Leveraging Partnerships for Better Integration and Product Growth - Interview with Roslyn Lavery
08/10/23 • 66 min
Welcome to another episode of "Osom to Know"! In today's episode our host, Maciej Nowak, sits down with the knowledgeable and experienced guest, Roslyn Lavery. Get ready to dive into the fascinating world of partnerships in the tech industry as they discuss the true essence of partnership, debunking common myths, and the value it brings to customers and companies alike.
Joining the team in March 2021, Roslyn manages partners in the payment category as Director of Partner Management at WooCommerce (Automattic). She is passionate about building shared value through partnership with a focus on building merchant benefit and increasing the sum of the parts. Working with or alongside WordPress and WooCommerce for 12+ years she has a long history spanning site development to deep partnerships in the space. She believes that these partnerships can lead to revenue growth by acquiring more customers and offering deeper product functionality through the collaboration. Ultimately, Roslyn's approach prioritizes the customer and ensuring that the partnership delivers value that surpasses what individual products could provide.
SEE WHAT ELSE WE GOT FOR YOU🚀
WEBSITE 👉🏻 https://www.osomstudio.com
TWITTER 👉🏻 https://twitter.com/OSOM_STUDIO
LINKEDIN 👉🏻 https://www.linkedin.com/company/6388634/
BLOG 👉🏻 https://www.osomstudio.com/blog/
NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/
Welcome to another episode of "Osom to Know"! In today's episode our host, Maciej Nowak, sits down with the knowledgeable and experienced guest, Roslyn Lavery. Get ready to dive into the fascinating world of partnerships in the tech industry as they discuss the true essence of partnership, debunking common myths, and the value it brings to customers and companies alike.
Joining the team in March 2021, Roslyn manages partners in the payment category as Director of Partner Management at WooCommerce (Automattic). She is passionate about building shared value through partnership with a focus on building merchant benefit and increasing the sum of the parts. Working with or alongside WordPress and WooCommerce for 12+ years she has a long history spanning site development to deep partnerships in the space. She believes that these partnerships can lead to revenue growth by acquiring more customers and offering deeper product functionality through the collaboration. Ultimately, Roslyn's approach prioritizes the customer and ensuring that the partnership delivers value that surpasses what individual products could provide.
SEE WHAT ELSE WE GOT FOR YOU🚀
WEBSITE 👉🏻 https://www.osomstudio.com
TWITTER 👉🏻 https://twitter.com/OSOM_STUDIO
LINKEDIN 👉🏻 https://www.linkedin.com/company/6388634/
BLOG 👉🏻 https://www.osomstudio.com/blog/
NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/
Previous Episode
The Rule of Thumb: GDPR, Plugins, and Understanding Your Data - Interview with Helmut Januschka
On this episode of Osom to Know, our host Maciej Nowak is joined by guest Helmut Januschka, Head of Software Engineering @krone_at Austrian biggest private news publisher, is an expert in website protection and security. He understands the risks that businesses face when their websites are targeted by bots, leading to potential loss of business. A common issue he addresses is the inundation of spam emails through contact forms, which can overwhelm a company’s back office and cause them to miss genuine support cases. Helmut’s solution, @captcha_eu, reduces the human effort required to filter through these forms, ensuring that important customer queries are not lost in the flood of spam. Through his expertise, he has helped businesses stay operational and protected in the ever-evolving digital landscape.
Throughout the episode, they explore various aspects of GDPR compliance, providing valuable insights and advice. Helmut emphasizes the importance of understanding and only installing plugins that are necessary, while also recommending against saving data that you don't know you need. He shares his personal experience of navigating GDPR compliance, including his decision to not use Google Analytics for his captcha website.
The conversation also touches on the challenges of convincing upper management to sell their product and create a company, and the legal considerations involved in ensuring compliance with GDPR. Helmut highlights that GDPR is not just limited to Austria, but has implications for businesses in other countries as well. They discuss the myths surrounding GDPR and clarify what activities can still be done as long as they are compliant.
The episode also delves into the Helmut's own experiences with GDPR compliance, including the complexities of justifying the use of certain resources and the repercussions of removing them. He explains how he has adapted his own solution, Captcha EU, to comply with GDPR and how it has become a sellable product. He also touches on the importance of only storing necessary data and the need for further improvements in GDPR implementation on websites.
Join us on this episode of Osom to know as we unravel the intricacies of GDPR compliance and gain valuable insights from our guest, Helmut Januschka.
SEE WHAT ELSE WE GOT FOR YOU🚀
WEBSITE 👉🏻 https://www.osomstudio.com
TWITTER 👉🏻 https://twitter.com/OSOM_STUDIO
LINKEDIN 👉🏻 https://www.linkedin.com/company/6388634/
BLOG 👉🏻 https://www.osomstudio.com/blog/
NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/
Next Episode
Exploring Business and Innovation in the WordPress Ecosystem - Interview with Roger Rosweide
Welcome to another insightful episode of "Osom to Know"! In this episode, our host Maciej Nowak, engage in an in-depth conversation with the esteemed guest, Roger Rosweide, co-founder of Wild Cloud. Together, they delve into the rare SaaS model, the complexities of managing multiple websites with different code stacks, and the significance of a large total addressable market for attracting investors. The episode sheds light on strategies for marketing and sales, the importance of acknowledging and learning from failures in business, and the impact of investments in the WordPress ecosystem. Join us as we explore the journey of Wild Cloud, reflecting on successes and valuable lessons learned from its failures, while gaining insights into the inner workings of strategic investment approaches and branding transitions. Get ready for an illuminating discussion on the growth and evolution of a thriving company within the WordPress space.
Roger is an experienced professional in tech innovation, recognized for introducing 3D-printed ice popsicles and advancing virtual reality applications. As Chief Commercial Officer at WPCS.io, he's played a key role in developing a WordPress multi-tenant cloud platform, which simplifies the way web agencies and developers handle website management. His work focuses on making WordPress more scalable and manageable, drawing on SaaS principles. Roger also shares his insights into content creation and B2B marketing, and values connecting with industry peers to exchange knowledge and support collective growth.
Get to know Roger🤩
LINKEDIN➡️ https://www.linkedin.com/in/rogerrosweide/
TWITTER➡️ https://twitter.com/RogerRosweide
SEE WHAT ELSE WE GOT FOR YOU🚀
WEBSITE 👉🏻 https://www.osomstudio.com
TWITTER 👉🏻 https://twitter.com/OSOM_STUDIO
LINKEDIN 👉🏻 https://www.linkedin.com/company/6388634/
BLOG 👉🏻 https://www.osomstudio.com/blog/
NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/
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