User Generated Content, Community, and Travel - Ivonne Aldaz

Fresh off the Social Media Week stage Ivonne Aldaz joins us to talk about UGC or user generated content! We touch on how UGC is being utilized and the value it brings to the brands that can get their community to generate it. Ivonne addresses how you could build a foundation for success and what your expectations should be when launching your first UGC effort.
Ivonne works for Tint and is a host of Future Of Marketing which has a podcast of its own and a newsletter! Outside of work, Ivonne loves to travel and even promises to bring back her travel blog in this conversation!
Ivonne's Links:
LinkedIn
Twitter