
Bootstrapped to Millions: The Inspiring Journey of Briogeo’s Founder, Nancy Twine
10/17/24 • 39 min
In this episode of Potential to Powerhouse: Success Secrets from Female Leaders, host Tracy Holland delves into the inspiring journey of Nancy Twine, the founder and CEO of Briogeo Haircare. As one of the few Black women to successfully launch, scale, and sell a global beauty brand, Nancy shares her incredible story, from her early days on Wall Street to building a hair care empire recognized worldwide.
Her episode is packed with valuable insights on entrepreneurship, resilience, and the power of following your instincts. If you are an entrepreneur and feeling frustrated or blocked, this is a must-listen episode.
Episode Highlights:
- Nancy Twine’s Early Inspiration: Discover how Nancy’s mother, a chemist, influenced her love for product formulation and laid the foundation for Briogeo.
- From Wall Street to Sephora: Learn about Nancy’s pivotal decision to leave a decade-long career at Goldman Sachs to pursue her entrepreneurial dreams.
- Building Briogeo: Nancy shares how she bootstrapped Briogeo for six years before securing private equity funding, leading to its successful acquisition by Wella.
- Lessons in Resilience: Nancy emphasizes the importance of maintaining a growth mindset and navigating challenges, drawing from her own experiences during the 2008 financial crisis.
- Empowering Female Entrepreneurs: Hear about Nancy’s Dream Makers Founders Grant, a $1 million initiative to support underrepresented female founders in the consumer space.
- Future of Briogeo: Nancy discusses her vision for Briogeo over the next decade and the importance of staying innovative in a rapidly changing beauty landscape.
Key Takeaways
Nancy Twine's journey is a testament to the power of resilience, massive focus, and courage. There were times when she could have stopped, she could have talked herself out of pushing past fear, but she kept the build going - and look where it landed her. She has an ideal strategic partner in Wella and the ability to keep touching the lives of women everywhere, through her focus and giveback efforts. Whether you're in the early stages of building a business or facing challenges along the way, her story serves as a reminder that with passion and perseverance, success is within reach.
Nancy’s commitment to empowering women, particularly those from underrepresented or diverse backgrounds, highlights the impact of giving back and creating opportunities for others.
Ready to take your entrepreneurial journey to the next level?
Be sure to listen to the full episode and subscribe to Potential to Powerhouse for more inspiring stories from trailblazing female leaders. Don't forget to check out Nancy Twine's podcast, Makers Mindset, for additional insights and motivation.
Connect with Us
- Subscribe to our Newsletter: Potential to Powerhouse
- Follow us on Instagram: @PotentialToPowerhouse
In this episode of Potential to Powerhouse: Success Secrets from Female Leaders, host Tracy Holland delves into the inspiring journey of Nancy Twine, the founder and CEO of Briogeo Haircare. As one of the few Black women to successfully launch, scale, and sell a global beauty brand, Nancy shares her incredible story, from her early days on Wall Street to building a hair care empire recognized worldwide.
Her episode is packed with valuable insights on entrepreneurship, resilience, and the power of following your instincts. If you are an entrepreneur and feeling frustrated or blocked, this is a must-listen episode.
Episode Highlights:
- Nancy Twine’s Early Inspiration: Discover how Nancy’s mother, a chemist, influenced her love for product formulation and laid the foundation for Briogeo.
- From Wall Street to Sephora: Learn about Nancy’s pivotal decision to leave a decade-long career at Goldman Sachs to pursue her entrepreneurial dreams.
- Building Briogeo: Nancy shares how she bootstrapped Briogeo for six years before securing private equity funding, leading to its successful acquisition by Wella.
- Lessons in Resilience: Nancy emphasizes the importance of maintaining a growth mindset and navigating challenges, drawing from her own experiences during the 2008 financial crisis.
- Empowering Female Entrepreneurs: Hear about Nancy’s Dream Makers Founders Grant, a $1 million initiative to support underrepresented female founders in the consumer space.
- Future of Briogeo: Nancy discusses her vision for Briogeo over the next decade and the importance of staying innovative in a rapidly changing beauty landscape.
Key Takeaways
Nancy Twine's journey is a testament to the power of resilience, massive focus, and courage. There were times when she could have stopped, she could have talked herself out of pushing past fear, but she kept the build going - and look where it landed her. She has an ideal strategic partner in Wella and the ability to keep touching the lives of women everywhere, through her focus and giveback efforts. Whether you're in the early stages of building a business or facing challenges along the way, her story serves as a reminder that with passion and perseverance, success is within reach.
Nancy’s commitment to empowering women, particularly those from underrepresented or diverse backgrounds, highlights the impact of giving back and creating opportunities for others.
Ready to take your entrepreneurial journey to the next level?
Be sure to listen to the full episode and subscribe to Potential to Powerhouse for more inspiring stories from trailblazing female leaders. Don't forget to check out Nancy Twine's podcast, Makers Mindset, for additional insights and motivation.
