
7 ways to grow your podcast with Instagram Stories
12/13/21 • 4 min
2 Listeners
Instagram is a great way to promote your podcast, and there are plenty of features you can utilize to create an engaged audience and build awareness for your show.
So in this episode, we're going to look at some ways you can effectively promote your podcast using Instagram Stories.
Links from this episode:
Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.
Review Podcasting Q&A in Podchaser or Apple Podcasts to let us know what you think of the show.
Instagram is a great way to promote your podcast, and there are plenty of features you can utilize to create an engaged audience and build awareness for your show.
So in this episode, we're going to look at some ways you can effectively promote your podcast using Instagram Stories.
Links from this episode:
Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.
Review Podcasting Q&A in Podchaser or Apple Podcasts to let us know what you think of the show.
Previous Episode

How to set up an Instagram account for your podcast
If you've been podcasting for any amount of time, you already know that creating content is sometimes the least of what you do.
Getting that amazing content in front of your audience and potential listeners is another big piece of what goes into podcasting and social media marketing can be a free, accessible way to do that.
So on this episode, we are going to show you the key steps to setting up an Instagram account for your podcast.
Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.
Review Podcasting Q&A in Podchaser or Apple Podcasts to let us know what you think of the show.
Next Episode

3x reasons Apple Podcasts won't approve your show (and how to fix it)
Apple Podcasts is one of the largest podcast directories in the world and accounts for millions of downloads every month, so it's important that your podcast is available on their directory.
With that said one of the biggest obstacles and headaches a new podcaster can experience when first trying to get the show off the ground are delays and getting listed in Apple podcasts.
So in this episode, we'll break down some of the most common causes of why you might be experiencing those delays and what you can do about it.
Links from this episode:
Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.
Podcasting Q&A - 7 ways to grow your podcast with Instagram Stories
Transcript Summary
In this episode titled '7 ways to grow your podcast with Instagram Stories,' listeners will discover effective strategies to market their podcasts on the popular social media platform. The host shares insightful tips, including sharing behind-the-scenes content, linking the latest episode from Spotify, creating engaging audiograms, repurposing them on Instagram Reels, showcasing user-generated content, building anticipation with countdown stickers, and utilizing the highlights feature on their profile. Whether you're a podcast creator or enthusiast, this episode provides practical advice to leverage Instagram Stories and attract a wider audience to your podcast.
Transcript
In today's episode, you'll learn how you can effectively market your podcast on Instagram stories. I'm sure you know by now that Instagram is a great way to promote your podcast. Now there's plenty of other features other than just putting images on your grid in order to build more awareness for your show. So in this episode, we're going to look at some ways you can effectively market your podcast on Instagram Stories. Tip number one is to share behi
7 ways to grow your podcast with Instagram Stories Top Questions Answered
How can I use Instagram to promote my podcast?
Instagram can be a great platform to promote your podcast by sharing behind-the-scenes content, linking to your latest episode, creating audiograms, repurposing content on Instagram Reels, and sharing content from your listeners.
What kind of content can I share on Instagram to build awareness for my podcast?
To build awareness for your podcast on Instagram, you can share behind-the-scenes screenshots of recording sessions and artwork, as well as repurpose content like audiograms and positive feedback from listeners.
Can I share my latest podcast episode on Instagram even without the swipe up feature?
Yes, you can share the link to your latest podcast episode from Spotify on Instagram even without the swipe up feature. There are other ways to direct users to the episode, such as including the link in your bio or using interactive elements like stickers.
What is an audiogram and how can it help promote my podcast?
An audiogram is an animated image with a soundbite from your podcast. It can help promote your podcast by creating visual interest and enticing listeners to check out the full episode.
How can I use Instagram Reels to promote my podcast?
You can repurpose your audiograms on Instagram Reels by adding captions and hashtags. This can help users discover your show and increase its visibility.
How can sharing content from my listeners on Instagram attract more listeners?
Sharing content from your listeners, such as artwork or positive feedback, on your Instagram stories shows engagement and can attract more listeners. It creates a sense of community and encourages others to check out your podcast.
What is the countdown sticker feature in Instagram Stories and how can it help promote my podcast?
The countdown sticker feature in Instagram Stories allows you to create anticipation and remind users when a new episode or season of your podcast is dropping. It helps build excitement and encourages followers to tune in.
How can I use the highlights feature on my Instagram profile to promote my podcast?
You can use the highlights feature on your Instagram profile to save and organize your best podcast-related content, including episodes and behind-the-scenes footage. This helps showcase your podcast and makes it easily accessible for new and existing followers.
What are some ways to grow my podcast using Instagram Stories?
To grow your podcast using Instagram Stories, you can share behind-the-scenes content, link to your latest episode, create audiograms, repurpose content on Reels, share listener-generated content, utilize countdown stickers, and utilize the highlights feature on your profile.
How can Instagram Stories help enhance the reach of my podcast?
Instagram Stories can enhance the reach of your podcast by providing a visually engaging platform to share podcast-related content, actively engage with listeners through interactive features, and attract new listeners through hashtags and discoverability.
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