267 | Comeback Opportunity: LodgingStream digital conference looks toward a post-COVID-19 future
04/27/20 • 8 min
This episode is a short promotion of our upcoming digital conference called LodgingStream: A Brave New World.
What you’ve just heard were sound bites from previous podcast reports covering the coronavirus pandemic and its impact on the hospitality industry.
The voices belong to Lily Mockerman, Dave Shah, Darshan Patel, Andressa Chapman, Jamie Lane and Ron Mitchell.
They have all been featured in our special news project that’s focused on the crisis.
So far, we’ve produced 13 podcast episodes exploring different facets of the industry as it navigates the pandemic’s economic challenges.
Until President Trump declared COVID-19 a national emergency on March 13, Lodging Leaders was producing one news podcast a week. On March 16, we began to produce three reports a week during this unprecedented time.
We’ve gone back to one report a week for the time being, but depending on how it goes that may change. We’ll let you know if it does.
The big reason we’ve returned to our once-a-week programming is because it’s been all hands on deck here for another very big project.
My partners and I at Long Live Lodging, producer of Lodging Leaders, have been crazy busy organizing the online conference called LodgingStream: A Brave New World.
Because of your great response to our expanded programming, we wanted to put this event together and bring a lot of advice and thought leadership under one roof, so to speak.
LodgingStream will take place live at 1 PM Eastern Daylight Time on Thursday, April 30th.
The event platform allows attendees to go in and out of a panel discussion just like at a real conference.
LodgingStream: A Brave New World will open with State of the Industry presentations by economist Jamie Lane of CBRE Hotels Americas Research, who will look at where the hospitality business is today and where it’s headed; and Daniel Lesser of LW Hospitality Advisors, an expert in hotel transactions and other investment activity who also will provide his futuristic view. We’ll then give the floor to hotel owners, operators and others in a session called What’s Your Story?
While interviewing folks for our special coronavirus reports, we have heard some interesting and amazing stories from professionals on the front lines of the industry. By listening to their stories, I was reminded of how the true spirit of hospitality shines bright in our darkest moments. I think you’ll be inspired.
For the rest of the LodgingStream conference, you’ll be able to attend three concurrent workshops and ask panelists questions. Of the 12 sessions, topics will include managing rate to attract business, marketing to regain travelers’ trust, rehiring challenges, what the new workplace will look like and what it’s going to take to bring the industry back.
Everyone you heard in the beginning of this podcast will be among the panelists.
As the conference wraps up you’ll be able to attend a virtual Happy Hour, sharing a little bit about you while making meaningful connections.
I am so excited about this event. I’ve never been a part of anything like it. Just like many of you during this time in which we find ourselves, I’ve decided to tackle new things. It’s never too late to change your mindset.
Please join me at 1 PM eastern daylight time Thursday at LodgingStream: A Brave New World. Registration is just $5, which covers our cost to bring you the conference.
To sign up or for more information, go online at LodgingStream.com.
This episode is a short promotion of our upcoming digital conference called LodgingStream: A Brave New World.
What you’ve just heard were sound bites from previous podcast reports covering the coronavirus pandemic and its impact on the hospitality industry.
The voices belong to Lily Mockerman, Dave Shah, Darshan Patel, Andressa Chapman, Jamie Lane and Ron Mitchell.
They have all been featured in our special news project that’s focused on the crisis.
So far, we’ve produced 13 podcast episodes exploring different facets of the industry as it navigates the pandemic’s economic challenges.
Until President Trump declared COVID-19 a national emergency on March 13, Lodging Leaders was producing one news podcast a week. On March 16, we began to produce three reports a week during this unprecedented time.
We’ve gone back to one report a week for the time being, but depending on how it goes that may change. We’ll let you know if it does.
The big reason we’ve returned to our once-a-week programming is because it’s been all hands on deck here for another very big project.
