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Optics in Action - 3 - The Most Effective Way to Systematize Your Sales Process and Maximize Growth with Convergo's Bill Poole

3 - The Most Effective Way to Systematize Your Sales Process and Maximize Growth with Convergo's Bill Poole

Optics in Action

11/20/23 • 18 min

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Your host, Ryan Weiss, talks with the President of Convergo, Bill Poole. Bill, an expert in sales and marketing, shared his insights on the importance of systematizing the sales process and engaging salespeople. In this blog post, I'll share the key takeaways from our conversation.

Bill emphasized the significance of sales and marketing in the business ecosystem, particularly for entrepreneurs who often focus on operational aspects. He explained that while many entrepreneurs prioritize operational processes, sales, and marketing are often the last areas to be systematized. However, having a systematized sales process adds value to the business and is crucial for long-term success and growth.

Convergo helps entrepreneurs by providing a system and a fractional sales professional to assist them in building a sales process. This allows entrepreneurs to achieve small wins along the way and eventually hire a full-time sales representative. Additionally, Convergo helps sales teams by systematizing the sales process and providing fractional leadership until the team is ready for full-time revenue.

To learn more about Bill's work, click HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

Want to learn more about Ryan's work? Check out his website at https://www.epsoptics.com/.

11/20/23 • 18 min

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