Introducing the Book Launch Success Secrets Series!

10/14/22 • 4 min

In this episode, you’ll also hear:

Why searching online or asking around for book launch tips may not be very effective
Why you need more than just book sales to succeed in this business
A sneak peek at what you can expect from the Book Launch Success Secrets series

If you're an author with a new book coming out soon, you’re probably starting to get a little nervous right now. How will people respond when you release your book? Will they love it as much as you do? Will you see the sales actually materialize?

The truth is that a book launch can feel like a huge, overwhelming task. It's hard to know where to start. You can easily spend hours online trying to find the right information. Or you can take a huge risk and ask fellow authors what they think you should do, but it's hard to know whether the advice they give is really going to be effective.

But here’s another idea: you can invest just a few minutes a week listening to this upcoming podcast series that will walk you through everything you need to know, step by step. This series is called Book Launch Success Secrets, and it’s exactly what you need. It’s an organized, multi-phased approach that will get you results.

Results: Not Just Sales

Let’s be clear: results are more than just sales. Because, to succeed in this business, you need more than a one-hit wonder book. You also need a platform. You need people who will:

Want to buy your book
Look forward to what’s coming next from you
Attend your events
Subscribe to your podcast
Sign up for your course
Become your next high-ticket coaching client

But here’s the thing: you can only build that following if you do the right things at the right time. Because, even though no one in the author space is talking about it, you need to have some basic foundations in place before you launch your book.

Lay the Foundation for a Successful Book Launch

Just like you need a solid foundation to build a house, the future of your career as an author hinges on these foundational principles. And yet, so many people simply don't know about them. That’s why, in this Book Launch Success Secrets series, we’ll break everything down so you can set yourself up for success.

We’ll cover topics like The #1 Thing You Must Do Before Launch Day if You Want To Hit the Bestseller List. And no, that doesn’t mean picking some tiny category that no one knows about and selling a few books and calling that a “bestseller.” Instead, you’re going to get a real strategy to ensure your efforts are resulting in true traction. This series is all about setting you up to build lasting connections and establish yourself as an authority in your field.

And get this: everything that we're going to talk through is exactly what we at 265 Point do for our publishing clients. This series will walk you through every step of the process from start to finish, so you can relax and have the time and energy to focus on what's most important to you — writing your next masterpiece.

It may be hard to believe, but profiting from your book can be simple when you follow the plan. You can do it with God's help, and we've got your back! So get ready to jump into Book Launch Success starting next week.

BIO:

My name is Tamara "Coach Tam" Jackson and I am a published author, Facebook© Certified Digital Marketer, host of the Top 100 Publishing Secrets podcast, and founder of The Christian Authors Network (C.A.N.) Facebook© community. I specialize in helping mission-driven authors, coaches, and entrepreneurs increase their exposure, impact, and income through strategic self-publishing and digital media appearances. Just say yes and we will work together to attract a tribe of loyal followers that 1) "get you", 2) love what you do, and 3) are happy to invest in your book, business, cause, or movement. Plus, we will accomplish all of this without fake, salesy, sleazy, or manipulative tactics. Yes you CAN write, publish, and profit in a way that honors God; join the community today at https://christianauthors.net/fbgroup.

GET CONNECTED:

Connect with fellow Christian Authors: http://christianauthors.net/fbgroup

Download the Free Christian Author Marketing EBook: https://265point.com/secretsbook1

Get Booked as a Guest Speaker for Free: http://christianauthors.net

Follow Tam on Facebook: https://www.facebook.com/TamaraJacksonTransformationExpert/

Interact with Tam on Instagram: https:/...

