Behind the Scenes: Running a Dating App with Inner Circle CEO Masha Kodden and dating expert Crystal Cansdale
Explicit content warning
11/29/22 • 32 min
6 Listeners
Hellooooo! Welcome to Season 7, Episode 9 of Mads World! Behind the Scenes: Running a Dating App with Inner Circle's CEO, Masha Kodden, and resident dating expert, Crystal Cansdale!
Through discussing dating apps every week on the podcast, I always wonder what it’s like behind the scenes of working at one. So this week I am joined by dating app Inner Circle's CEO, Masha Kodden, and their resident dating expert, Crystal Cansdale to learn all about it.
Masha’s role as CEO is to lead the Inner Circle to success by setting daring strategies and growing market expansion. Before Inner Circle she has worked as a tech leader and in online businesses for over 20 years in both B2C and B2B marketing backgrounds.
We are also joined by Crystal, Head of Communications for Inner Circle, and their resident dating expert. Her many, many years on the dating side of dating apps, combined with her career in online dating gives her a huge insight into the modern dating world and how singles can navigate it.
Inner Circle calls themselves a high-quality dating app. Created from the belief that quality is better than quantity, the app dares singles to date better. 5 million career-driven singles - from all walks of life - across 66 cities in 29 countries, make up the Inner Circle community. The team behind the app screens each profile on safety, effort and mindset so members only see rich profiles from people they’d actually want to go on a date with. Members are then encouraged to meet through the app, at unique Inner Circle events and in real life. Couples get together every 6.6 seconds through Inner Circle and 116,000 couples have met someone through the app.
In this episode we discuss what it takes to run a dating app and the challenges, what motivated the creation, the best stories they have had from users and what we expect moving into 2023. You can also expect some of our funniest dating stories, as per usual.
Submit your dating questions through madsworld.mp3, and my guests and I will answer them on the show! You will remain anonymous.
All names within stories have been changed unless explicitly said so within the show.
Click here to support the show for the price of a coffee.
Cover Art: Veredien
Music: The.Jones.Project_93
Hellooooo! Welcome to Season 7, Episode 9 of Mads World! Behind the Scenes: Running a Dating App with Inner Circle's CEO, Masha Kodden, and resident dating expert, Crystal Cansdale!
Through discussing dating apps every week on the podcast, I always wonder what it’s like behind the scenes of working at one. So this week I am joined by dating app Inner Circle's CEO, Masha Kodden, and their resident dating expert, Crystal Cansdale to learn all about it.
Masha’s role as CEO is to lead the Inner Circle to success by setting daring strategies and growing market expansion. Before Inner Circle she has worked as a tech leader and in online businesses for over 20 years in both B2C and B2B marketing backgrounds.
We are also joined by Crystal, Head of Communications for Inner Circle, and their resident dating expert. Her many, many years on the dating side of dating apps, combined with her career in online dating gives her a huge insight into the modern dating world and how singles can navigate it.
Inner Circle calls themselves a high-quality dating app. Created from the belief that quality is better than quantity, the app dares singles to date better. 5 million career-driven singles - from all walks of life - across 66 cities in 29 countries, make up the Inner Circle community. The team behind the app screens each profile on safety, effort and mindset so members only see rich profiles from people they’d actually want to go on a date with. Members are then encouraged to meet through the app, at unique Inner Circle events and in real life. Couples get together every 6.6 seconds through Inner Circle and 116,000 couples have met someone through the app.
In this episode we discuss what it takes to run a dating app and the challenges, what motivated the creation, the best stories they have had from users and what we expect moving into 2023. You can also expect some of our funniest dating stories, as per usual.
Submit your dating questions through madsworld.mp3, and my guests and I will answer them on the show! You will remain anonymous.
All names within stories have been changed unless explicitly said so within the show.
Click here to support the show for the price of a coffee.
Cover Art: Veredien
Music: The.Jones.Project_93
Previous Episode
Masslighting: Toxic Masculinity and Internalised Misogyny with Dr Jessica Taylor
4 RecommendationsHellooooo! Welcome to Season 7, Episode 8 of Mads World! Masslighting: Toxic Masculinity and Internalised Misogyny with Dr Jessica Taylor!
This week I am joined by British author, feminist campaigner and psychologist Dr Jessica Taylor. Jess is the founder of VictimFocus, which she describes as "a company designed to challenge and change the victim blaming practices in social care, policing, mental health and support services all over the world”.
In 2019, Jess completed her PhD in forensic psychology from the University of Birmingham with a thesis titled ‘Logically, I know I’m not to blame but I still feel to blame’: exploring and measuring victim blaming and self-blame of women who have been subjected to sexual violence. She was later recognized for her "contribution to the psychology of victim blaming of women, her work in mental health and her contribution to feminism" by the Royal Society of Arts.
In 2020, Jess self-published her thesis as a book titled Why Women are Blamed for Everything. Based on three years of doctoral research and 10 years of practice with women and girls, the book focuses on the reasons why society and individual psychology blames women for male violence committed against them.
This year, Jess published her second book, Sexy But Psycho: Uncovering the Labelling of Women and Girls through Constable. She described it as ”mixture of academic research, history, psychology and real-life stories of women and girls who have been told that they are mentally ill, instead of being listened to”. The book focuses on how mental illness has historically been used to discredit women, focusing especially on the 2000s and Britney Spears.
In this episode, we talk about the effects of buzzwords like toxic and gaslighting, what terms like toxic masculinity and machismo actually mean and how this affects men and women independently, and unpacking internalized misogyny.
Submit your dating questions through madsworld.mp3, and my guests and I will answer them on the show! You will remain anonymous.
All names within stories have been changed unless explicity said so within the show.
Click here to support the show for the price of a coffee.
Cover Art: Veredien
Music: The.Jones.Project_93
Hosted on Acast. See acast.com/privacy for more information.
Next Episode
Redefining Relationships: Consensual Non-Monogamy with Hinge's Logan Ury
6 RecommendationsHellooooo! Welcome to the season finale of Mads World Season 7! Redefining Relationships: Consensual Non-Monogamy with Logan Ury!
This week I am joined by Logan Ury, behavioural scientist turned dating coach. She is Hinge’s translator, turning academic insights from behavioural and relationship science into practical, accessible advice for daters. After studying psychology at Harvard, Ury ran Google’s behavioural science team, the Irrational Lab. She’s the author of bestselling book, How To Not Die Alone: The Surprising Science That Will Help You Find Love. Her work has appeared in The New York Times, The Atlantic, TIME, The Washington Post, GQ, Glamour, and Vice.
We are in a new era of dating where the word “relationship” is being redefined, and in this episode Logan and I discuss all things consensual non-monogamy. While most daters want monogamous relationships, new data from Hinge has revealed that 15% of LGBTQIA+ and Gen Z daters are exploring various relationship types, or more specifically, non-monogamy. We discuss what motivates people to be non-monogamous, meeting like minded people, what monogamous couples can learn from non-monogamous ones, how to approach feelings of jealousy and more.
Submit your dating questions through madsworld.mp3, and my guests and I will answer them on the show! You will remain anonymous.
All names within stories have been changed unless explicitly said so within the show.
Click here to support the show for the price of a coffee.
Cover Art: Veredien
Music: The.Jones.Project_93
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