
045: Crazy Jack- Outdoor enthusiast Jack Northam has summited Mt Whitney over 150 times
10/26/17 • 35 min
Crazy Jack has been climbing Mt. Whitney for over 20 years. He tells us how he got into the outdoors and some great stories from his summits of Mt Whitney, sometimes summiting twice in one day!
Facebook Twitter Instagram The Outdoor Biz Podcast Please give us a rating and review HERE Show NotesJack tells us how he got into the outdoors and some great stories from his summits of Mt Whitney, sometimes summiting twice in one day!
First Exposure to the Outdoors
I was in the Marine Corps from 1966 to 1970 and my wife and I got married in 68. I married into her family and she had two brothers and two more sisters so five kids. She was a preacher's kid so father Sadler who was his name, he would take church groups up into the Sierras and I mean it was quite an undertaking. I was invited obviously to go along and it's my first real experience in the Sierras and the backcountry. I remember hiking in my heavy heavy-duty boots, I had a 10 pound mummy bag, what an experience. I guess that opened the door.
Things we talked about
Whitney Portal Store, Doug Tompson
Crazy Jack
Adventure 16, John Mead
Sierra Mountaineering, Kurt Wedberg
Point Loma Nazarene University baseball
Mark Fulton 8,000 Meter Challenge
Advice, tips
You could just start today by just putting on your walking shoes and walk around the block yes nothing else I mean people ask me all the time well how do you get in shape get off you know yeah you just have to go out and start you start so slow and then you know you progress and you feel good and then you might even need to check in with your doctor to make sure you know what you're trying to do but but still it's a matter of just getting up and getting going.
I hope other people get out. If it's not the Sierras get somewhere else do something else. It's out there for us to adventure into and I hope that's something that they get from this . . . just go!
Other Outdoor Activities
Bicycling, walking
Favorite Books
Mount Whitney- Mountain Lore from the Whitney Store, by Doug Tompson
Best Gear Purchase under $100
Connect with Crazy Jack
Website- crazyjacknortham.com
Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor recreation, adventure travel and outdoor activities, helping you find the best outdoor jobs that fit your ideal outdoor life. Whether you're seeking career growth or just more time to get outdoors, we've got you covered.
Crazy Jack has been climbing Mt. Whitney for over 20 years. He tells us how he got into the outdoors and some great stories from his summits of Mt Whitney, sometimes summiting twice in one day!
Facebook Twitter Instagram The Outdoor Biz Podcast Please give us a rating and review HERE Show NotesJack tells us how he got into the outdoors and some great stories from his summits of Mt Whitney, sometimes summiting twice in one day!
First Exposure to the Outdoors
I was in the Marine Corps from 1966 to 1970 and my wife and I got married in 68. I married into her family and she had two brothers and two more sisters so five kids. She was a preacher's kid so father Sadler who was his name, he would take church groups up into the Sierras and I mean it was quite an undertaking. I was invited obviously to go along and it's my first real experience in the Sierras and the backcountry. I remember hiking in my heavy heavy-duty boots, I had a 10 pound mummy bag, what an experience. I guess that opened the door.
Things we talked about
Whitney Portal Store, Doug Tompson
Crazy Jack
Adventure 16, John Mead
Sierra Mountaineering, Kurt Wedberg
Point Loma Nazarene University baseball
Mark Fulton 8,000 Meter Challenge
Advice, tips
You could just start today by just putting on your walking shoes and walk around the block yes nothing else I mean people ask me all the time well how do you get in shape get off you know yeah you just have to go out and start you start so slow and then you know you progress and you feel good and then you might even need to check in with your doctor to make sure you know what you're trying to do but but still it's a matter of just getting up and getting going.
I hope other people get out. If it's not the Sierras get somewhere else do something else. It's out there for us to adventure into and I hope that's something that they get from this . . . just go!
Other Outdoor Activities
Bicycling, walking
Favorite Books
Mount Whitney- Mountain Lore from the Whitney Store, by Doug Tompson
Best Gear Purchase under $100
Connect with Crazy Jack
Website- crazyjacknortham.com
Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor recreation, adventure travel and outdoor activities, helping you find the best outdoor jobs that fit your ideal outdoor life. Whether you're seeking career growth or just more time to get outdoors, we've got you covered.
Previous Episode

044: Outdoor Enthusiast Scott Ohsman gives us some great insight regarding Amazon
Scott’s agency operates in the Pacific Northwest, he talks with us about Amazon and offers some strategies and actionable tactics independent retailers can employ and improve their game.
Facebook Twitter Instagram The Outdoor Biz Podcast Please give us a rating and review HERE Show NotesScott’s agency operates in the Pacific Northwest, he talks with us about Amazon and offers some strategies and actionable tactics independent retailers can employ compete with and against them.
First Exposure to the Outdoors
My first real exposure, again having a father grew up in the city in New York and my mother grew up in Denver I didn't have a lot of outdoor exposure other than parents friends who took me out fishing in Minnesota. Growing up in Cedar Rapids Iowa I also did the Boy Scout and got as far as Weblos. My father was at the Hyatt in Chicago so that's the kind of father-son stuff we did. Honestly I had different experiences depending on what you call outdoor. My mom took us on trips and we got to go horseback riding and that kind of thing. So I was exposed in different ways but not the traditional backpacking type activities.
