Episode 3 - How Spin Hurts You and Loses You Money

08/22/13 • 14 min

Spin hurts. It undermines your credibility with customers and coworkers. It can lead to unbelievable consequences. In this episode, Frank and Meredith explain how spin can cost your business customers - and cost you worse. Learn the best possible response you can give to build trust when you don't know an answer. Part 3 of 3

Previous Episode

Episode 2 - Sneaky Spin & Why You Do It

You're especially vulnerable to using spin when you feel like you've lost control of a situation or your emotions - and you probably don't even realize you're doing it. Learn what makes you vulnerable to spin, and how to calibrate your own internal B.S. Detector. Part 2 of 3

Next Episode

Episode 4 - Real Crisis in History (or, Ben Franklin was a Jerk)

Remember that time Benjamin Franklin convinced thousands of people that one of his competitors was dead just to boost sales of Poor Richard's Almanac? Except the guy was very much alive? No? Well... he did. Yup. Some of our founding fathers were kind of jerks. Learn what he did, and how someone may be doing the same thing to you or your business today.