David Keyte, Co-Founder of Universal Works / Contemporary Menswear

Universal Works was inspired by David Keyte’s formative years growing up in a provincial midlands town in the seventies, part of a working class family that loved to dress well; seeing his Dad and Uncles in their work-wear and also when dressing for the weekend. Next, working as a sign-writers apprentice, whilst experiencing the development of eighties sporting and music subcultures. And finally, a thirty-year span in the fashion industry. From Paul Smith to Maharishi he gained an education from and worked alongside some of the best in the industry.
With David’s life work reading like a description of the company’s DNA, Universal Works is about the mixing of ideas; understanding heritage and context underpinned by contemporary needs and aesthetics. They champion skilled, small-scale production and produce garments in the right place, both in the UK and overseas, working only with factories they trust, admire and are proud to be associated with.
In this episode of the MenswearStyle Podcast, we sit down and speak to David Keyte, Co-Founder of Universal Works. Our host Peter Brooker finds out about the origins of the brand and when the idea was first thought up. We learn about Keyte's background, passions and inspirations for the brand which leans towards blue collar workwear with military and contemporary British tailored styling. With many years of working for other people David looked to start his own menswear brand, designing clothing he would personally want to wear. He also gives insights into growing a fashion brand and the difficult hurdles that arise along the way.
Whilst we have your attention, be sure to sign up to our daily MenswearStyle newsletter here. We promise to only send you the good stuff.

Support the show