In this episode, you’ll also hear:

Why searching online or asking around for book launch tips may not be very effective
Why you need more than just book sales to succeed in this business
A sneak peek at what you can expect from the Book Launch Success Secrets series

Results: Not Just Sales

Let’s be clear: results are more than just sales. Because, to succeed in this business, you need more than a one-hit wonder book. You also need a platform. You need people who will:

Want to buy your book
Look forward to what’s coming next from you
Attend your events
Subscribe to your podcast
Sign up for your course
Become your next high-ticket coaching client

Lay the Foundation for a Successful Book Launch

BIO:

GET CONNECTED:

Connect with fellow Christian Authors: http://christianauthors.net/fbgroup

Download the Free Christian Author Marketing EBook: https://265point.com/secretsbook1

Get Booked as a Guest Speaker for Free: http://christianauthors.net

Follow Tam on Facebook: https://www.facebook.com/TamaraJacksonTransformationExpert/

Interact with Tam on Instagram: https:/...

Previous Episode

Expect the Impossible: Speak Up Round 2 Finalist Lystra Wilson

In this episode, you’ll also hear:

Why it often takes first-time authors so long to finish their book
Different kinds of fears that hold us back from pursuing our writing dreams
How to slay the “giant” and move past fear
How to be confident that you already have what you need to “Expect the impossible” and conquer your fears

This episode is part of the Christian Authors Network global speaking competition, Speak Up. Click here to learn more and stay up-to-date on the competition!

Lystra Wilson: Slay That Giant and Expect the Impossible!

Writing a book is a huge task, and it can seem like an impossible dream at times, especially if it's your first book. After all, we tend to hold that first book like it’s our firstborn child — it’s so hard to let anybody see or touch it, and God forbid they say anything negative about it!! We take criticism of that first book so personally.

So many of us authors are battling this great big giant called Fear. If I could go back in time and ask myself, “Lystra, why is it taking you two years to write and publish your first book?” my response would go a little something like this:

“You know, I don't know why it's taking me so long to write this book. I mean, I'm a really good writer, and everyone is so excited for me to finally publish something they've been looking forward to. But when you write a book and publish it, those words are permanent. They're out there on paper for everybody to see, forever! So I guess, if I were being honest, I'd have to say I'm afraid. I'm afraid of what people will say or think about me when they read my words.”

Fear is a thief of hope and expectation. Fear lies to us. But if we are going to expect the impossible, we're going to have to slay that giant.

What Are You Afraid Of?

You have been telling people for a really long time about that book that you're writing. So what exactly is it that you're afraid of?

Is it a fear of success? After all, when you actually publish that book, there will be more expectations for you to bear. People are going to expect you to write another book, and you're going to have to do speaking engagements. You’ll have to move on to the next thing instead of just talking about it.
Is it fear of failure? Maybe, like me, you have a fear of the opinion of man. What are others going to think about you when you publish this book? Do you have self-doubt or low self-image? Are you someone who's self-critical? Maybe you've just been believing a lot of lies about yourself.

Regardless of the source, all that fear leads to procrastination.

The Key to Slaying Giant Fears

Consider the story about the Israelite army and a shepherd boy named David. Goliath was an enemy to the reputation of God and who He created Israel to be. And now, that giant fear is causing the same issue for you.

God has created you with a purpose, yet fear — that big giant — is standing in the way of your victory. Fortunately, a solution can be found in 1 Samuel 17:48. This verse says, “As Goliath moved closer to attack, David quickly ran out to meet him.”

Isn't that amazing? David was just a boy. Very small compared to Goliath, especially. But as Goliath was moving into the battle, David actually ran quickly toward him. Is that something that you could do? Being afraid of something that seems so big, so ominous, and yet somehow you gain the courage to just run after that thing to slay it?

Here’s something pivotal I've learned: Perspective is critical to how you perceive things. That giant is standing between you and your purpose and destiny. The world is waiting to experience your greatness. You must leave behind the mindsets, people, and practices that are going to crush your hope and steal your faith. It really does take courage and perseverance to accomplish the impossible and to move past your fear.

It’s Time To Move Forward

So what does it take to expect the impossible? You must have:

A positive perspective.
An understanding of your identity in Christ and who you are.
Faith in God and the purpose for which He created You.
A made-up mind to crush those limiting beliefs.
Courage and perseverance.

If you find that you've been lacking those things, start with asking God to forgive you for any procrastination or fear that you've been dealing with. Then, you need to forgive yourself. Many times, feelings of guilt over our procrastination and how long we’ve waited in fear make us feel embarrassed. So forgive yourself.

