Podcast Industry Discussion With Veteran Podcaster, Evo Terra

01/07/21 • 25 min

If you don't know, I host a live stream, Wednesdays at 10am PST/1pm ET. I get all these amazing industry people to come on and share their thoughts about podcasting, podcast advertising, and life. Evo Terra has been podcasting for 16 years. He has seen it all when it comes to the podcast industry, and I enjoyed having him live to talk about his experience. I put together the highlights from our chat. I hope you enjoy it!

Previous Episode

This One Thing Sets Podcast Advertising Apart From Other Marketing Channels

What is the difference between social media ads and podcast advertising? I get this question a lot. There is one huge differentiating factor, and I discuss it in today's episode. Don't forget to subscribe for weekly insights into podcast advertising. You can reach me to start an ad campaign at [email protected]

Next Episode

How ThoughtLeaders Uses YouTube To Help Advertisers Sell On Podcasts

Daniel Conn's unique company, ThoughtLeaders, takes the intelligence from YouTube and newsletters to help advertisers sell on podcasts. In today's episode, Daniel tells us how leveraging data from other content creators (predominantly long-form) has helped shape how advertisers are buying ads in podcasting.