How to Get Full Fee Private Pay Therapy Clients in My Area (Even if I Think They Can't Afford It)
03/25/22 • 10 min
★ Be the first to know about “Marketing that Works: Full Fee, Private Pay, Online or In-Office,” a guided experience and course just for therapists by jumping on the waitlist!
→ https://www.onlinetherapistgroup.com/therapistsmarketingcourse
★ Checkout my YouTube Channel for Additional Support!
→ https://www.youtube.com/channel/UCJ6SueI3KMQIkJ7UctIRvjg/
★ Learn more about the different ways we can connect and I can help support you in building your online therapy practice (and additional income outside of therapy)! Just hop on over here and...
- Grab some freebies
- Get on waitlists for upcoming offers
- Gain support
- Book a session with me
- Download my informed consent
- Learn more about coaching
- And so much more...I got you!
→ https://www.onlinetherapistgroup.com/waystoconnectwithamberlyda
★ Grab your FREE “Get It Going Checklist” to start building your online therapy practice!
→ https://www.onlinetherapistgroup.com/getitgoingchecklist
AND...don’t forget to join us in our FREE Private Facebook Group!
→ https://www.facebook.com/groups/138663903332494
01:25
Is it true that there are really no people in your area that can afford your full fee private pay rate? Even if you've done the work to look up the highest and lowest SES socioeconomic status in your area, or even in your whole state and it tends towards low, that does not mean that there aren't pockets where there are higher tax brackets. It's far easier to market to a particular zip code or city within your state than it is to market to your entire state.
03:48
"Oh, I don't know how to market." So when you think about concierge doctors, for example, if we Google concierge doctors in your state, those are people that I would spend time and energy to network with. So the people who are willing to pay for a concierge doctor are willing to pay for a medical spa, are willing to pay for private pay therapy, are willing to pay for high end physical therapy.
05:26
As an online therapist, you are not limited to your city or your county. Google highest socioeconomic status in your state, you will get zip codes that pop up, we're going to market to those zip codes. And you might be saying, well, "how do I market to those?" Remember that in Psychology Today, you can list multiple zip codes, four total zip codes.
07:13
Let's market outside your state. There's one state at the time of this recording, Florida, that you do not have to be licensed in to practice here. You can just Google “telehealth out of state provider certificate.” Number two, know that there are things called compacts that are being worked on right now so that if you are licensed in one state, you can practice in many states that have agreed to this compact. So psychologists have the PsychPact, there are pacts compacts for most of our mental health professions right now, or at least the profession is moving towards having that. Last thing here is getting true licensure in a sister state. In Florida, many people vacation here, and they vacation for like six months out of the year. And the places they come from tend to be in New Jersey and New York, if you're on the East Coast, and Ohio if you're on the west coast.
★ Be the first to know about “Marketing that Works: Full Fee, Private Pay, Online or In-Office,” a guided experience and course just for therapists by jumping on the waitlist!
→ https://www.onlinetherapistgroup.com/therapistsmarketingcourse
★ Checkout my YouTube Channel for Additional Support!
→ https://www.youtube.com/channel/UCJ6SueI3KMQIkJ7UctIRvjg/
★ Learn more about the different ways we can connect and I can help support you in building your online therapy practice (and additional income outside of therapy)! Just hop on over here and...
- Grab some freebies
- Get on waitlists for upcoming offers
- Gain support
- Book a session with me
- Download my informed consent
- Learn more about coaching
- And so much more...I got you!
→ https://www.onlinetherapistgroup.com/waystoconnectwithamberlyda
★ Grab your FREE “Get It Going Checklist” to start building your online therapy practice!
→ https://www.onlinetherapistgroup.com/getitgoingchecklist
AND...don’t forget to join us in our FREE Private Facebook Group!
→ https://www.facebook.com/groups/138663903332494
01:25
Is it true that there are really no people in your area that can afford your full fee private pay rate? Even if you've done the work to look up the highest and lowest SES socioeconomic status in your area, or even in your whole state and it tends towards low, that does not mean that there aren't pockets where there are higher tax brackets. It's far easier to market to a particular zip code or city within your state than it is to market to your entire state.
03:48
"Oh, I don't know how to market." So when you think about concierge doctors, for example, if we Google concierge doctors in your state, those are people that I would spend time and energy to network with. So the people who are willing to pay for a concierge doctor are willing to pay for a medical spa, are willing to pay for private pay therapy, are willing to pay for high end physical therapy.
