What NOT to Do When Opening a Brewery
Explicit content warning
07/22/24 • 21 min
Learn from our mistakes! Gary Ardnt grills three brewery owners on their mistakes when opening a brewery. Bobby and Allison Fleshman of McFleshmans, Steve Lonsway of Stone Arch Brew Pub, and Oliver Behm of Hop Yard Ale Works reminisce on hard lessons they've learned while opening breweries and why they keep doing it, despite the challenges.
PATREON
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GUEST BIOS
// Steve Lonsway //
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
// Oliver Behm //
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories. Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
--
TIMELINE
00:00 Introduction and Episode Overview
00:22 Challenges of Starting a Brewery
01:45 Learning from Mistakes
03:51 Financial Struggles and Planning
10:29 The Importance of Banking Relationships
15:48 Cost of Starting a Brewery
18:06 Personal Stories and Experiences
19:32 Why We Keep Brewing
21:11 Conclusion and Farewell
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Learn from our mistakes! Gary Ardnt grills three brewery owners on their mistakes when opening a brewery. Bobby and Allison Fleshman of McFleshmans, Steve Lonsway of Stone Arch Brew Pub, and Oliver Behm of Hop Yard Ale Works reminisce on hard lessons they've learned while opening breweries and why they keep doing it, despite the challenges.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
GUEST BIOS
// Steve Lonsway //
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
// Oliver Behm //
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories. Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
--
TIMELINE
00:00 Introduction and Episode Overview
00:22 Challenges of Starting a Brewery
01:45 Learning from Mistakes
03:51 Financial Struggles and Planning
10:29 The Importance of Banking Relationships
15:48 Cost of Starting a Brewery
18:06 Personal Stories and Experiences
19:32 Why We Keep Brewing
21:11 Conclusion and Farewell
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Previous Episode
Can the Fox Cities Become a Brewery Tourist Destination?
How are local brewers making the Fox Cities a destination for brewing? Gary Arndt, Bobby Fleshman, and Allison McCoy are joined again by special guests Steve Lonsway of the Stone Arch Brewery and Oliver Behm from the Hop Yard. The discussion centers around the potential for the Fox Cities area to become a craft beer destination for more than just locals. The guests share insights on what it takes for a community to attract beer tourists, the cultural impact of breweries, and the collaboration required among local brewers to foster a vibrant beer scene.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
Guest Bios
Steve Lonsway
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
Oliver Behm,
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories.
Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
00:00 Introduction and Guest Introduction
00:19 The Rise of Craft Beer Destinations
01:19 Fox Cities as a Craft Beer Destination
03:46 Challenges and Collaboration in the Craft Beer Industry
11:18 Promoting Appleton and Fox Cities as Beer Destinations
15:47 The Charm of Appleton's Downtown
16:20 Craft Beer and Community Growth
19:20 The Evolution of Appleton's Bar Scene
20:17 Family and Community at Breweries
23:53 The Role of Regulars in Brewery Success
25:47 Expanding Brewery Locations and Challenges
29:24 Conclusion and Podcast Wrap-Up
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CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Next Episode
Nicola Twilley of Gastropod Teaches Us About Refrigeration!
Beer is best served cold but it wasn't that way for most of human history! Nicola Twilley joins Gary, Bobby, and Allison to talk about the history of refrigeration and how brewers changed the world (of refrigeration).
GRAB THE BOOK
Grab your copy of "Frostbite: How Refrigeration Changed Our Food, Our Planet, and Ourselves" here! -> https://respect-the-beer.captivate.fm/frostbite
NICOLA TWILLEY BIO
Nicole Twilley is the author of "Frostbite: How Refrigeration Changed Our Food, Our Planet, and Ourselves" and co-host of Gastropod, a podcast looking at food through the lens of history and science.
Nicky was raised in England and currently based out of Los Angeles, where she is making use of the abundant sunshine to pretend she has a green thumb. She also frequently contributes to The New Yorker.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
--
EPISODE TIMELINE
00:00 Introducing Nicola Twilley
00:45 The History of Cold and Refrigeration
03:25 Early Innovations in Creating Cold, Ice Harvesting
05:52 The Role of Thermodynamics in Refrigeration
10:30 The Natural Ice Industry and Its Challenges
13:14 Refrigeration's Impact on Brewing
17:12 The Evolution of Beer Storage and Transportation
29:23 Conclusion, Come Back for Part 2
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CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
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