Marketing Attribution vs. Channel Attribution - Scott Vaughan // Integrate
MarTech Podcast ™ // Marketing + Technology = Business Growth05/30/20 • 25 min
Today we rebroadcast our conversation with Scott Vaughan, the CMO at Integrate, the leader in demand & marketing orchestration. In part 1 of our conversation, we are going to discuss the role that marketing attribution plays in different types of organizations. Show Notes
Connect With:
- Scott Vaughan - Website // Linkedin // Twitter
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
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05/30/20 • 25 min
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