Decoding Pricing for Practitioners with Maciej Kraus and Alex Galkin

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In this special episode of Pricing Heroes, we welcome back our very own Alex Galkin, who joins us for our conversation with today's guest, Maciej Kraus. Maciej is a Managing Partner at Movens Capital, a growth equity firm, where he helps companies generate more profit for their development and growth. He is also a guest lecturer at the Stanford Graduate School of Business and the author of three books, including "The Future of Pricing: A Guide to the Next 10 Years of AI" and his forthcoming book, "Pricing Decoded: How Leading Pricing Practitioners Manage Practice to Boost Profits." Maciej is also one of the longest-serving members of Competera's advisory board.
Recommended Resources

Maciej recommends several resources for those looking to deepen their pricing knowledge:

• Value-Based Pricing by Stefan Liozu
• The Strategy and Tactics of Pricing by Thomas Nagle
• Mark Stiving's Impact Pricing Podcast

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