05:26
As an online therapist, you are not limited to your city or your county. Google highest socioeconomic status in your state, you will get zip codes that pop up, we're going to market to those zip codes. And you might be saying, well, "how do I market to those?" Remember that in Psychology Today, you can list multiple zip codes, four total zip codes.
07:13
Let's market outside your state. There's one state at the time of this recording, Florida, that you do not have to be licensed in to practice here. You can just Google “telehealth out of state provider certificate.” Number two, know that there are things called compacts that are being worked on right now so that if you are licensed in one state, you can practice in many states that have agreed to this compact. So psychologists have the PsychPact, there are pacts compacts for most of our mental health professions right now, or at least the profession is moving towards having that. Last thing here is getting true licensure in a sister state. In Florida, many people vacation here, and they vacation for like six months out of the year. And the places they come from tend to be in New Jersey and New York, if you're on the East Coast, and Ohio if you're on the west coast.
Previous Episode
Tips, Tricks and Tools to Build an Online Therapy Practice, with Shayla Peterson
Shayla Peterson is a Step by Step Course Graduate and has built a successful online therapy practice working with professional women or students balancing work, life, motherhood, being a partner, all of those things in one. Today she shares her tips, tricks, and strategies for starting and growing an online therapy practice. Listen in as we discuss writing copy to speak to your ideal client, abundance mindset, fee setting, connecting with other clinicians, and so much more!
Next Episode
What To Do and Say When Therapists Criticize Your Session Rates
★ Be the first to know about “Marketing that Works: Full Fee, Private Pay, Online or In-Office,” a guided experience and course just for therapists by jumping on the waitlist!
→ https://www.onlinetherapistgroup.com/therapistsmarketingcourse
★ Checkout my YouTube Channel for Additional Support!
→ https://www.youtube.com/channel/UCJ6SueI3KMQIkJ7UctIRvjg/
★ Learn more about the different ways we can connect and I can help support you in building your online therapy practice (and additional income outside of therapy)! Just hop on over here and...
- Grab some freebies
- Get on waitlists for upcoming offers
- Gain support
- Book a session with me
- Download my informed consent
- Learn more about coaching
- And so much more...I got you!
→ https://www.onlinetherapistgroup.com/waystoconnectwithamberlyda
★ Grab your FREE “Get It Going Checklist” to start building your online therapy practice!
→ https://www.onlinetherapistgroup.com/getitgoingchecklist
AND...don’t forget to join us in our FREE Private Facebook Group!
→ https://www.facebook.com/groups/138663903332494
01:14
Remember so many of us got into the field, at least in part, because we're working through our own stuff.
03:17
"We got in this field to help people not to get rich." Those two things are not mutually exclusive. We can be helping people and living a good life.
04:49
“If you charge X amount of money, you're greedy, you're a bad person." If I can help you to set your rate based on math, based on a super simple formula, I think it's easy to come back to those folks who are casting judgment.
06:07
"Well, if you can charge that rate successfully and I am not being able to charge that rate successfully, then something is either wrong with you or something's wrong with me." And most people don't want to believe that something's wrong with them.
07:08
Important to not expect other people to have healthy reactions to your healthy boundaries when they've not done their own work
07:36
“That's not ethical, that's not legal." I have read through all of our professional ethics, every one of our professions. There is not one thing in there that says what your rates need to be. The closest at the time of this recording is in the Social Work Code of Ethics where it talks about being aware of the financial limitations of your clients.
11:26
We have the freedom to get licensed anywhere, you might even be in a compact state where it's super easy to be able to practice in other states. Or you might get your Florida telehealth registration certificate.
12:25
“We got in this field to help people not to make money."
12:57
"That's not ethical."
13:21
“That's taking advantage of people."
15:19
"I couldn't pay that so it's not fair for me to charge it."
16:17
"I think you're crappy for charging that."
16:46
"I would never charge that."
17:05
"I want to be accessible." We can create accessibility in a lot of ways.
Online Income for Therapists - How to Get Full Fee Private Pay Therapy Clients in My Area (Even if I Think They Can't Afford It)
Transcript
Welcome, my friends. I'm so glad that you're here. You're listening to the Online Income for Therapists Podcast with Amber Lyda. I help you take your passions and your hard earned skills and turn them into businesses that live online. So whether it's building an online therapy practice or creating online income outside of therapy, we cover here all the ways you can create more impact in the world, and more income, because we're all about service here. But service with
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