#253. Carving Your Own Path and Becoming an Accidental Founder with BIPOC Founder of Redefy & Forbes 30 Under 30 Lister, Rachael De Foe

11/05/23 • 38 min

What do you do when you can’t find your dream job anywhere? The answer is: you make it. Our guest this week accomplished exactly that, and it’s why she refers to herself as an accidental founder. Creating success on her own terms, Rachael De Foe isn’t afraid to write her own story — and says you shouldn’t be either.

In this episode of PEERS, we’re joined by Rachael De Foe, Founder and Managing Director of Redefy to talk about the first steps for getting your business off the ground, why building the right circle of people around you is crucial, and how to carve your own path when all else fails.

About Rachael:

Rachael De Foe is the Founder of Redefy, a strategic communications consultancy in Singapore that helps visionary founders, startups and venture firms amplify their stories. Rachael also co-founded Fintech Angel Operators, a network that connects fintech executives with founders, and co-launched SEAcosystem, a community-led job database to help tech talent impacted by COVID-19.

In 2023, Rachael was featured on the Forbes Asia 30 Under 30 Media, Marketing & Advertising list.

Discover More:

Check out Redefy: https://www.rdfy.co/
Connect with Rachael on LinkedIn: https://www.linkedin.com/in/rachaeldefoe/
Follow The Peers Project on Instagram: http://bit.ly/3adVmYG
Connect with your Host, Michelle on LinkedIn: https://www.linkedin.com/in/michelleakhidenor/
Follow Michelle on Instagram: https://www.instagram.com/michakhidenor/

Hosted on Acast. See acast.com/privacy for more information.

About Rachael:

In 2023, Rachael was featured on the Forbes Asia 30 Under 30 Media, Marketing & Advertising list.

Discover More:

Check out Redefy: https://www.rdfy.co/
Connect with Rachael on LinkedIn: https://www.linkedin.com/in/rachaeldefoe/
Follow The Peers Project on Instagram: http://bit.ly/3adVmYG
Connect with your Host, Michelle on LinkedIn: https://www.linkedin.com/in/michelleakhidenor/
Follow Michelle on Instagram: https://www.instagram.com/michakhidenor/

Hosted on Acast. See acast.com/privacy for more information.

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undefined - #252. Raising $2 Million in Funding and Transforming the Beauty Industry with BIPOC Co-Founder of Hue & Forbes 30 Under 30 Lister, Janvi Shah

#252. Raising $2 Million in Funding and Transforming the Beauty Industry with BIPOC Co-Founder of Hue & Forbes 30 Under 30 Lister, Janvi Shah

When it comes to challenges, most people would rather avoid them. But for a savvy few, such as this week’s guest, a challenge is a problem to be solved, and even an opportunity to transform something for the better. Underrepresentation in the beauty industry is a challenge Janvi Shah is taking head-on, and she’s not stopping until every face has its rightful place in the spotlight.

In this episode of PEERS, we’re joined by Janvi Shah, CEO and Co-Founder of Hue to talk about the pressure to succeed as a child of immigrants, finding your unique selling point, and why giving your dream a shot is always worth the risk.

About Janvi:

Janvi Shah is the Co-Founder and CEO of Hue, a technology company that helps beauty and fashion brands integrate UGC into their e-commerce sites to help shoppers feel represented. Last year, Hue was featured in the ELLE Future of Beauty Awards and has raised over $2 million in venture capital funding from NFX, Underscore VC and more.

In 2023, Janvi was featured on the Forbes 30 Under 30 Retail & E-Commerce list.

Discover More

Check out Hue: https://www.poweredbyhue.com/
Follow Hue on Instagram: https://www.instagram.com/poweredbyhue/
Connect with Janvi on LinkedIn: https://www.linkedin.com/in/janvishah/
Follow The Peers Project on Instagram: http://bit.ly/3adVmYG
Connect with your Host, Michelle on LinkedIn: https://www.linkedin.com/in/michelleakhidenor/
Follow Michelle on Instagram: https://www.instagram.com/michakhidenor/

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

undefined - #254. From Intern to Leading a Company in Less than a Year with BIPOC Co-Founder of The Elephant Room & Forbes 30 Under 30 Lister, Shannie Mears

#254. From Intern to Leading a Company in Less than a Year with BIPOC Co-Founder of The Elephant Room & Forbes 30 Under 30 Lister, Shannie Mears

They say you need a special kind of fire inside to make it as a founder. But what keeps that flame burning? For this week’s guest, the fuel to her fire is good old-fashioned self-empowerment. With an unwavering commitment to giving her all, Shannie Mears attributes her success to staying true to herself and fully embracing her growth and evolution with pride — and her spark isn’t going out any time soon.

In this episode of PEERS, we’re joined by Shannie Mears, Head of Talent and Co-Founder of The Elephant Room to talk about accepting yourself as you are, how to practice self-awareness and stop self-judgment, and recognizing the power of your own voice.

About Shannie:

Shannie Mears is the Co-Founder of The Elephant Room, an inclusive ad agency prioritizing diversity and cultural awareness, working with brands like Barclays, Samsung, and PUMA. She was chosen to sit on the Race Disparity Audit at 10 Downing Street and curated her own events platform called Girls, Let’s Talk which is about encouraging young women to connect and build.

In 2023, Shannie was featured on the Forbes Europe 30 Under 30 Media & Marketing list.

Discover More