Fundraising Authority Podcast #21: How to Build Strong Donor Relationships Online

01/22/15 • 61 min

The donor cultivation funnel isn’t just for offline fundraising. Non-profits can and should be building strong relationships with their donors online (including through e-mail, social media and on their organization’s website). Great online cultivation leads to more donors, bigger gifts, and better donor relationships.

In today’s podcast, online fundraising and marketing expert John Haydon teaches us how to supercharge our online cultivation efforts and gives plenty of examples of what’s working... right now... for non-profits around the world. This episode is packed with useful, ready-to-implement information for your non-profit. Get out your pen and paper, and get ready to take some notes!

You can get more great information from John on his website, JohnHaydon.com or by connecting with him on Twitter @JohnHaydon

Please note that The Fundraising Authority Podcast is also available on iTunes and Stitcher Radio.

You can get more great information from John on his website, JohnHaydon.com or by connecting with him on Twitter @JohnHaydon

Please note that The Fundraising Authority Podcast is also available on iTunes and Stitcher Radio.

Previous Episode

Fundraising Authority Podcast #20: The True Fundraising Purpose of Your Website

Do you ever wonder if you are using your non-profit’s website correctly? Do you wish you could raise more money online? The truth is that most non-profit organizations do not understand the true fundraising purpose of their website and online presence.

In today’s podcast, we talk about the real best use of your website when it comes to raising money, as well as share some tips for using that function to effectively raise money. Watch out! This podcast just might change the way you think about online fundraising forever!

Please note that The Fundraising Authority Podcast is also available on iTunes and Stitcher Radio.

Next Episode

Fundraising Authority Podcast #22: How to Knock Your Next Capital Campaign Out of the Park

What do you think when you hear the words, “capital campaign?” Does that phrase send you dreaming of a new building for your organization, or perhaps the ability to hire new staff or buy new infrastructure? Or, like many fundraisers, does the idea of a capital campaign make you grind your teeth and stay up worrying at night?

Our guest on today’s podcast is none other than The Fundraising Coach himself, Marc Pitman. Marc is a veteran of dozens of successful capital campaigns, and in today’s episode he helps us learn the ins and outs of running a super-successful campaign. Get ready to raise some money!

You can read more from Marc at his website TheFundraisingCoach.com and at his hub for online fundraising training at The Non-Profit Academy.

Please note that The Fundraising Authority Podcast is also available on iTunes and Stitcher Radio.