Making the Most Out of Conferences as a Podcast Editor
03/30/23 • 48 min
2 Listeners
A few big podcast conferences have passed this year, but there are still quite a few left! How can you find value at as conference as an editor? This question and more will be addressed by the Yetis and special guest Jessica Kupferman of She Podcasts.
Links and Resources
ABOUT JESSICA KUPFERMAN
Jessica is the CEO of She Podcasts. She's a marketing and sales expert with a history of being both the devil’s advocate and the first person to give someone the benefit of the doubt.
Connect with Jessica
- Twitter: @jesskupferman
- Instagram: @jesskupferman
Join Us Live!
We stream live to our Facebook page and to YouTube every other week.
Our Editor
This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.
Be a Guest
If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.
Your Yetis Are
- Daniel Abendroth | Roth Media
- Carrie Caulfield Arick | YaYa Podcasting
- Bryan Entzminger | Top Tier Audio
- Jennifer Longworth | Bourbon Barrel Podcasting
About the Podcast Editors Mastermind
The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.
Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
A few big podcast conferences have passed this year, but there are still quite a few left! How can you find value at as conference as an editor? This question and more will be addressed by the Yetis and special guest Jessica Kupferman of She Podcasts.
Links and Resources
ABOUT JESSICA KUPFERMAN
Jessica is the CEO of She Podcasts. She's a marketing and sales expert with a history of being both the devil’s advocate and the first person to give someone the benefit of the doubt.
Connect with Jessica
- Twitter: @jesskupferman
- Instagram: @jesskupferman
Join Us Live!
We stream live to our Facebook page and to YouTube every other week.
Our Editor
This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.
Be a Guest
If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.
Your Yetis Are
- Daniel Abendroth | Roth Media
- Carrie Caulfield Arick | YaYa Podcasting
- Bryan Entzminger | Top Tier Audio
- Jennifer Longworth | Bourbon Barrel Podcasting
About the Podcast Editors Mastermind
The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.
Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Previous Episode
How to Talk About What You Do as a Podcast Editor - Workshop Edition
Freedom is great. And it can be overwhelming.
When you're talking with prospective clients, you have incredible freedom in how you describe what you do. But with that freedom also comes the challenge to make sure you cover things in a way that will connect with your ideal client and give them confidence. And, if we may be so bold, quickly filter out the working relationships that might not be the best.
Let's be clear - we don't have it all figured out. But we're committed to working on this together.
Listen to hear us workshop our elevator pitches and service descriptions. And maybe even some input from the PEM community.
Listen to Discover
- Who was brave enough to join our live recording.
- Why Carrie (and others) think Bryan's "hook" isn't really the right one for him.
- Why have an elevator pitch that fits the mold might not be enough.
- Why it can be so tough to be clear and also differentiate yourself in the marketplace.
Links And Resources
- She Podcasts Live - Use the code ‘JOINME’ for $50 off your ticket price. (Thanks Carrie)
- The Voice Monkey | Mike Christensen is The Voice Monkey. . .and the top banana for your next script!
- Podcast Editors Club
- How to Talk About What You Do as a Podcast Editor - If you want more context for what we're talking about and a deeper understanding of why we're doing this episode, listen to episode 71.
Join Us Live!
We stream live to our Facebook page and to YouTube every other week.
Our Editor
This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.
Be a Guest
If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.
Your Yetis Are
- Daniel Abendroth | Roth Media
- Carrie Caulfield Arick | YaYa Podcasting
- Bryan Entzminger | Top Tier Audio
- Jennifer Longworth | Bourbon Barrel Podcasting
About the Podcast Editors Mastermind
The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.
Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Next Episode
The Website Hot Seat
On our (apparently) current theme of the art of communicating with potential clients, Carrie and Jennifer agree to have their websites critiqued by everyone who joins this live. So, be there (and be gentle. Ha!!!)
If you're brave enough to get in the hot seat, drop your website URL in the comments, or send us an email via our website or slide that link into our DMs.
Wanna prepare for the live? Here are Carrie and Jennifer's websites...
https://www.bourbonbarrelpodcasting.com/
Listen to Discover
- How important it is to understand the next step your ideal client wants to take.
- The potential value of having a free download to filter out people who would just waste your time.
- Some ways to communicate, "It's not overpriced, but it's also not cheap" without posting prices on your website.
- Bryan's perspective on pricing, market fit, and some insights into determining when you're priced too high or too low for the clients you want to serve.
Links And Resources
- carrie.land - Carrie's new website (we spent a good bit of time looking through it).
- Watch the video version. - Want to see the websites and follow along? Watch the replay in our Facebook group.
- A simple poll for tonight's livestream
Join Us Live!
We stream live to our Facebook page and to YouTube every other week.
Our Editor
This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.
Be a Guest
If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.
Your Yetis Are
- Daniel Abendroth | Roth Media
- Carrie Caulfield | Carrie.Land
- Bryan Entzminger | Top Tier Audio
- Jennifer Longworth | Bourbon Barrel Podcasting
About the Podcast Editors Mastermind
The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.
Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
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