Outside the Treatment Room

We don't like to talk about how we feel when we run a business. Being an entrepreneur can be so lonely. In this podcast we talk about how running a business can be lonely and what we can do to overcome this. We want all business owners to know there is support out there.

Some ways to help:

Networking and Mentorship

Join social media groups with likeminded people

Have a work- life Balance

Have open communication

Get professional help if necessary

Thank you for tuning into this episode of the Outside the Treatment Room podcast!

Connect with Us:

• Instagram: www.instagram.com/rosegoldlearning
• Facebook: www.facebook.com/rosegoldlearning
• Email: [email protected]

If you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!

Stay inspired and keep growing!

There are many of you out there just starting out and wondering if you can earn enough money to have a sustainable business. Waxing is one of those services where you can earn a great living. You could be someone who has been working for years but are not earning what you expected. I’m going to show you how increase your sales and earn more money per hour in less time.

To make MORE than 100k this year we have broken this down in three sections.

Earn enough money on your services

Save on supplies/ time

Sell more per hour.

We discuss how you can earn more per hour in each of these ways. If you would like more info about how to increase your revenues please follow us on IG or FB at RosegoldLearning

You can also send us an email at info@rosegoldlearning and set up a free 30 min no obligation call.

Hope you break through that glass ceiling this week and get on track to MORE than 6 figures! See you next week!

Thank you for tuning into this episode of the Outside the Treatment Room podcast!

Connect with Us:

• Instagram: www.instagram.com/rosegoldlearning
• Facebook: www.facebook.com/rosegoldlearning
• Email: [email protected]

If you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!

Stay inspired and keep growing!

If you are like most small business owners, finding clients is likely your business’s biggest time drain. It’s the most essential task, yet it’s one that makes you absolutely no money until those clients come in for an appt. The faster you find clients, the more time you’ll have to actually earn money. We are looking for your dream clients.

We look at the marketing strategies of how large corporations bring in their dream clients and then tailor those strategies to our small businesses.

Thank you for tuning into this episode of the Outside the Treatment Room podcast!

Connect with Us:

• Instagram: www.instagram.com/rosegoldlearning
• Facebook: www.facebook.com/rosegoldlearning
• Email: [email protected]

If you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!

Stay inspired and keep growing!

Sometimes we feel that we need to be mulitmillionaires to have financial freedom. We don’t. We can work towards being debt free and gaining more income for our businesses.

But Can we really earn more money in just a week?

Yes, but you have to do some work! Let’s go through a few ways.

1. Sell any products or supplies that you are no longer using.
2. Sell packages of 3 or 6 services (can include retail)
3. Create a digital course
4. Charge more for your services

The beauty of being your own boss is that you are in control of your destiny. Your income has the possibltiy of doubling, tripling, or even at a 10x.Can you imagine if you made double or 10 x more than last year? Would that give you the freedom you want? It’s something to work towards and it starts with earning that little bit more this week.

Follow us at Rosegold Learning on IG and FB. Reach out to me on IG or FB to set up your free 30 minute call

Thank you for tuning into this episode of the Outside the Treatment Room podcast!

Connect with Us:

• Instagram: www.instagram.com/rosegoldlearning
• Facebook: www.facebook.com/rosegoldlearning
• Email: [email protected]

If you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!

Stay inspired and keep growing!

Podcast Episode Notes

Welcome to Outside the Treatment Room
The podcast about the business side of the beauty industry. I’m your host, Connie Holm.

Episode Title: Are You Earning Less Than Minimum Wage?

Introduction

Welcome back to Outside the Treatment Room! Today we’re tackling a tough topic that might make you a little uncomfortable: Are you unknowingly earning less than minimum wage?

In this episode, I’ll break down the numbers, explain why this happens, and give you actionable tips to shift from working hard to working smart. So grab a coffee, let’s get real, and let’s talk money!

Many solo estheticians feel like they’re earning great money because they’re booked solid and bringing in cash. But after expenses, rent, taxes, and time spent on unpaid tasks, the reality can be shocking.

Example: If you charge $100 for a facial, but products, rent, and insurance eat into your profits, your real income per hour could be closer to minimum wage (or even less!).

Reflection Question: When’s the last time you calculated your real hourly rate?

If you haven’t, don’t worry—we’re going to do the math together.

Here’s how to calculate your hourly rate:

Gross Income: Total monthly earnings (e.g., $4,000).

Expenses: Subtract rent, products, insurance, taxes, and supplies (e.g., $2,000).

Net Income: What’s left ($4,000 - $2,000 = $2,000).

Divide by Hours Worked: If you worked 160 hours, that’s $2,000 / 160 = $12.50/hour.

This number has to cover everything: sick days, health benefits, and retirement. If your hourly rate surprises you, don’t worry—I’m here to help you fix it.

Undercharging for Services: If you haven’t raised prices in years, rising costs (like inflation) mean you’re earning less. Example: Gloves that once cost $6 now cost $22—you must pass these increases on to clients.

Too Much Discounting: Promotions are great occasionally, but constant discounts devalue your work.

Hidden Expenses: Fancy packaging, unused software, or premium products can drain profits.

Unpaid Time: You’re also your own receptionist, marketer, and cleaner. Those hours count!

Does any of this sound familiar? If so, let’s focus on solutions.

Here are 5 actionable steps to increase your income:

Raise Your Prices: If it’s been more than a year, start small with $5-$10 per service. Your expertise has value, and clients expect increases.

Streamline Services: Focus on high-profit treatments that take less time and product. Stop offering unprofitable services.

Track Expenses: Audit your expenses. Cancel unused subscriptions, buy in bulk, and optimize your budget. (Example: I use Zoom Premium only for my September laser events and cancel it for the rest of the year.)

Charge for Your Time: Enforce no-show fees, cancellation policies, and charge appropriately for consultations.

Set Income Goals: Break your monthly income target into weekly and daily benchmarks. Know how many services you need to hit your goals.

Here’s your homework:

Sit down this week and calculate your real hourly rate.

If you don’t like the number, use today’s tips as your starting point for change.

Key Takeaway: You didn’t start your business to struggle. You deserve to thrive and be paid well for the transformation you bring to your clients. You have the power to make that happen.

Today’s Quote: “You must gain control over your money, or the lack of it will forever control you.” —Dave Ramsey

Why This Matters: I recently saw a Facebook post where many beauty professionals admitted to earning less than minimum wage—even though their businesses looked successful. My goal is to give you the tools to take control of your income and move closer to financial freedom.

Enjoyed This Episode?

Share it with a fellow esthetician who needs to hear this.

Subscribe, leave a review, and stay tuned for upcoming courses in 2025 to help you grow your beauty business.

Thank you for joining me today on Outside the Treatment Room! Let’s keep working smarter, not harder. See you next time!

Thank you for tuning into this episode of the Outside the Treatment Room podcast!

Connect with Us:

• Instagram: www.instagram.com/rosegoldlearning
• Facebook: www.facebook.com/rosegoldlearning<...