
Six Hidden Time-Wasters in Your Business
07/09/24 • 25 min
Episode Summary
Are you struggling to keep up with everything on your to-do list? Do you ever get to the end of a workday and wonder what you actually accomplished?
In this podcast episode, Melissa Swink discusses the six hidden time-wasting activities that can dilute your results and keep you from reaching your goals. After defining each of the six time-waters, Melissa talks about the importance of spending time on impactful work that creates results. Tune in to learn how you can save time and increase your productivity!
Key Highlights:
- Spending time on impactful work is crucial for achieving business goals.
- Identify and eliminate busy work that can be streamlined, automated, or delegated.
- Minimize time spent on the six time-wasting activities.
- Focus on quality over quantity when it comes to your work hours.
About Our Guest:
About Melissa:
Melissa Swink, Founder & CEO of Melissa Swink & Co., has a team of virtual assistants who provide administrative and marketing support for small businesses and non-profits.
Since 2012, Melissa and her team have helped more than 100 businesses grow through the services they offer, and she is dedicated to helping entrepreneurs create profitable, scalable businesses they love.
Her work is all about doing what works (and eliminating what doesn’t) and driving real, measurable results. Visit www.melissaswink.com to learn more!
Thanks for listening!
If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!
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Leave us an Apple Podcast review
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Episode Summary
Are you struggling to keep up with everything on your to-do list? Do you ever get to the end of a workday and wonder what you actually accomplished?
In this podcast episode, Melissa Swink discusses the six hidden time-wasting activities that can dilute your results and keep you from reaching your goals. After defining each of the six time-waters, Melissa talks about the importance of spending time on impactful work that creates results. Tune in to learn how you can save time and increase your productivity!
Key Highlights:
- Spending time on impactful work is crucial for achieving business goals.
- Identify and eliminate busy work that can be streamlined, automated, or delegated.
- Minimize time spent on the six time-wasting activities.
- Focus on quality over quantity when it comes to your work hours.
About Our Guest:
About Melissa:
Melissa Swink, Founder & CEO of Melissa Swink & Co., has a team of virtual assistants who provide administrative and marketing support for small businesses and non-profits.
Since 2012, Melissa and her team have helped more than 100 businesses grow through the services they offer, and she is dedicated to helping entrepreneurs create profitable, scalable businesses they love.
Her work is all about doing what works (and eliminating what doesn’t) and driving real, measurable results. Visit www.melissaswink.com to learn more!
Thanks for listening!
If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are really valuable and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review.
Previous Episode

How a Virtual Assistant Can Help You Achieve Consistent Sales Growth
Episode Summary
If you’ve ever experienced the “feast or famine” cycle in business, you know how painful it can be. Many business owners struggle to find a balance between consistent sales efforts and handling new business as it comes in, which leads to big swings in revenue and profitability.
In today’s podcast, Melissa Swink discusses the “feast or famine” cycle, its impact on sales and growth, and six strategies to combat it with the help of a virtual team. She shares personal experiences and examples of how to leverage help from a virtual team to maintain consistency and increase sales. Virtual assistants can smooth out your sales cycle and help you experience steady, consistent growth through tracking leads, list building, outreach campaigns, new product launches, creating marketing content, and email funnels and campaigns. Don’t miss this week’s tactical tips!
Key Highlights:
- Understanding the feast and famine cycle in business
- How this up-and-down cycle hinders sales and business growth
- How leveraging help from others helps maintain consistency and increase sales
- Tactical strategies for how a virtual team can help a business with tracking leads, list building, outreach campaigns, new product launches, creating marketing content, and email funnels and campaigns
About Melissa:
Melissa Swink, Founder & CEO of Melissa Swink & Co., has a team of virtual assistants who provide administrative and marketing support for small businesses and non-profits.
Since 2012, Melissa and her team have helped more than 100 businesses grow through the services they offer, and she is dedicated to helping entrepreneurs create profitable, scalable businesses they love.
Her work is all about doing what works (and eliminating what doesn’t) and driving real, measurable results. Visit www.melissaswink.com to learn more!
Thanks for listening!
If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are really valuable and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review.
Next Episode

Three Essential Tips for Hiring a Business Coach
Episode Summary
If you’ve ever had a bad experience with a business coach or if you’re considering hiring one for your business - this episode is for you! Tune in as Melissa Swink discusses the importance of hiring a business coach. A great coach will help you gain a fresh perspective, identify blind spots, learn with accountability, navigate new challenges, and fast-track your success. The right coach is a valuable investment that can provide a measurable ROI! In this episode, Melissa provides three practical tips to help you choose the best business coaching program for you.
Key Highlights:
- Hiring a business coach can help you see things from a fresh perspective, identify blind spots, and provide guidance on areas that might be holding you back.
- Your coach should have experience and a proven track record of success.
- It is important to find a coach whose values and priorities align with yours.
- Evaluating the coaching program's “container” - including coaching style, implementation support, and progress tracking - is crucial in selecting the right coaching program for you.
About Melissa:
Melissa Swink, Founder & CEO of Melissa Swink & Co., has a team of virtual assistants who provide administrative and marketing support for small businesses and non-profits.
Since 2012, Melissa and her team have helped more than 100 businesses grow through the services they offer, and she is dedicated to helping entrepreneurs create profitable, scalable businesses they love.
Her work is all about doing what works (and eliminating what doesn’t) and driving real, measurable results. Visit www.melissaswink.com to learn more!
Thanks for listening!
If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.
Leave us an Apple Podcast review
Ratings and reviews from our listeners are really valuable and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review.
Make Space For More - Six Hidden Time-Wasters in Your Business
Transcript
Melissa Swink (00:01.326)
Hi everyone, welcome to the Make Space for More podcast where we talk strategies for growing and scaling your business in a way that's authentic and aligned for you. I'm your host, Melissa Swink, and in today's episode, we're going to talk about six hidden time wasters that are diluting the results that you're getting in your business and ultimately delaying the achievement of the goals that you've set for yourself. In preparing for today's episode, I did a lit
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