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Music Lessons and Marketing

Music Lessons and Marketing

Dave Simon

Are you a music school owner eager to grow your teaching business and attract more students? This podcast is your go-to resource for applying proven marketing strategies and business fundamentals tailored to music schools. Learn how to enroll more students, keep them longer, and take your music school to the next level with actionable insights and expert advice. Whether you're just starting out or looking to refine your approach, this podcast will empower you to build a thriving music teaching business.
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Top 10 Music Lessons and Marketing Episodes

Goodpods has curated a list of the 10 best Music Lessons and Marketing episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Music Lessons and Marketing for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Music Lessons and Marketing episode by adding your comments to the episode page.

Music Lessons and Marketing - 3 Ingredients For Summer Camp Success | Ep 64
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01/16/20 • 18 min

When I first launched my summer camp in 2004, I made the mistake of focusing on the musical benefits to my camp. I quickly realized that the mindset of campers is different than students. The mindset of moms is also different when it comes to camp.  In this episode, I outline the 3 ingredients for summer camp success.

www.davesimonsmusic.com

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Behavior issues are inevitable when teaching group classes. Sometimes it can feel like you're spending half of the class just trying to get kids' attention. The likelihood for utter chaos doubles when you put electric guitars, pianos or drumsticks in kids' hands. 

In this episode, I discuss classroom management techniques with speech pathologist Corey Rubeck. 

www.davesimonsmusic.com

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Music Lessons and Marketing - How to Turn Your Music Studio Into an Online Community | Ep 80
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04/02/20 • 35 min

You didn't sign up for this but your music studio has been turned into an online business. Your skills as an entrepreneur are being put to the test like never before. In this episode, I map out a strategy for how you can turn your studio into an online community for your students. 

www.davesimonsmusic.com

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Music Lessons and Marketing - How To Market Your Studio in Public Schools With Mike Grande | ep 68
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02/06/20 • 47 min

Wouldn't it be nice if you could make a presentation about your music studio in front of an entire public school? Imagine how much interest you could generate. Imagine how many new leads you could capture. Imagine how many new students you could attract...overnight. We all know the reality of public schools. They won't give you the time of day. Maybe the PTA will accept a donation from you for their auction. That's about it...right? Wrong! Mike Grande, along with the guidance of Jonny Wilson, has not only cracked the public school code in New Jersey. Schools are calling him to come in and present and pitch his school by creating this amazing musical experience for students. 

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Music Lessons and Marketing - MASS Vs BAM Which Program is Best For Your Music Academy? | EP 156
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12/17/21 • 33 min

In this episode, I review two programs Music Academy Success System (MASS)  and Build a Music School (BAM)  that help music academy owners design sustainable business and marketing systems. I hold these programs up side by side to look at what they offer. I share my thoughts on each program’s strengths and how I feel they could also make some improvements.

https://davesimonsmusic.com/

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Music Lessons and Marketing - How to Stand Out In Your Customers Inbox With Rea Ross | Ep 54
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11/21/19 • 44 min

Customers have expectations every step of the way. Sure, you should aspire to meet these expectations. Better yet, why not aspire to exceed these expectations.  Amazement kicks in when you exceed the expectation. Customers begin telling their friends about you when you go beyond the expected. 

Video email is a great way to connect and surprise your customers. Check out bombbomb.com

www.davesimonsmusic.com 

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Music Lessons and Marketing - What to Do When Your Music School Won't Grow Part I | Ep 147
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10/08/21 • 68 min

It happens to the best of us. Your music school grows and grows and then seems to get stuck. For whatever reason, your enrollment hits a ceiling that seems impossible to breakthrough.

In part 1 of this 3 part series, music school owner Eric Bourassa and I pop open the hood of his music teaching business to examine what's preventing his school from getting to the next level.

Quite often what's holding a music school back is a combination of different problems. The first step is identifying your barrier to growth. From there you can formulate a plan and commit to action.

davesimonsmusic.com

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Music Lessons and Marketing - 3 Ways to Be More Customer-Centric In Your Music School | Ep 135
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07/06/21 • 12 min

We all would like to think we're customer-centric in our business. But just how customer-centric are you? Good customer service isn't enough. In this episode, I explore 3 ways you can position your music school to be all about the customer.

davesimonsmusic.com

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Story marketing is a two-sided coin. One side features the use of storytelling as a device to hook the recipient of your marketing message. Not stories about your music lessons, but stories about your customer. Stories that tell a tale of how your music lessons can transform your customer’s life. The flip side of the coin is the stories that your customers tell themselves when it comes to their hopes, dreams, and fears. The better you understand these stories, the more effective your story marketing efforts. The better you'll be able to expand on your customer’s internal narrative.

davesimonsmusic.com

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Music Lessons and Marketing - How To Create a Simple and Consistent Customer Experience | Ep 65
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01/20/20 • 11 min

A recent Facebook survey revealed that a majority of music schools run monthly auto-pay for tuition. A surprisingly significant number of studios do semester, annual or prorated billing. This approach to billing and collections lacks simplicity and consistency. Many studios implement pricing packages that create unnecessary complexity as well. In this episode, I discuss the value of simplicity and consistency and how it benefits both you and your customers.   

 

www.davesimonsmusic.com

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FAQ

How many episodes does Music Lessons and Marketing have?

Music Lessons and Marketing currently has 252 episodes available.

What topics does Music Lessons and Marketing cover?

The podcast is about Marketing, Lessons, Music, Growth, Podcasts and Business.

What is the most popular episode on Music Lessons and Marketing?

The episode title 'What Works On Instagram With Special Guest Takenya Battle | Ep 66' is the most popular.

What is the average episode length on Music Lessons and Marketing?

The average episode length on Music Lessons and Marketing is 29 minutes.

How often are episodes of Music Lessons and Marketing released?

Episodes of Music Lessons and Marketing are typically released every 7 days, 1 hour.

When was the first episode of Music Lessons and Marketing?

The first episode of Music Lessons and Marketing was released on Jan 23, 2019.

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