
“Focus on making your customers money, leveraging change as a catalyst for a profitable, sustainable transformation in real estate.” - Matt Ellis - Founder Series #6
03/19/25 • 36 min
Matt Ellis is the CEO and Co-Founder of Measurabl.
Measurabl is the world’s most widely adopted sustainability data management platform for commercial real estate, which tracks performance for over 18 billion square feet of property representing more than $3 trillion AUM (USD) across 93 countries.
Prior to founding Measurabl, Matt led CBRE’s Sustainability Practice Group in the Western U.S., implemented the company’s global carbon neutrality program, and served as its first Director of Sustainability Solutions. With expertise in sustainability reporting, corporate real estate, and carbon accounting, Matt has played a key role in advancing ESG transparency and compliance in the real estate industry.
Tune in to this session to gain insights into:
- Enabling more profitable real estate businesses using sustainability;
- Leveraging change as an asset;
- Building and scaling a PropTech startup and adapting to industry shifts;
- Enabling tech with tech;
- The biggest mistake solution providers make when solving for sustainability;
- New opportunities to maximise asset value in commercial real estate;
And so much more!
Interviews with inspiring Founders, Investors, and Real Estate Executives will be shared weekly on this podcast series - follow the PropTech Talks interview series and stay tuned!
Connect with me on LinkedIn: https://www.linkedin.com/in/matthew-maltzoff/
Matt Ellis is the CEO and Co-Founder of Measurabl.
Measurabl is the world’s most widely adopted sustainability data management platform for commercial real estate, which tracks performance for over 18 billion square feet of property representing more than $3 trillion AUM (USD) across 93 countries.
Prior to founding Measurabl, Matt led CBRE’s Sustainability Practice Group in the Western U.S., implemented the company’s global carbon neutrality program, and served as its first Director of Sustainability Solutions. With expertise in sustainability reporting, corporate real estate, and carbon accounting, Matt has played a key role in advancing ESG transparency and compliance in the real estate industry.
Tune in to this session to gain insights into:
- Enabling more profitable real estate businesses using sustainability;
- Leveraging change as an asset;
- Building and scaling a PropTech startup and adapting to industry shifts;
- Enabling tech with tech;
- The biggest mistake solution providers make when solving for sustainability;
- New opportunities to maximise asset value in commercial real estate;
And so much more!
Interviews with inspiring Founders, Investors, and Real Estate Executives will be shared weekly on this podcast series - follow the PropTech Talks interview series and stay tuned!
Connect with me on LinkedIn: https://www.linkedin.com/in/matthew-maltzoff/
Previous Episode

“We need a coalition of the willing. Asset owners need to prioritise collaboration.” - Melanie Leech - Executive Series #7
Melanie Leech is the Chief Executive Officer at the British Property Federation, a leading representative body for the UK real estate sector, advocating for a diverse, sustainable, and successful industry that contributes £110 billion annually to the UK economy and supports 2.5 million jobs through policy engagement, industry collaboration, and support for innovation and growth.
Melanie has been the Chief Executive Officer of the British Property Federation (BPF) since January 2015, following nine years as Director General of the Food & Drink Federation. She began her career as a Metropolitan Police officer before holding senior roles in the civil service across areas such as customs, arts policy, broadcasting, and rail regulation. Awarded a CBE in 2015 for services to the food and drink industry. During her tenure at the British Property Federation, Melanie has overseen the BPF’s “Building Our Future” manifesto, the merger with the UK PropTech Association, and the creation of BPF Futures, a network for young professionals, and much more! Melanie also serves as a trustee of the property industry charity LandAid and is a member of the Council of the University of Essex.
Tune in to this session to gain insights into:
- The BPF’s work;
- Next steps for achieving net-zero targets in real estate;
- Opportunities for collaboration between governments and real estate players;
- What it takes to revitalise UK town centres;
- Productive sustainability initiatives in property development;
- How tech firms can play a role in government-led real estate initiatives;
- The UK’s position in global property investment;
- The role of young professionals;
- Melanie’s takeaways from her time as a police constable in the Metropolitan Police Service;
And so much more!
Interviews with inspiring Founders, Investors, and Real Estate Executives will be shared weekly on this podcast series - follow the PropTech Talks interview series and stay tuned!
Connect with me on LinkedIn: https://www.linkedin.com/in/matthew-maltzoff/
Next Episode

“Start building the basis for your long-term over-performance and operational efficiency today.” - Benjamin Günther - Founder Series #7
Benjamin Günther is the CEO and Founder of Alasco.
Alasco is the only integrated solution for financial and sustainability management tailored to real estate asset managers, owners, and developers—empowering over 300 leading firms like Hines, Invesco, and Patrizia to plan and execute high-impact sustainability strategies, optimize CapEx, and drive profitable, future-proof investments through its platform.
Before founding Alasco, he was the CEO and Founder of Stylight, Europe’s leading fashion aggregator, which was successfully sold to ProSiebenSat.1. He also served as a board member at Personio, the leading HR and recruiting software for small and medium-sized businesses in Europe. As a Founding Angel Investor at regulate and a member of Founders Pledge, Benjamin combines entrepreneurial success with a commitment to impactful, tech-driven innovation.
Tune in to this session to gain insights into:
- How to quantify the ROI of ESG investments;
- Why data-driven sustainability planning reduces unnecessary CapEx;
- How regulatory changes like the Omnibus Directive are shaping asset management strategies;
- How AI is being practically applied in real estate for tasks like document handling, budget tracking, and predictive risk management;
And so much more!
Interviews with inspiring Founders, Investors, and Real Estate Executives will be shared weekly on this podcast series - follow the PropTech Talks interview series and stay tuned!
Connect with me on LinkedIn: https://www.linkedin.com/in/matthew-maltzoff/
PropTech Talks - “Focus on making your customers money, leveraging change as a catalyst for a profitable, sustainable transformation in real estate.” - Matt Ellis - Founder Series #6
Transcript
00:00:34 Matthew Maltzoff
Welcome everybody to today's edition of PropTech Talks, where we talk with successful executives, investors and entrepreneurs in the real estate industry looking at the nuances of the industry and how to approach them. We've got Matt from Measurabl. I'm really excited for this one. Matt, good to have you.
00:01:13 Matt Ellis
Hey, good to be here, Matthew. Thank you.
00:01:16 Matthew Maltzoff
So before I guess looking at the industry, I think what
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