How to Talk About What You Do as a Podcast Editor

03/02/23 • 53 min

1 Listener

One of the great things about podcasting is that there aren't really any "rules." Sure, there are principles that often apply. But no rules.

However, there's a downside to that in that sometimes the words we use mean something different to prospective clients or employers than what the mean to us. Like the word, "podcast editor."

What does that really mean?

Listen to learn more about the different kinds of editing. Along the way, you might find out something about a new way you want to grow as an editor. And you'll likely gain some insight into how to describe what you do so that you can create differentiation and clarity in the minds of your customers and potential customers.

Listen to Discover

Ways to think about the kinds of editing we do
Similarities to (and differences from) radio, TV, and film production
Why you might want to have two different ways to share what you do
Carrie's suggestions if you want to move from linear editing to story editing

Links And Resources

Paul (@produceNewMedia) / Twitter - Bryan said YouTube, but meant Twitter. Paul is a master of spoken word production.
DaVinci Resolve 18
Podcast Taxonomy
How to Set Up Job Alerts on LinkedIn
Transom - Great resources for how to build a story.

Join Us Live!

We stream live to our Facebook page and to YouTube every other week.

Our Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.

Your Yetis Are

Daniel Abendroth | Roth Media
Carrie Caulfield Arick | YaYa Podcasting
Bryan Entzminger | Top Tier Audio
Jennifer Longworth | Bourbon Barrel Podcasting

About the Podcast Editors Mastermind

The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.

Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!

This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy

One of the great things about podcasting is that there aren't really any "rules." Sure, there are principles that often apply. But no rules.

However, there's a downside to that in that sometimes the words we use mean something different to prospective clients or employers than what the mean to us. Like the word, "podcast editor."

What does that really mean?

Listen to Discover

Ways to think about the kinds of editing we do
Similarities to (and differences from) radio, TV, and film production
Why you might want to have two different ways to share what you do
Carrie's suggestions if you want to move from linear editing to story editing

Links And Resources

Paul (@produceNewMedia) / Twitter - Bryan said YouTube, but meant Twitter. Paul is a master of spoken word production.
DaVinci Resolve 18
Podcast Taxonomy
How to Set Up Job Alerts on LinkedIn
Transom - Great resources for how to build a story.

Join Us Live!

We stream live to our Facebook page and to YouTube every other week.

Our Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.

Your Yetis Are

Daniel Abendroth | Roth Media
Carrie Caulfield Arick | YaYa Podcasting
Bryan Entzminger | Top Tier Audio
Jennifer Longworth | Bourbon Barrel Podcasting

About the Podcast Editors Mastermind

This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy

Previous Episode

What if a Prospect is Talking with Other Editors?

Listen to Discover

Why it's important to understand who is actually your ideal client.
Why Jennifer keeps sales calls to 15 minutes.
Why you don't have to feel like you need to "win" business.
How your sales call could actually be a differentiator.

Links And Resources

Podcast Editor Academy
Practice Editing - Want to practice editing? You can find one of our recordings here. Not for the faint of heart :)
Steve Stewart Podcast Productions - This topic was suggested by Steve Stewart, who also runs to Podcast Editors Club and Podcast Editor Academy.

Our Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.

Your Yetis Are

Daniel Abendroth | Roth Media
Carrie Caulfield Arick | YaYa Podcasting
Bryan Entzminger | Top Tier Audio
Jennifer Longworth | Bourbon Barrel Podcasting

About the Podcast Editors Mastermind

This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy

Next Episode

How to Talk About What You Do as a Podcast Editor - Workshop Edition

Freedom is great. And it can be overwhelming.

When you're talking with prospective clients, you have incredible freedom in how you describe what you do. But with that freedom also comes the challenge to make sure you cover things in a way that will connect with your ideal client and give them confidence. And, if we may be so bold, quickly filter out the working relationships that might not be the best.

Let's be clear - we don't have it all figured out. But we're committed to working on this together.

Listen to hear us workshop our elevator pitches and service descriptions. And maybe even some input from the PEM community.

Listen to Discover

Who was brave enough to join our live recording.
Why Carrie (and others) think Bryan's "hook" isn't really the right one for him.
Why have an elevator pitch that fits the mold might not be enough.
Why it can be so tough to be clear and also differentiate yourself in the marketplace.

Links And Resources

She Podcasts Live - Use the code ‘JOINME’ for $50 off your ticket price. (Thanks Carrie)
The Voice Monkey | Mike Christensen is The Voice Monkey. . .and the top banana for your next script!
Podcast Editors Club
How to Talk About What You Do as a Podcast Editor - If you want more context for what we're talking about and a deeper understanding of why we're doing this episode, listen to episode 71.

Join Us Live!

We stream live to our Facebook page and to YouTube every other week.

Our Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.