The Proven Formula For Hiring High-Quality and Productive New Agents

06/15/22 • 30 min

Today we’ll be joined by Stephanie Robertstad. Stephanie is a recruiting coordinator for Berkshire Hathaway Home Services Fox and Roach Realtors.

For those of you who don’t know, BHHS Fox and Roach is the flagship franchise in the BHHS network. They were recently ranked #1, for the sixth year in a row, and show no signs of slowing down.

They are headquartered just outside of Philadelphia, but they have more than 5,500 agents and over 75 offices spread across Pennsylvania, New Jersey and Delaware.

We all know that you don’t get this large and remain on top without recruiting. As you’d expect, they’ve been remarkably successful at attracting and growing some of the best agents in the country.

To pull something off this substantial, it only makes sense you’d need a team of talented individuals who are working on recruiting from various angles. Today, we’ll just look at one part of over their overall recruiting system, and that’s the digital sourcing and hiring of new agents.

Stephanie sits at the center of this part of their system, so let’s jump in and learn how the experts do this!

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Today we’ll be joined by Stephanie Robertstad. Stephanie is a recruiting coordinator for Berkshire Hathaway Home Services Fox and Roach Realtors.

For those of you who don’t know, BHHS Fox and Roach is the flagship franchise in the BHHS network. They were recently ranked #1, for the sixth year in a row, and show no signs of slowing down.

They are headquartered just outside of Philadelphia, but they have more than 5,500 agents and over 75 offices spread across Pennsylvania, New Jersey and Delaware.

Stephanie sits at the center of this part of their system, so let’s jump in and learn how the experts do this!

Previous Episode

The Case for Hiring Selling Mangers Who Recruit

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In this podcast, we’ll be connecting with Dave Caveness. Dave is the President and CEO of Carpenter Realtors in Indianapolis.
During his tenure with Carpenter, he grew his company from seven small neighborhood locations to more than 30 offices that are strategically located in central Indiana. They are now more than 650 agents strong, and recruiting continues to be their primary focus.
The discussion with Dave started off strategic as he shared the subtle yet powerful advantages of tasking selling managers with recruiting responsibilities.
While it’s not for everyone, with the right managers and framework, he shows why it is a potent way to drive recruiting results.
In the second half of the podcast, Dave describes how he uses gamification to keep his managers focused on recruiting.
Recruiting goes better when it’s competitive, full of energy, and fun. And he shares a tactic you can quickly duplicate in your organization to increase results!

Next Episode

How to Use Artificial Intelligence and Machine Learning to Supercharge Your Recruiting

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In today's podcast, we'll be joined by Rob Keefe. Rob is the founder and President of Relitix
Relitix helps real estate brokerages use data, artificial intelligence, and machine learning to make better management decisions, recruit and coach more effectively, and find new ways to stick it to their competitors.
Full disclosure: Rob and I have something in common besides real estate. We were classmates together at the Naval Academy some 30-odd years ago, and we both spent time as naval officers before jumping into the real estate industry.
Before starting Relitix, Rob led organizations in every corner of residential real estate, including real estate brokerage, real estate development, mortgage banking, title, and relocation management.
He also served as Chairman of the Wisconsin Realtors Association representing the state's 14,000 Realtors and has served as a board member of the National Association of Realtors.