Artist Beardyman explains how he uses Patreon to empower unique forms of fan-artist engagement – and create a new income stream
11/03/22 • 34 min
Music Ally Focus Ep. 82: We’re joined by multi-award winning UK beatbox champion, and live looping pioneer, Beardyman (AKA Darren Foreman) – who, like a number of artists, has created a significant extra income stream via a subscription model on Patreon. We talk to him about how he has made a model where fans do not merely support him – they collaborate with him: subscribers can present their track ideas and collaborate directly with Beardyman, and if successful, get royalties on the track. Darren he tells us about how and why he set up this new, direct-to-fan community connection, how it has become a big part of his income, how a Discord server is vital, and why he chose to only offer highly affordable pricing.
Beardyman on Patreon: patreon.com/beardyman
Beardyman: https://www.beardyman.co.uk
An example of Beardyman's livestreams: youtu.be/WhyNVidvlVY
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Music Ally Focus Ep. 82: We’re joined by multi-award winning UK beatbox champion, and live looping pioneer, Beardyman (AKA Darren Foreman) – who, like a number of artists, has created a significant extra income stream via a subscription model on Patreon. We talk to him about how he has made a model where fans do not merely support him – they collaborate with him: subscribers can present their track ideas and collaborate directly with Beardyman, and if successful, get royalties on the track. Darren he tells us about how and why he set up this new, direct-to-fan community connection, how it has become a big part of his income, how a Discord server is vital, and why he chose to only offer highly affordable pricing.
Beardyman on Patreon: patreon.com/beardyman
Beardyman: https://www.beardyman.co.uk
An example of Beardyman's livestreams: youtu.be/WhyNVidvlVY
------
👋 The Knowledge, Music Ally’s free weekly newsletter: musically.lnk.to/knowledgepo
🎉 You may be eligible for a FREE Music Ally subscription, worth £399/year, via our corporate and sponsored subscriptions. If you work for a DSP, a major label, an indie label, or if you’re an artist manager, an employee of a CMO or a publisher, check here to see if you’re eligible: musically.com/subscription-options
M️ Subscribe to Music Ally's industry-leading analysis, reporting and news: musically.com/subscribe
Instagram: https://www.instagram.com/musicallybiz
Twitter: https://twitter.com/musically
Facebook: https://www.facebook.com/musicallyfb
Previous Episode
The international future of Latin music, with Jesús Triviño Alarcón, Tidal's senior director for Latin Global
Music Ally Focus Ep. 81: In this episode we’re discussing the past, present and future of Latin music on a global scale with Jesús Triviño Alarcón, senior director for Latin Global for streaming platform Tidal. Jesús has a deep connection with Latin music and culture: he is a Webby-nominated content creator who has covered music, TV, film and more for over 17 years as a reporter, editor, producer and curator.
Latin music has firmly solidified its status as a global superpower, and we spoke to Jesús about his observations of Latin music’s recent successes, which music and cultures will spring to international prominence next, the possibility of innovative international collaborations – and we also got some insight on how audiences engage with Latin music.
Here are a few of the genres and artists Jesús mentioned:
- Rising: Latin
- Tmrw / R&B en Español
- Tmrw / Cumbia
- Reggaeton del Sur (Venezuela)
- FEID Esenciales (one of the artists Jesús mentioned as an artist on the brink of global superstardom)
And here's an album by his music choice: A Tribe Called Quest's "Low End Theory"
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👋 The Knowledge, Music Ally’s free weekly newsletter: musically.lnk.to/knowledgepo
🎉 You may be eligible for a FREE Music Ally subscription, worth £399/year, via our corporate and sponsored subscriptions. If you work for a DSP, a major label, an indie label, or if you’re an artist manager, an employee of a CMO or a publisher, check here to see if you’re eligible: musically.com/subscription-options
M️ Subscribe to Music Ally's industry-leading analysis, reporting and news: musically.com/subscribe
Instagram: https://www.instagram.com/musicallybiz
Twitter: https://twitter.com/musically
Facebook: https://www.facebook.com/musicallyfb
Next Episode
Last.fm is 20 – VP of Product Michael Horan on Last.fm’s 20 years in music-tech, and the future of data in the music industry
Music Ally Focus Ep. 83: We’re joined in this show by Michael Horan, VP of Product at Last.fm, which is just about to hit a remarkable milestone: 20 years as a music tech company. In that time Last.fm has gathered an enormous amount of data on how people listen to music – and we wanted to talk to Michael about what Last.fm has learned from a music business that has changed dramatically in two decades.
Last.fm has grown from a company that tracked what you were listening to in your mp3 and CD collection to what you listen to everywhere online, and in this podcast, part of a partnership between Music Ally and Last.fm, we ask Michael about what Last.fm has both witnessed in – and brought to – over 20 years in the music business. He talks about the changes in how data has been used, and what changes are needed so that data can continue to be used in innovative ways to build communities and connect audiences with artists.
LinkedIn - https://www.linkedin.com/company/last-fm
Twitter - https://twitter.com/lastfm
Facebook - https://www.facebook.com/lastfm
Instagram - https://www.instagram.com/last_fm/
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