“Stop hiding, be brave, and go big.”
Do you feel like your business is one of the best kept secrets in town? Do you try to get in front of people but fall short? I have good news and bad news for you today. The good news is you do not have to be everywhere to get all the clients you need. But the bad news is, if you're like most consultants, you're not nearly as visible as you need to be for them to find you and work with you.
In today's episode, we're talking about strategic visibility; how to stop hiding, be brave, and go big so that exactly who needs you right now can find you.
The best part? It's probably much easier than you're making it.
Be sure to listen ‘til the end because not only do I provide resources, I’ll also share some fun exercises that I hope will inspire you to become more visible. These are the same exercises I give my clients to help them be bigger and bolder so they achieve what they want in their businesses.
Key Takeaways:
00:00 Intro
05:21 What Is Strategic Visibility?
08:40 Your 3-Part Client Attraction System
11:55 Benefits of Content Marketing
15:22 Get Personal (not private!) with Mari Smith
20:03 Videos Made Easy (OK, Easier)
22:43 Where’s Your Newsletter?
27:18 Visible IRL
37:47 Free Resource & Exercise
Consistent, strategic visibility means consistent lead flow, and consistent lead flow means a more profitable and joyful consulting business. If that sounds like something you’re ready for, queue up this episode of Profitable Joyful Consulting! PJC is available on your favorite podcast app and YouTube. Get the complete blog post and transcript HERE.
Related Episodes:
▶️Episode 18: Strategic Visibility
▶️Episode 39: Three Marketing Strategies for Consultants
▶️Episode 42: Content Marketing Strategy
▶️Episode 26: Social Media Marketing with Mari Smith
▶️Episode 23: Video Marketing is Hot
▶️Episode 41: Email Marketing with Newsletters
▶️Episode 172: Executive Presence and Visibility
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For more tips to help you create a profitable, joyful business without exhaustion, let’s connect on LinkedIn or Facebook.
Whenever you’re ready, here are two ways I can help you grow your consulting business:
🎧 Subscribe to my free podcast, Profitable Joyful Consulting. You know who subscribes to my podcast? My clients. On YouTube and your favorite podcast app: https://samanthaspodcast.com.
💃🏻 Work with me to multiply your revenues without exhaustion.
Ready to add $150-750K to your business? Click here to book a 12-minute Clarity Call with my Growth Strategist: https://samanthahartley.com/claritycall/
07/30/24 • 42 min
Profitable Joyful Consulting - Get Noticed by Potential Clients
Transcript
Are you winning the game of best kept secret status? Do you try to be consistently visible but find it's never enough? We'll have good news and bad news for you today. The good news is you do not have to be everywhere to get all the clients you need. But the bad news is if you're like most consultants, you're not nearly as visible as you need to be for those clients to begin to recognize your brand and for you to transcend know, like, and trust status.
In today's episode, we're talking
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