Connect with Us
- Subscribe to our Newsletter: Potential to Powerhouse
- Follow us on Instagram: @PotentialToPowerhouse
Previous Episode

TEDx to Triumph:Ashley Stahl on Embracing Career Changes and Building Your Brand
Welcome to " Potential to Powerhouse," the podcast where host Tracy Holland dives deep into the success stories of trailblazing women who have conquered the business world. In this episode, Tracy talks with Ashley Stahl, a renowned career coach, best-selling author, and TEDx speaker, who has mastered the art of career pivots. If you’re feeling stuck in your career or contemplating a significant change, Ashley’s insights will guide you in aligning your professional path with your true passions and values.
Episode Highlights:
- Ashley Stahl's Unique Career Path: Discover how Ashley transitioned from counterterrorism expert at the Pentagon to becoming a sought-after career coach and author.
- Overcoming Career Challenges: Learn how Ashley turned setbacks into opportunities, including the lessons from her father’s business collapse and her own entrepreneurial struggles.
- Aligning with Core Values: Why identifying and honoring your core values is essential for a fulfilling career and personal growth.
- The Power of TEDx: How Ashley’s viral TEDx talks skyrocketed her career and why personal branding is a game-changer for entrepreneurs.
- Managing Stress and Energy: Ashley shares her strategies for maintaining well-being and balance while navigating the pressures of success.
- Special Offer for Listeners: Get $1,000 off Ashley’s TEDx talk writing and booking services by mentioning this episode.
Key Takeaways:
- Career Alignment: Align your career choices with your core values to ensure long-term success and personal satisfaction.
- Embrace the Pivot: Don’t be afraid to make bold career moves; sometimes the greatest growth comes from the most significant changes.
- Build Your Brand: Invest in your personal brand to create new opportunities and establish your authority in your field.
- Well-being Matters: Prioritize your mental and physical health to sustain long-term success and happiness.
- Take the Leap: If you’re on the fence about a career change, take action today and explore new possibilities.
Ready to elevate your career and brand? Visit ashleystall.com/tedx and mention this podcast for an exclusive $1,000 discount on TEDx talk writing and booking services.
Don’t miss this opportunity to make your voice heard and align your career with your true purpose.
Connect with Us
- Subscribe to our Newsletter: Potential to Powerhouse
- Follow us on Instagram: @PotentialToPowerhouse
- Follow Ashley Stahl on Instagram: @ashleystahl
Ready to take your business to the next level?
Subscribe to "Potential to Powerhouse" on your favorite podcast platform, and don't forget to leave a rating and review. Share this episode with your friends and join us on social media for more updates and insights.
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Next Episode

The Entrepreneur’s Exit Blueprint: Lessons in M&A, Private Equity, and Growth
Hey there - are you thinking of selling your business someday? If so, this episode of Potential to Powerhouse, is vital for you to hear. Sarah Chambless, powerhouse M&A mega star, brings you a goldmine of insights, she is a corporate partner at Fenwick & West. This conversation is a must-listen for entrepreneurs, especially those looking to scale, exit, or simply plan ahead for their business's future. Sarah’s no-nonsense approach to navigating the complex world of M&A, private equity, and exit strategies will leave you feeling informed and hyper vigilant!
Sarah's personal journey from aspiring musician to high-stakes lawyer is a testament to the power of pivoting and following your passion. With her wealth of experience guiding fast-growing startup founders is her true passion; Sarah offers invaluable advice on preparing your business for success—whether you're planning for an exit or simply laying the groundwork for long-term growth.
Episode Highlights:
- The Inevitable Exit: Why every business owner needs to think about their exit strategy—sooner rather than later. Yes, every single business will exit. The question is how, for how much $$$, and when... plan for it to make it the best exit possible.
- M&A Playbook Unveiled: A breakdown of private equity deals, rollovers, capital calls, and avoiding retrades.
- Women in Business: Sarah's passion for empowering female founders to take control of their financial destiny.
- Legal and Financial Essentials: How to prepare your business with audited financials and the right legal counsel.
- Avoiding Common Pitfalls: Why time kills deals and how to keep the upper hand during negotiations.
- Building Generational Value: Creating lasting value for your family and community through smart exit planning.
Key Takeaways:
Guess what?!? EVERY business will face an exit—whether it’s through a sale, IPO, or wind down. Sarah Chambless emphasizes the importance of preparation, from clean financials to solid legal advice, and how female founders, in particular, can set themselves up for success. The earlier you start planning, the more control you have over your business's future. Sarah’s insights are a wake-up call for any entrepreneur who hasn’t yet considered their long-term exit strategy.
Connect with Us:
- Subscribe to our Newsletter: Potential to Powerhouse
- Follow us on Instagram: @PotentialToPowerhouse
Loved this episode? Don’t miss out on future powerhouse conversations! Subscribe to "Potential to Powerhouse" on your favorite podcast platform, and don't forget to leave a rating and review. Share this episode with your friends and join us on social media for more updates and insights.
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