Why Brand Protection is a MUST for Amazon Sellers
02/07/23 • 44 min
In this podcast, Emmanuel Frost and Kyle Balcerak from Brand Alignment discuss the importance of protecting brands on Amazon with Adam Shaffer, Phelps United President. While Amazon presents a huge opportunity for brands, it is not without risk; it is complicated and ever-changing. Brand Alignment is 100% focused on helping protect brands on Amazon and other marketplaces.
Learn more about Brand Protection here: https://phelpsunited.com/brand-protec...
Learn more about Brand Alignment here: https://www.brandalignment.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
In this podcast, Emmanuel Frost and Kyle Balcerak from Brand Alignment discuss the importance of protecting brands on Amazon with Adam Shaffer, Phelps United President. While Amazon presents a huge opportunity for brands, it is not without risk; it is complicated and ever-changing. Brand Alignment is 100% focused on helping protect brands on Amazon and other marketplaces.
Learn more about Brand Protection here: https://phelpsunited.com/brand-protec...
Learn more about Brand Alignment here: https://www.brandalignment.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Previous Episode
What eCommerce sellers need to know about Holiday Gift Returns
In this podcast, Adam Shaffer, Phelps United President, and Scott Baradell, Founder and CEO of Idea Grove and author of his new book, Trust Signals: Brand Building in a Post-Truth World, discuss the behavior predicted for Americans in 2022 when it comes to Holiday Gifts returns.
Phelps United ran a survey about Holiday Gift Returns where 600 U.S. adults were asked about their expectations surrounding eCommerce gifts and returns this holiday season. The findings show that 52% of Americans plan to return holiday gifts purchased online, making flexible return policies a must for merchants. This and other findings are discussed by these two experts in the eCommerce and Technology fields.
You can see the findings of this survey here: https://phelpsunited.com/phelps-unite...
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Next Episode
From Zero to Hero: OWYN's Success Story on Amazon
In this episode, Adam Shaffer talks with Rob Rich, Chief Business Officer EVP/GM of E-Commerce for OWYN, about the amazing success story of OWYN. OWYN is now the most popular plant-based protein shake seller on Amazon, but their journey to get there was not an easy one.
Adam and Rob discuss the challenges OWYN faced when starting from scratch, including getting the Buy Box, getting products to Amazon, freight costs and storage caps for FBA. Despite these obstacles, they were able to develop a winning strategy that allowed them to succeed on Amazon, and today, OWYN is one of the top-selling plant-based protein shakes on the market.
So, tune in to learn more about OWYN's success story and how selling on Amazon was key to its success. For more information on OWYN, visit their website at https://liveowyn.com/.
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Planet Amazon Podcast - Why Brand Protection is a MUST for Amazon Sellers
Transcript
Welcome to the Planet Amazon Podcast with Adam Schaffer, where we explore the world of Amazon and other e-commerce marketplaces. Join us as we delve into the latest strategies and tactics for successful selling on the world's largest online marketplace.
Hello, my name's Adam Schaffer, and welcome to the Planet Amazon Podcast. As you could tell from the name, the Planet Amazon podcast is about all things Amazon and helping brands success
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