My partners and I at Long Live Lodging, producer of Lodging Leaders, have been crazy busy organizing the online conference called LodgingStream: A Brave New World.
Because of your great response to our expanded programming, we wanted to put this event together and bring a lot of advice and thought leadership under one roof, so to speak.
LodgingStream will take place live at 1 PM Eastern Daylight Time on Thursday, April 30th.
The event platform allows attendees to go in and out of a panel discussion just like at a real conference.
LodgingStream: A Brave New World will open with State of the Industry presentations by economist Jamie Lane of CBRE Hotels Americas Research, who will look at where the hospitality business is today and where it’s headed; and Daniel Lesser of LW Hospitality Advisors, an expert in hotel transactions and other investment activity who also will provide his futuristic view. We’ll then give the floor to hotel owners, operators and others in a session called What’s Your Story?
While interviewing folks for our special coronavirus reports, we have heard some interesting and amazing stories from professionals on the front lines of the industry. By listening to their stories, I was reminded of how the true spirit of hospitality shines bright in our darkest moments. I think you’ll be inspired.
For the rest of the LodgingStream conference, you’ll be able to attend three concurrent workshops and ask panelists questions. Of the 12 sessions, topics will include managing rate to attract business, marketing to regain travelers’ trust, rehiring challenges, what the new workplace will look like and what it’s going to take to bring the industry back.
Everyone you heard in the beginning of this podcast will be among the panelists.
As the conference wraps up you’ll be able to attend a virtual Happy Hour, sharing a little bit about you while making meaningful connections.
I am so excited about this event. I’ve never been a part of anything like it. Just like many of you during this time in which we find ourselves, I’ve decided to tackle new things. It’s never too late to change your mindset.
Please join me at 1 PM eastern daylight time Thursday at LodgingStream: A Brave New World. Registration is just $5, which covers our cost to bring you the conference.
To sign up or for more information, go online at LodgingStream.com.
Previous Episode
266 | Return Policies: Hotel industry works out rehiring plans
As the recognized COVID-19 infection rate began to gain strength in the U.S. in mid-March, lodging industry analysts said they expected at least half of the nation’s 4 million hotel employees would be laid off.
It’s a startling number when you consider that six weeks ago, most hospitality jobs were firmly intact.
In fact, in the beginning of 2020, the hospitality industry was grappling with a problem indicative of a healthy economy – a shallow labor pool. Competition from employers in and outside the industry forced hotel owners and operators to increase wages and figure out ways to retain staff, especially hourly workers.
What a difference a health pandemic can make.
April’s unemployment figures are expected to be unnerving. Twenty-two million people filed jobless claims from mid-March to mid-April.
Meantime, the Trump administration and some states are hatching plans to re-open communities and businesses beginning next month. In those cases, hoteliers will face some unique challenges in bringing back furloughed workers who are either comfortable on unemployment, uncomfortable with public-facing jobs or have found work elsewhere.
In this episode of Lodging Leaders, we talk to people involved in recruiting and training hospitality employees to find out what they’re seeing as the coronavirus pandemic has forced hotels to reduce their workforces.
Next Episode
268 | Peaks and Valleys: COVID-19 crisis cuts hotel values and creates opportunity
Suzanne Mellen, senior managing director and practice leader at HVS, has been in the hotel valuation business for 40 years. She’s witnessed a lot of ups and downs.
She’s also noticed how investors are eager to talk about their hotel’s market value during the good times but reluctant to face the truth in a downturn.
Mellen and her colleagues recently released a report that shows a decrease in hotel market values across the U.S.
No surprise there, given the negative impact of the COVID-19 crisis on industry performance. But this is also a time when opportunistic buyers will step up and actually aid in the industry’s post-crisis recovery.
Lodging Leaders talks to Mellen and others regarding who the winners and losers may be in hotel investment as the crisis begins to ease. This episode is part of our ongoing special coverage of the coronavirus crisis and its impact on the hospitality industry.
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