Did you jump into business without thinking too much about your marketing? If so, you're not alone.
Many small businesses jump into the task of running their businesses without getting clear about one of the most important question you can ask: "who is my ideal, target customer?"
Without understanding who your ideal target customer is, your marketing will likely be ineffective.
Nicole takes us through the path she uses as she onboards new clients, starting with the basics. She starting with your marketing goals, buyer persona, and then your messaging.
Join me as we learn more about Nicole's business journey and how she helps her clients build their marketing strategy.
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03/05/24 • 26 min
My Weekly Marketing - How to Determine Your Ideal Customer with Nicole Bernard
Transcript
You don't have to actually answer this question because I think I know the answer already . But do you ever feel completely overwhelmed with your marketing ? I asked this because today's podcast guest , Nicole Bernard , and I both focus on marketing strategy for our businesses and we do it for the same reasons because we see so many overwhelmed entrepreneurs and we both feel th
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