How I Built My Firm - John Drawdy
12/22/23 • 23 min
Join Matt Banker, founder of Benchmark Growth Marketing, in a candid conversation with John Drawdy, owner of Paragon Accounting and Tax Solutions. As part of our How I Built My Firm series, John shares the story of building his firm from scratch and the challenges he faced along the way. Discover the key moments that shaped Paragon's growth from networking strategies to an acquisition gone awry. Tune in for insights on organic growth, the impact of a former manager's departure, and the lessons learned in navigating the competitive accounting landscape. Whether you're in the industry or curious about business evolution, this episode provides valuable insights into entrepreneurship, strategic growth, and overcoming challenges in the accounting world.
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WordPress Hosting: Flywheel: https://share.getf.ly/c05x9v
Email Delivery: Active Campaign: https://activecampaign.referralrock.c...
Video Transcript and Editing: Descript: https://www.descript.com/?lmref=P7B3NA
Listen On:
YouTube: https://www.youtube.com/channel/UCuRX4u8IASb63Qbln0b3ZyA/videos
Spotify: https://open.spotify.com/show/4eMXgy5Gr6gxx9tjDc8f04
Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-for-accounting-firms/id1647185214
Hosted on Acast. See acast.com/privacy for more information.
Join Matt Banker, founder of Benchmark Growth Marketing, in a candid conversation with John Drawdy, owner of Paragon Accounting and Tax Solutions. As part of our How I Built My Firm series, John shares the story of building his firm from scratch and the challenges he faced along the way. Discover the key moments that shaped Paragon's growth from networking strategies to an acquisition gone awry. Tune in for insights on organic growth, the impact of a former manager's departure, and the lessons learned in navigating the competitive accounting landscape. Whether you're in the industry or curious about business evolution, this episode provides valuable insights into entrepreneurship, strategic growth, and overcoming challenges in the accounting world.
Our Recommended Tool Stack:
WordPress Hosting: Flywheel: https://share.getf.ly/c05x9v
Email Delivery: Active Campaign: https://activecampaign.referralrock.c...
Video Transcript and Editing: Descript: https://www.descript.com/?lmref=P7B3NA
Listen On:
YouTube: https://www.youtube.com/channel/UCuRX4u8IASb63Qbln0b3ZyA/videos
Spotify: https://open.spotify.com/show/4eMXgy5Gr6gxx9tjDc8f04
Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-for-accounting-firms/id1647185214
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode
What's Wrong With Accounting Marketing
In this episode of Marketing for Accounting Firms, Matt Banker from Benchmark Growth discusses the common mistakes in marketing for accounting firms with guest Lorilyn Wilson. They delve into the importance of injecting personality into content, focusing on video as a key tool. Lorilyn shares her journey, starting with a successful experiment on TikTok during quarantine. The conversation highlights the need for spiky opinions and a strong point of view in social media content for accountants, emphasizing the value of building a personal connection with clients. Tune in for insights on how to make accounting content engaging and relatable in the digital age.
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- Flywheel (WordPress Hosting)
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- Descript (Video Transcript and Editing)
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How I Built My Firm - Matt Patrick [Updated]
The interview features Matt Banker of Banker Creative and BMG having a frank conversation with Matt Patrick, owner of Patrick Accounting and Whirks Accounting. Matt P. shares insights on his journey with PASBA (Professional Association of Small Business Accountants) and building his accounting firm. He emphasizes the importance of staying committed to a sales-focused model, evolving roles within the firm, and the significance of consistent branding and storytelling. Matt's approach involves actively supporting clients in building successful businesses, and often goes beyond basic accounting services. The conversation highlights each fiirm's growth, their outreach strategies, and how they achieve the goal of empowering business owners.
Our Recommended Tool Stack:
WordPress Hosting: Flywheel: https://share.getf.ly/c05x9v
Email Delivery: Active Campaign: https://activecampaign.referralrock.c...
Video Transcript and Editing: Descript: https://www.descript.com/?lmref=P7B3NA
Listen On:
YouTube: https://www.youtube.com/channel/UCuRX4u8IASb63Qbln0b3ZyA/videos
Spotify: https://open.spotify.com/show/4eMXgy5Gr6gxx9tjDc8f04
Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-for-accounting-firms/id1647185214
Hosted on Acast. See acast.com/privacy for more information.
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