Things we talked about
JanSport
Sportscasting
TSPN
Amazon
Consumer driving “path to purchase”; consumer is setting the price/value, Amazon has set up consumer expectation of a “friction less” transaction.
in 2016 over 55% of US consumers started their “path to purchase” on Amazon
Kelty
Acorn
Zappos
Razorfish (Jason Goldberg)
Channel Advisor (Scott Wingo)
Advice, tips
“everything goes through that phone, so figure out some way somehow to be on that phone” -Scott Ohsman
make sure you’re near the top of the “path to purchase”
set up your business up so your margins allow you to take all forms of payment
set up your business to meet consumer expectation of a “friction less” transaction
use reviews as POP info
add technology, for example consider iPads and other screen options as POP displays
(used/refurbished iPads available on e-bay for $100-160)
implement a loyalty program for your customers (Amazon has approximately 85 million prime members. That is about 35 percent more than last year) More households subscribe to Amazon Prime than have a cable subscription
Consider a “dynamic” pricing program
Consider a “private label” program
Implement one thing a week or two things a month and by the end of the year you have a whole new business
Favorite Books
Contagious by John Berger Hardcover Audible
Be Unstoppable by Alden Mills Hardcover Audible
Best Gear Purchase under $100
Mountainsmith mountain back slingback chair
Apps, Tools, Podcasts
Jason and Scot Show e-commerce podcast
Connect with Scott
Twitter: @scottohsman
Facebook: Scott Ohsman The Cairn Co
Website: TheCairnCo.com
Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into out...
Next Episode

046: Michael Lanza- Award winning Outdoor author and publisher of The Big Outside
Michael Lanza is the author of the National Outdoor Book Award-winning book, Before They’re Gone and his blog The Big Outside. In this wide ranging conversation we talk about outdoor gear innovation, climate change, public lands and a whole lor more.
Facebook Twitter Instagram The Outdoor Biz Podcast Please give us a rating and review HERE Show NotesMichael Lanza is the author of the National Outdoor Book Award-winning book, Before They’re Gone and his blog The Big Outside. In this wide ranging conversation we talk about outdoor gear innovation, climate change, public lands and a whole lor more.
First Exposure to the Outdoors
Interestingly unlike a lot of folks you and I probably know and unlike my kids like who are lucky to grow up the in outdoors, my family didn't really do that stuff. I grew up in central Massachusetts with four siblings. My family would take fun vacations too, we'd go to Cape Cod and hang out at the beach and I loved it. Then it was in college when some friends said hey let's go for a hike. We were in New England in summertime and I don't remember what little mountain we hiked but some little rocky topped peak somewhere in Hampshire. I was just kind of blown away, I mean it wasn't a big mountain or anything but I just remember the winds blowing you could see so far and it just struck me that the this is what I'm doing from now on and I was you know it was like hook line and sinker.
Things we talked about
Backpacker Magazine
Before They're Gone, by Michael Lanza
Glacier National Park
Conservation Voters for Idaho
Advice, tips
Yeah you know I guess what I did when I decided to make that shift was just do it. I mean that sounds easier than it is of course. In reality when I did it I was unmarried and younger and childless and I could just live real cheaply for a while. Pare down your life if that's what it's going to take, or if you're in a different place in life save up some money to make the transition. Look at your skills and the companies that are out there and how you might be able to apply those. Research what companies are looking for, certainly not all those companies design gear right they do a lot of other things too.
Other Outdoor Activities
Running, Mtn and Road Biking, kayaking, rafting, climbing
Favorite Books
The Bully Pulpit by Doris Kearns Goodwin Audio book
Before They're Gone, by Michael Lanza
Best Gear Purchase under $100
Light weight pack from Gregory, Osprey, Hyperlight
Light jacket- Black Diamond Alpine Start Jacket-Mens, Black Diamond Alpine Start Jacket-Womens
Apps, Tools, Podcasts, Routines
I actually get up do a little work and then I have some breakfast. I spend about 20-25 minutes just doing some stretching and yoga. It feels good, it kind of calms me mentally and I do a little bit before bed, five minutes or so because it's so relaxing. I think it helps me sleep tremendously. Most days of the week I either hit the gym which I'm gonna do today or I'll hit my local trails and go for a run mountain bike ride or out on my road bike to maintain that fitness level. You know stay fit enough to enjoy the things that I like to do.
I think a lot of people listening to show can appreciate its way you stay sane right? There's nothing better than heading out for an hour or even just 20 minutes. You come back and everything's right in your world.
Connect with Michael
The Big Outside on Facebook and Instagram
Twitter is Michael A Lanza
Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor re...
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/outdoor-adventure-lifestyle-podcast-49466/045-crazy-jack-outdoor-enthusiast-jack-northam-has-summited-mt-whitney-16769064"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to 045: crazy jack- outdoor enthusiast jack northam has summited mt whitney over 150 times on goodpods" style="width: 225px" /> </a>
Copy