Real Estate Insights - with Rick Bosley

Rick Bosley, Real Estate Coach and REALTOR® talks to Andy Yoerger, Area Manager with Bank of England regarding inflation, interest rates, and projections of the market and market conditions as we close 2022.

Welcome to our Lead Conversation session! In this comprehensive program, we will equip you with the essential knowledge and techniques to excel in lead conversations, from converting prospects into loyal customers to pre-qualifying them effectively and leveraging the power of the DISC profile to understand their behavioral traits and build rapport.
Converting leads is an art, and we'll show you the brushstrokes to master it. We'll explore proven strategies and persuasive techniques to engage with potential clients, understand their pain points, and present compelling solutions that meet their needs. By the end of this session, you'll have the confidence and expertise to turn leads into loyal buyers.
But before you start converting, it's crucial to pre-qualify your leads. Why waste time and resources on uninterested or unqualified prospects? We'll guide you through the process of identifying high-quality leads who are more likely to convert. Learn how to ask the right questions, assess their level of interest and commitment, and prioritize your efforts on those most likely to result in successful conversions.
To take your lead conversations to the next level, we'll introduce you to the DISC profile—a powerful behavioral assessment tool. Understanding the behavioral traits of your prospects can provide invaluable insights into how to effectively communicate with them. Whether they are dominant, influential, steady, or conscientious, we'll teach you how to identify their preferences, adapt your communication style, and connect with them on a deeper level. By utilizing the DISC profile, you'll build stronger rapport, foster trust, and increase the chances of successful conversions.
Throughout this session, you'll benefit from practical exercises, real-life scenarios, and expert tips from Rick in the field of sales and lead conversion. We'll guide you step by step, ensuring you have a solid foundation in lead conversations, pre-qualification, and behavioral profiling.
Get ready to elevate your lead conversations and boost your sales success. Whether you're a seasoned sales professional or just starting your journey, this course is designed to equip you with the skills and knowledge you need to excel. Are you ready to embark on this transformative learning experience? Let's dive in and unlock your full potential in lead conversation mastery!

In this captivating podcast episode, join Real Estate expert Rick Bosley as he delves into the groundbreaking book, "The Millionaire Real Estate Investor." With his wealth of knowledge and experience, Rick takes you on an insightful journey through the book's core concepts, focusing on its key areas of focus and the four transformative phases of growth.
Throughout the episode, Rick dissects the pages of this influential book, shedding light on the areas of focus that are crucial for success in real estate investing. He explores the importance of setting clear goals, developing a strategic mindset, and honing your skills to maximize your investment potential. Rick's expertise shines through as he provides practical tips and strategies to help listeners navigate the complex world of real estate investment.
But that's not all – Rick also takes a deep dive into the four phases of growth outlined in the book. He explains how each phase represents a crucial milestone on the path to becoming a millionaire real estate investor. From the initial phase of thinking like an investor to the final phase of building a portfolio that generates passive income, Rick breaks down the steps and strategies needed to progress through each phase successfully.
Listeners will be captivated by Rick's confident and superintelligent delivery as he shares his insights and personal anecdotes, providing a unique perspective on the book's teachings. Whether you're a seasoned investor or just starting out, this podcast episode is a must-listen for anyone looking to unlock the secrets of real estate success.
So, join Rick Bosley on this enlightening journey through "The Millionaire Real Estate Investor" as he unravels the book's focus areas and guides you through the transformative phases of growth. Get ready to gain invaluable knowledge and take your real estate investment journey to new heights. Tune in now and become the master of your own real estate destiny!

Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.
If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.
Rick Bosley
The Bosley Team at Keller Williams
3L Coaching LLC
321-277-5791
http://TheBosleyTeam.com/
[email protected]
You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!
- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689
- Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3
Follow Rick and The Bosley Team on socials!
- Facebook - https://web.facebook.com/BosleyRick
- Instagram - https://www.instagram.com/TheBosleyTeam
- LinkedIn - https://www.linkedin.com/in/bosleyrick
- Twitter - https://twitter.com/bosleyrick
Subscribe to our YouTube channel!
https://www.youtube.com/@BosleyRick

Episode Description:
Do you ever find yourself struggling to generate leads for your business? In this episode, Rick breaks down the art of lead generation and why it's the game-changer you've been searching for, whether you run a business or work on commission. You'll learn the secrets of staying accountable, setting meaningful goals, and tracking your progress. Rick's advice isn't just practical; it's life-changing. Tune in to discover how this episode can help you conquer your lead generation challenges and take a step closer to a life worth having!
This is the first episode in a series inspired by "Lead Generation 36:12:3 - The Power of One" by Gary Keller and Jay Papasan. Rick dives deep into the fundamentals of lead generation and why it's the cornerstone of success, whether you're a business owner or on a commission-based career path.

