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On Strategy Showcase

On Strategy Showcase

Fergus O’Carroll

Where marketers tell the stories behind the strategies that led to amazing campaigns.
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Top 10 On Strategy Showcase Episodes

Goodpods has curated a list of the 10 best On Strategy Showcase episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to On Strategy Showcase for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite On Strategy Showcase episode by adding your comments to the episode page.

On Strategy Showcase - Live from Los Angeles: Brands+Entertainment
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11/24/24 • 85 min

We talk live with Zoe Fairbourn, Head of Branded Entertainment at Reese Witherspoon’s Hello Sunshine, Marc Gilbar, President of Brands & IP at Imagine Entertainment, Jack Verschleiser, Director of Business Strategy at Superconnector Studios, Aisea Laungaue, Global Partner, Executive Strategy Director at Anomaly, and Jen Costello, Global CSO at TBWA\Chiat\Day. Thank you to Tracksuit, The Effies and WARC for sponsoring our live tour series and TBWA\Chiat\Day for hosting us in Los Angeles.

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On Strategy Showcase - Uber Eats and the evolution of the brand
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04/20/24 • 47 min

We're joined by Danielle Hawley, Head of Global Brand for Uber and Celia Garforth, Head of Strategy at the Special Group. We talk about the new work and the unlock that drove its original creation. Thanks to the Master of Advertising Effectiveness program (MAE) for sponsoring this episode. More at MAE.academy.

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On Strategy Showcase - Debuting the U.S. version of The Long & the Short of it
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04/12/25 • 33 min

"The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring this episode.

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On Strategy Showcase - Brixton Finishing School graduate, Niamh Paul
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09/27/20 • 38 min

One of 2020's Cream Award winners, Niamh Paul tells us how Brixton Finishing School wants to disrupt the way agencies recruit.

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The name change from Uncle Ben's Rice to Ben's Originals was a response to claims of racial stereotyping. The subsequent campaign is a masterclass in strategic thinking that grew household penetration 20%. Because doing what's right is also right for business.

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On Strategy Showcase - Brand Leadership Ep#2: MGM Resorts and Chili's
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05/12/24 • 45 min

Sarah Moore, SVP Brand Marketing at MGM Resorts International and George Felix, CMO of Chili’s Grill & Bar, join me for a conversation about breathing new life into brands and about the opportunity of defining a consumer-facing role for your corporate brand. Thanks to Tracksuit (the affordable brand tracking solution for modern-day brands) for sponsoring this series. More at gotracksuit.com.

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Adam&Eve DDB's CSO Martin Beverley and Craig Spence, Chief Brand Officer for the IPC share the story behind the creation of Wethe15, with its focus on what we have in common, not what makes us different. Lessons in here for every marketer.

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On Strategy Showcase - Live from Dublin: Voices of Irish marketing
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06/24/24 • 54 min

We kick-off our 2024 "Live from..." tour in Dublin. We discuss how a country with such incredible achievements in the arts is finding its confidence in marketing. Check out Irish agency work on this episode's page on our site. Grainne Wafer of Diageo, Karen Martin of BBH, Rory Hamilton of Boys & Girls, Michelle Spillane of Paddy Powers and Patrick Hickey formerly of Rothco, join me at The Guinness Storehouse in Dublin. Thanks to Analytic Partners, LinkedIn and Guinness for their support.

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FAQ

How many episodes does On Strategy Showcase have?

On Strategy Showcase currently has 261 episodes available.

What topics does On Strategy Showcase cover?

The podcast is about Brand, Marketing, Management, Advertising, Podcasts, Business, Planning and Strategy.

What is the most popular episode on On Strategy Showcase?

The episode title 'Adidas "Originals" with Mark Aronson of Johannes Leonardo, NY' is the most popular.

What is the average episode length on On Strategy Showcase?

The average episode length on On Strategy Showcase is 44 minutes.

How often are episodes of On Strategy Showcase released?

Episodes of On Strategy Showcase are typically released every 6 days, 20 hours.

When was the first episode of On Strategy Showcase?

The first episode of On Strategy Showcase was released on Jan 3, 2020.

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