
Maximizing Your Social Media Presence: A Guide to Developing a Successful Marketing Plan for Small Business Owners
02/02/23 • 11 min
2 Listeners
Still not seeing the results that you want?
Listen into this week's Quickcast episode as Katie discusses some of the most tried and tested yet simple social media marketing strategies that you can implement in your business now. Nearly two decades of working in the social media realm, Katie has seen what really works and what doesn't.
In this episode, you'll learn about:
- Understanding Your Target Audience
- Choosing the Right Social Media Platforms
- Creating Engaging Content
Social media is undeniably an important arm of every business, and there's no reason for you not to be in at least one.
Like the show? Keep Katie’s show running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw
Hosted on Acast. See acast.com/privacy for more information.
Still not seeing the results that you want?
Listen into this week's Quickcast episode as Katie discusses some of the most tried and tested yet simple social media marketing strategies that you can implement in your business now. Nearly two decades of working in the social media realm, Katie has seen what really works and what doesn't.
In this episode, you'll learn about:
- Understanding Your Target Audience
- Choosing the Right Social Media Platforms
- Creating Engaging Content
Social media is undeniably an important arm of every business, and there's no reason for you not to be in at least one.
Like the show? Keep Katie’s show running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode

How to Grow Your Business in Uncertain Times with Ellie Shefi
In today's episode of Rocky Mountain Marketing, I am joined by Ellie Shefi, a business consultant with over 30 years of experience helping business owners grow their businesses. She is the author of six books and has been featured in numerous media outlets for her expertise in digital marketing, entrepreneurship, and law. She teaches her clients how to add value and build relationships with their customers to create a loyal fan base. In times of uncertainty, she recommends diversifying your products and services to continue growing your business.
It was an amazing conversation as we discussed with Ellie the following points:
- How to add value for clients and grow your business at the same time
- How to delegate tasks and maximize your time
- How to adapt and even grow your business during uncertain times
Like the show? Keep Katie running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
Visit Ellie’s social media pages:
- Website: https://www.ellieshefi.com/
- Facebook: https://www.facebook.com/ellieshefi
- Twitter: https://twitter.com/ellieshefi
- Instagram: https://www.instagram.com/ellieshefi/
- LinkedIn: https://www.linkedin.com/company/ellie-shefi/
- Shop: https://shop.ellieshefi.com/
- Connect with Ellie: https://www.ellieshefi.com/Connect
- Blog: https://www.ellieshefi.com/blog
- Podcast: https://www.ellieshefi.com/podcast
Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw
Hosted on Acast. See acast.com/privacy for more information.
Next Episode

Leaders for Leaders: Why Do You Need A Mentor With Roger Smith
“Great leaders create more leaders, not followers.” - Roy T. Bennet
In today's episode of Rocky Mountain Marketing, I am joined by Roger Smith, an American Author and former CEO of American Income Life Insurance, National Income Life Insurance, and Liberty National Life Insurance Companies. As an award-winning business owner, Roger shares his own story and proves that no matter how low you are in life you can always turn things around and become anything you set your mind to.
Being a living proof of how mentors and coaches can help you reach your goal, we talked about the following points:
- How his “opposite philosophy” on having Plan Bs helped him overcome obstacles in life
- The qualities of a good leader
- Benefits of having a mentor
- Art of doing sales in your business
Like the show? Keep Katie running and show her your support!
https://www.buymeacoffee.com/katiebrinkley
Visit Roger’s social media pages:
LinkedIn: https://www.linkedin.com/in/roger-smith-1509401a/
Other websites, books, and links that were mentioned:
- Roger Smith’s book The Most Unlikely Hero
Learn more about Katie and Next Step Social Communications:
Clubhouse: clubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.com
https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw
Hosted on Acast. See acast.com/privacy for more information.
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