
July with Byron Allen
09/29/21 • 33 min
Everyone loves a ballsy business move and Marcus is no exception. This week’s guests Erik and Muhammad had high paying jobs at a successful consulting firm, but they decided to bet it all on a business they believed in. They identified a product that hadn’t evolved in looks or technology in almost 50 years and saw a chance to essentially create a new generation of window air conditioners. Marcus has recruited fellow risk-taker Byron Allen, who turned a childhood raised by a single teenaged mom into becoming a global media mogul. He and Marcus counsel the two on keeping clients happy and playing the long game. Marcus is so impressed with July AC he makes them a $2.5 million offer.
Everyone loves a ballsy business move and Marcus is no exception. This week’s guests Erik and Muhammad had high paying jobs at a successful consulting firm, but they decided to bet it all on a business they believed in. They identified a product that hadn’t evolved in looks or technology in almost 50 years and saw a chance to essentially create a new generation of window air conditioners. Marcus has recruited fellow risk-taker Byron Allen, who turned a childhood raised by a single teenaged mom into becoming a global media mogul. He and Marcus counsel the two on keeping clients happy and playing the long game. Marcus is so impressed with July AC he makes them a $2.5 million offer.
Previous Episode

Fitz Frames with Carson Kressley
Heidi Hertel was just trying to be a good mom, but when her children were told they needed glasses and she realized the lack of styles and sizes available...she jumped into action. Recruiting a digital designer from Pixar and teaching herself all about 3D printing, she created a new digital way to create custom, perfectly fitted glasses. Alongside style icon and TV personality Carson Kressley, Marcus and Heidi discuss new ways of expanding Fitz Frames’ approach to technology and cutting-edge design. Carson even agrees to get in on the designing process, determined to make the kids with glasses the coolest.
Next Episode

NaturAll with Kandi Burruss
While many of us spent our time in college drinking beer and playing football in the quad Muhga Eltigani built what was essentially a lab in her dorm room. There she concocted fresh new hair products using fruits, vegetables, and oils from her native Sudan to restore natural African American hair. Marcus knows the potential of the niche black hair care industry and wants to help NaturAll grow even more. Grammy-nominated singer and multi-business owner Kandi Burruss joins the conversation to talk about black owned businesses and how you can’t stop for too long to celebrate your success. You have to always be looking ahead to the next milestone.
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/one-hundred-percent-with-marcus-lemonis-203475/july-with-byron-allen-20807583"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to july with byron allen on goodpods" style="width: 225px" /> </a>
Copy