
218: Tap Into Non-Bank Funding with Joe Camberato
06/11/24 • 21 min
Joe Camberato’s Why is to simplify the financing process for entrepreneurs. He was inspired by the struggles he witnessed self-employed clients face with traditional banks, to launch National Business Capital, a platform that connects business owners with non-bank lenders to foster sustainable growth.
Joe outlines the National Business Capital Framework, which involves understanding client needs, reverse-engineering the right lending partner, and building a mutually efficient lending process.
(0:29) Joe’s founding story for National Business Capital
(5:22) The National Business Capital Framework
(12:34) Pandemic’s effect to the private financing market
(16:12) Biggest blind spots
(20:56) The most exciting thing Joe is working on
(21:54) Learn more about Joe
Links and Resources
- Joe’s LinkedIn
- National Business Capital
- Grow By Joe YouTube Channel
- Download Steve's new book at: https://stevepreda.com/business-growth-tech/
- Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/
- Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT
- Steve Preda’s books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks
Joe Camberato’s Why is to simplify the financing process for entrepreneurs. He was inspired by the struggles he witnessed self-employed clients face with traditional banks, to launch National Business Capital, a platform that connects business owners with non-bank lenders to foster sustainable growth.
Joe outlines the National Business Capital Framework, which involves understanding client needs, reverse-engineering the right lending partner, and building a mutually efficient lending process.
(0:29) Joe’s founding story for National Business Capital
(5:22) The National Business Capital Framework
(12:34) Pandemic’s effect to the private financing market
(16:12) Biggest blind spots
(20:56) The most exciting thing Joe is working on
(21:54) Learn more about Joe
Links and Resources
- Joe’s LinkedIn
- National Business Capital
- Grow By Joe YouTube Channel
- Download Steve's new book at: https://stevepreda.com/business-growth-tech/
- Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/
- Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT
- Steve Preda’s books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks
Previous Episode

217: Turn White-papers into Videos with Ryan Atkinson
Ryan Atkinson is the CEO and Co-Founder of Spacebar Visuals, that specializes in animated videos that make your sales funnel convert better.
We discuss how Ryan co-founded Spacebar Visuals, a video marketing agency, by utilizing his background and interest in media. He also explains the importance of high-quality video content for sales funnels and shares a strategy used to personalize outreach and enhance sales efforts, which helped grow Spacebar Visuals to a six-figure business.
(0:40) Ryan’s entrepreneurial journey to Spacebar Visuals
(6:46) The 4 T Lead Gen Framework
(12:42) Written content to engaging animations
(20:12) Ryan’s current project
(22:23) Ways to contact Ryan
Links and Resources
- Ryan’s LinkedIn
- Spacebar Visuals
- Explore Steve Preda Business Growth tech https://stevepreda.com/business-growth-tech/
- Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/
- Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT
- Steve Preda’s books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks
Next Episode

219: Answer Your Customer's Problems with Robert Brill
Robert Brill, CEO of Brill Media, is driven by a passion for business growth and personal development. His entrepreneurial journey is fueled by a desire for success and resilience, inspired by his modest upbringing, relentless drive to improve, and love for the "game" of business.
We learn about Robert's journey from four failed businesses to founding Brill Media, where he excels in media buying and digital advertising. Robert thoroughly explains his two versions of the Meta Framework, which involves mining niche problem statements, testing to find the most relevant ones, turning them into solutions, and combining them with matching imagery. He also highlights the integration of AI to enhance marketing effectiveness and the importance of persistent testing and adaptation in advertising strategies.
(00:29) Robert’s entrepreneurial journey to founding a 3x Fortune 5000 business
(06:55) The Meta Framework and how it works
(18:08) Optimizing AI for marketing effectiveness
(21:24) Find out more about Robert
Links and Resources
- Robert’s LinkedIn
- Brill Media
- Brill Media’s Copywriter Pro
- Download Steve's new book at: https://stevepreda.com/business-growth-tech/
- Follow video shorts of current and past episodes on LinkedIn https://www.linkedin.com/company/stevepreda-com/
- Management Blueprint Podcast on Youtube https://bit.ly/MBPodcastPlaylistYT
- Steve Preda’s books on Amazon https://www.amazon.com/stores/author/B08XPTF4ST/allbooks
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