Episode Highlights:
The Significance of Leads:
Leads are the lifeblood of your business. Without them, there's no success. Rick discusses how leads are essential for businesses across various industries, from dentistry to real estate.
Embracing Accountability:
Accountability can be a game-changer. Rick explores how people often shy away from it but thrive when they do their job. He encourages listeners to ask themselves how they feel about being held accountable and how it can drive results.
Setting Goals:
Rick emphasizes the importance of setting clear goals. You must know what you want to achieve before you can work towards it.
Key Activities and Milestones:
Once your goal is set, identify key activities that will help you reach it. These activities serve as milestones, indicating progress towards your goal.

Measuring Results:
Measuring results is crucial for success. Rick introduces the concept of Key Performance Indicators (KPIs) and explains how tracking progress ensures you're on the right path.

Stretching Goals and Accountability Partners:
Goals should be both realistic and challenging. Rick advises seeking accountability partners, whether they're peers, mentors, or coaches, to help you stay on track.

Avoiding the "In the Weeds" Syndrome:
Rick draws a parallel between the real estate productivity rollercoaster and getting "in the weeds" in the restaurant industry. He stresses the importance of maintaining lead generation discipline even when you're busy with current clients.
Forming Habits:
Rick presents a goal of 36 closed transactions in 12 months, achievable by dedicating three hours a day to lead generation, prospecting, and marketing. Forming habits is key to reaching your potential.

Living Your Goals:
Ultimately, the goal is to live a fulfilling life. Rick shares the Keller Williams mission of having a career worth having, a business worth owning, and a life worth living. It's about leaving a legacy you're proud of.

Conclusion:
From setting goals and forming powerful habits to being accountable and living your goals, this episode highlights the path to success in lead generation. It's a journey that may have its challenges, but as Rick emphasizes, it's far from impossible—it's simple, and it's a journey worth taking.

Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.

If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.[RC3]

Rick Bosley

The Bosley Team at

In this compelling episode, Rick unravels the dynamic duo of prospecting and marketing, likening them to the essential ingredients in a recipe for success. Drawing parallels between prospecting and flour, the fundamental building block, and marketing as the artful delivery, he explore how combining these elements can elevate your lead generation game.
The discussion delves into the myths surrounding marketing for lead generation, debunking the notion that one must choose between prospecting and marketing. Instead, he emphasize their symbiotic relationship, revealing how a strategic blend of both is the secret sauce for successful lead conversion. From effective marketing strategies to dispelling common misconceptions, he will guide you through a journey of maximizing your outreach efforts.
As he navigate the diverse components of marketing, from community involvement to online presence, Rick shed light on the significance of a compelling digital footprint. The episode not only breaks down the intricacies of marketing but also underscores the need for a personal touch in an increasingly digital landscape.

Rick will also explore the concept of compensation as a reciprocal exchange, advocating for a mindset of contribution and value provision. Join us in this episode as we lay the groundwork for future discussions, teasing the upcoming focus on marketing around listings and offering a systematic plan for guiding clients towards lasting success.

Prospecting and Marketing as Ingredients for Success:
Prospecting is like the flour in baking a cake, forming the basis for your lead generation. Marketing is the way to deliver your unique message to the audience, enhancing the prospecting efforts.

Effective Marketing Strategies:
Consistency is key in marketing; the "relentless" approach is crucial, especially in a shifting market. Combining prospecting and marketing is essential for successful lead conversion.

Myths of Marketing for Lead Generation:
Dispelled the myth that you have to choose between prospecting and marketing; the combination is powerful. Emphasized that the purpose of prospecting goes beyond just getting appointments; it's about building a database and converting it.

Components of Marketing:
Explored various marketing methods, including community involvement, media, signs, automated marketing, and the internet.Highlighted the importance of having a website with relevant and useful content, considering the competition from platforms like Zillow.

Compelling Online Presence:
Discussed the significance of an online presence and the need for clarity and relevance in the content you provide. Stressed the importance of personalization and avoiding generic marketing approaches.

Compensation and Contribution:
Defined compensation as something received for something given, relating it to the concept of giving to get. Emphasized the need to come from a place of contribution, solving the client's problems, and providing value.