Media War & Peace’s Evan Shapiro on Podcasting in the Media Universe
10/11/23 • 31 min
Evan Shapiro writes the newsletter “Media War and Peace” where he maps out the state of the media industry using data visualization models. He’s also a professor at NYU and used to work in podcast and television development at IFC Sundance and NBC Universal’s Seeso.
This background allows him to have a comprehensive view of the podcast industry from a global perspective, and how it’s situated in the broader media environment. It also allows him to know from experience how to make a successful and sustainable podcast. This all made for a really interesting conversation with Evan, where we unpack his career and what it’s taught him about the audio industry at large.
You can find more from Evan online at his Substack: Media War & Peace. He’s very active on LinkedIn, andmakes a podcast with his daughter, Jamie Shapiro, called Cancel Culture.
I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:
– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
– YouTube: https://www.youtube.com/@Podglomeratepods
– Email: [email protected]
– LinkedIn: https://www.linkedin.com/company/podglomerate
– Twitter: @podglomerate
– Instagram: @podglomeratepods
Learn more about your ad choices. Visit megaphone.fm/adchoices
Evan Shapiro writes the newsletter “Media War and Peace” where he maps out the state of the media industry using data visualization models. He’s also a professor at NYU and used to work in podcast and television development at IFC Sundance and NBC Universal’s Seeso.
This background allows him to have a comprehensive view of the podcast industry from a global perspective, and how it’s situated in the broader media environment. It also allows him to know from experience how to make a successful and sustainable podcast. This all made for a really interesting conversation with Evan, where we unpack his career and what it’s taught him about the audio industry at large.
You can find more from Evan online at his Substack: Media War & Peace. He’s very active on LinkedIn, andmakes a podcast with his daughter, Jamie Shapiro, called Cancel Culture.
I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:
– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
– YouTube: https://www.youtube.com/@Podglomeratepods
– Email: [email protected]
– LinkedIn: https://www.linkedin.com/company/podglomerate
– Twitter: @podglomerate
– Instagram: @podglomeratepods
Learn more about your ad choices. Visit megaphone.fm/adchoices
Previous Episode
DCP Entertainment’s Chris Colbert on How Podcasting Can Move Past Lip Service
In 2017 after stints at SiriusXM and Audacy, Chris Colbert founded his own podcast agency, DCP Entertainment. DCP defines itself as a media platform for underrepresented voices, including people of color, women, the LGBTQ+ community, and other overlooked communities. Fast forward to today and DCP works with some of the biggest brands in the world, including State Farm, Dell, Acast, and creates some of the largest shows in the industry.
In this episode, we chat with Chris about why he left his senior position at SiriusXM, the very concrete ways in which DCP elevates underrepresented voices in the podcast industry, and the ways that DCP is innovating in the podcast space.
To learn more about DCP and what they’re working on you can visit them at www.dcpofficial.com. You can find Chris on LinkedIn where he is very active.
I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:
– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
– YouTube: https://www.youtube.com/@Podglomeratepods
– Email: [email protected]
– LinkedIn: https://www.linkedin.com/company/podglomerate
– Twitter: @podglomerate
– Instagram: @podglomeratepods
Learn more about your ad choices. Visit megaphone.fm/adchoices
Next Episode
iHeartMedia’s Amber Smith on What is Ruby?
This year the podcasting giant iHeartMedia launched a new division called Ruby, which works exclusively to create and amplify podcasts for brands. To understand why iHeart made this move and what Ruby is up to, today I’m chatting with Ruby’s Director of Audience Development, Amber Smith.
Amber has an eclectic background in the audio world, working as a producer at SiriusXM and a manager of podcast partnerships at Pandora after SiriusXM acquired the platform, all before landing in audience development at iHeartMedia. Today, she works to grow iHeart’s branded content, which includes shows from huge companies like Max, IBM, Mattressfirm, and many more.
To learn more about what Ruby is doing you can visit their website ruby.iheart.com. You can find Amber on LinkedIn.
I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:
– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
– YouTube: https://www.youtube.com/@Podglomeratepods
– Email: [email protected]
– LinkedIn: https://www.linkedin.com/company/podglomerate
– Twitter: @podglomerate
– Instagram: @podglomeratepods
Learn more about your ad choices. Visit megaphone.fm/adchoices
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/podcast-perspectives-327859/media-war-and-peaces-evan-shapiro-on-podcasting-in-the-media-universe-47829825"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to media war & peace’s evan shapiro on podcasting in the media universe on goodpods" style="width: 225px" /> </a>
Copy