Remember Matthew 19:26, where “Jesus looked at [the disciples] intently and said, ‘Humanly speaking, it is impossible....

Next Episode

What Is Your Mission? Answering Our Daughters’ Feminism Questions with Jeanine Banza-Katungutere

In this episode, you’ll also hear:

Why we as Christians need to speak up courageously about our beliefs
Jeanine’s journey to become a nurse and an advocate for young women
How Jeanine’s book on feminism came about through questions from her own daughters
The #1 principle of Jeanine’s book and how it applies to your calling as a writer
Jeanine's advice for the writer who keeps procrastinating on the book they know they're called to write

Be sure to read all the way to the end for instructions on how to get a FREE copy of Jeanine’s book!

Scripture reminds us to be strong and courageous. But have you ever considered that scripture in the context of your writing? As Christian authors, we have a responsibility to be courageous in speaking out against anti-Christian views. It's not always easy to stand up for what we believe, but it's critical that we do so.

Now, more than ever, we can't allow ourselves to be silenced by those who have opposing views. If we do, then darkness will win. We must courageously speak out against these views, and show the world that Christianity is about love and compassion — not hatred and intolerance.

Jeanine Banza-Katungutere understands this. Her book, Feminism: Right of Reply to Our Daughters, challenges some commonly held beliefs of the feminism movement, urging those of us who identify as Christians to take a step back and assess whether we are aligning with God’s Word or popular worldviews.

This is important, not just so we can check ourselves, but so we can set a proper example and provide proper guidance to teen girls and young adult women at a critical juncture in their lives. So don't be afraid to mimic Jeanine's courage in your own writing — it's time to make our voices heard.

Fighting for Women’s Rights & Identities

Jeanine says her passion for helping others is something she’s had since childhood. From playing with dolls to her desire to become a nurse, it was always clear that she had the heart of a natural caregiver.

It was a long journey that took her from the Democratic Republic of Congo to Belgium, but Jeanine was able to fulfill her dream — now, she works as a certified mother baby nurse. But in the process of achieving this goal, Jeanine discovered a deeper passion to work not just as a caregiver in general, but as an advocate specifically for women and children.

“My goal is to spread awareness about the importance of fighting for women's rights,” she explains. “And at the same time, to be able to preserve our unique identities as women.” In this way, Jeanine aims to help young women and girls figure out their place in the world — not just based on what society tells them, but on what God says in His Word.

Growing up in Kivu, D.R. Congo, Jeanine saw firsthand the suffering of women who had been victims of sexual violence and were abandoned by society. In 2014, she started the nonprofit Association for the Development of Kivu (A.D.K) to help these women gain education and support themselves.

“These women are resilient,” Jeanine says. “They want help. They do not want to dwell on their sorrows and pain. They want to come out of all this... They want to become what God has called them to be in society.”

Questions About Feminism

The idea for Jeanine’s book was inspired by questions from her own daughters about the subject of feminism. As her daughters and other young girls their age learned about feminism in school, they started asking questions about things like why only girls were expected to do things like housework.

But what really drove Jeanine to start writing was when her daughter started asking about her own value. “I noticed that my daughter was asking me questions like, ‘Hey, Mom, you already have two girls. Did you really want to have a third girl?’” Jeanine recalls. “She wanted to make sure she was wanted. That, as a girl, she was loved.”

As Jeanine pondered these questions, she suffered from anxiety, depression, and insomnia. None of her attempts to find answers in other books gave her satisfaction, so finally, she sat down and started to write her own book.

“I had to let my heart speak,” she realized. “I had to go to the Holy Spirit and stand up and say, ‘Okay, today I'm writing this book.’” Once she obeyed the call and released the book, Jeanine’s anxiety and depression decreased, and her sleep improved.

Jeanine’s story is an important reminder for us all: sometimes, when we are not obedient to what God is calling us to do, our disobedience can literally bring about sickness. Mind, body, and spirit are connected, and we've got to be sure ours are in alignment with the mission and the message that God has given us. That way we can find freedom for ourselves and allow our message to help those who need to hear it.