153: Unlocking Effective Copywriting and Branding with Mechi Mansilla
01/30/25 • 20 min
In this episode of the Better Brave podcast, I sit down with Mechi Mansilla, a seasoned copywriter, marketing strategist, and email marketing specialist with over 8 years of experience. Mechi has worked with industry-leading brands like Train with Joan, Shapermint, Krissy Cela, Michelle MacDonald, and Fiverr, contributing to over $100M in client revenue. She also hosts the podcast Acta Non Verba, where she shares actionable insights on marketing, freelancing, and entrepreneurship.
Key Points Discussed:
- Defining Copywriting and its Role in Marketing
- Steps to Identify and Cultivate Your Brand Voice
- Website Essentials for Business Credibility
- Optimizing Social Media Impact
- Enhancing Conversion Rates Through Website Strategies
About Mechi Mansilla: Mechi Mansilla is not just a marketing expert; she's also known for her energetic approach and creative insights. Her podcast, Acta Non Verba, serves as a platform where she empowers entrepreneurs with actionable advice on navigating the world of marketing and freelancing. Connect with Mechi and explore more of her work:
- Website: Mercedes Mansilla
- Instagram: @mechimansilla
- YouTube: Mechi Mansilla
- Listen to Acta Non Verba on Spotify and Apple Podcasts
For a detailed CRO (Conversion Rate Optimization) checklist mentioned in the episode, you can access it here.
Don’t miss out on Mechi’s expert advice and vibrant personality—tune in to this insightful episode!
👉 Grab your Podcast Guesting Bundle [HERE]
👉 Book your 1 on 1 call with me [HERE]
In this episode of the Better Brave podcast, I sit down with Mechi Mansilla, a seasoned copywriter, marketing strategist, and email marketing specialist with over 8 years of experience. Mechi has worked with industry-leading brands like Train with Joan, Shapermint, Krissy Cela, Michelle MacDonald, and Fiverr, contributing to over $100M in client revenue. She also hosts the podcast Acta Non Verba, where she shares actionable insights on marketing, freelancing, and entrepreneurship.
Key Points Discussed:
- Defining Copywriting and its Role in Marketing
- Steps to Identify and Cultivate Your Brand Voice
- Website Essentials for Business Credibility
- Optimizing Social Media Impact
- Enhancing Conversion Rates Through Website Strategies
About Mechi Mansilla: Mechi Mansilla is not just a marketing expert; she's also known for her energetic approach and creative insights. Her podcast, Acta Non Verba, serves as a platform where she empowers entrepreneurs with actionable advice on navigating the world of marketing and freelancing. Connect with Mechi and explore more of her work:
- Website: Mercedes Mansilla
- Instagram: @mechimansilla
- YouTube: Mechi Mansilla
- Listen to Acta Non Verba on Spotify and Apple Podcasts
For a detailed CRO (Conversion Rate Optimization) checklist mentioned in the episode, you can access it here.
Don’t miss out on Mechi’s expert advice and vibrant personality—tune in to this insightful episode!
👉 Grab your Podcast Guesting Bundle [HERE]
👉 Book your 1 on 1 call with me [HERE]
Previous Episode
152: Releasing the "How": Trusting the Process to Achieve Your Goals
In this episode of Better Brave, I'm diving deep into the concept of releasing the "how." It’s easy to get caught up in trying to control every step of the journey to our goals, but often, that need for control holds us back. Instead, we’ll explore how to build trust in the process, show up authentically, and let yourself be seen as you take aligned actions. This mindset shift can lead to incredible breakthroughs, helping you embrace the idea that everything is unfolding exactly as it should.
What You’ll Learn in This Episode:
- The importance of letting go of the need to control every detail.
- How to shift your focus from the "how" to consistent, inspired action.
- Tips for building trust in the process and in yourself.
- Stories and examples of how releasing the "how" has led to unexpected breakthroughs.
Action Steps:
- Reflect on areas where you’re holding too tightly to the "how" and consider how you can release control.
- Commit to showing up authentically and taking aligned actions toward your goals.
- Practice trusting in the process by celebrating small wins and staying open to unexpected opportunities.
Connect & Share: If this episode resonates with you, share it with a friend who might need encouragement to trust their journey. Don’t forget to subscribe to Better Brave and leave a review to help others discover the show!
Resources Mentioned:
Thank You for Listening! Thank you for tuning in to this episode of Better Brave. Remember, the path may not always look how you expect, but as long as you keep showing up, amazing things can happen. See you next week!
👉 Grab your Podcast Guesting Bundle [HERE]
👉 Book your 1 on 1 call with me [HERE]
Next Episode
154: Empowering Confidence: Hailee’s Journey from Healthcare to Entrepreneurship
In this episode, I sit down with Hailee, the co-owner of True Removal Electrolysis, to explore her inspiring journey into entrepreneurship. With a background in healthcare and a Bachelor of Science degree, Hailee shares how she made the bold leap from working for others to co-founding a business dedicated to helping clients feel confident through permanent hair removal.
We discuss the challenges and rewards of starting a business, the mindset shifts needed for success, and the importance of finding balance and purpose in life.
Whether you're an aspiring entrepreneur, a business owner, or someone looking for inspiration to follow your passion, this episode is packed with insights and motivation.
What You’ll Learn in This Episode:
- Hailee’s transition from a healthcare career to entrepreneurship.
- The story behind True Removal Electrolysis and its mission to empower clients.
- The challenges Hailee faced when starting a business and how she overcame them.
- Advice for those considering a leap into entrepreneurship.
Links and Resources Mentioned:
- Learn more about Hailee’s business, True Removal Electrolysis [here]
- Follow Hailee on Instagram @trueremovalmn
- Call to book your appointment in Red Wing, MN at 651-212-1454
👉 Grab your Podcast Guesting Bundle [HERE]
👉 Book your 1 on 1 call with me [HERE]
Podcasting Mentor: Better Brave - 153: Unlocking Effective Copywriting and Branding with Mechi Mansilla
Transcript
Welcome back . I have a special guest , Mechi . She is a copywriter , marketing strategist , email marketing specialist and podcaster in her free time , and I'm really excited to get to pick your brain on all of these things . I had a great time being on your show in January , so I'm really excited for you to be here today .
Speaker 2Thank yo
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