
Tony Faustino - Linked In For Business Interview
01/27/16 • 28 min
Tony Faustino
I Advise B2B Firms On Aligning Content Marketing, LinkedIn and SEO (Search Engine Optimization). Third party media sites quoting my expertise include: Inc.com, bitly.com, CIO.com, MarketingSherpa.com, allBusiness.com, NGData.com, GetApp.com, and WebsiteMagazine.com.21st Century Buyers Crave Educational Content That Informs Their Decision Making. As President and Founder of Faustino Marketing Strategies LLC, my mission is to advise my clients how to market and promote their expertise on The Internet so their buyers find, learn about and purchase their services.Help Your Buyers By Educating Them. Today's B2B buyers invest in organizations, services, or products they trust. They invest significant time in online research during the initial stages of a buyer journey or consumer journey. + Help buyers solve their problems and earn their trust.+ Publish content showing how your approach addresses their problem(s). + Show your buyers how you think. I write about how The Internet reinvents content marketing and corporate strategy in my personal blog: Social Media ReInvention (www.socialmediareinvention.com). My advisory experience as a marketing and corporate strategist spans organizations from early stage startups to The Fortune 500. My content marketing experience includes (but is not limited to) inbound and digital marketing activities focusing on buyer persona profiles, relationship building with influential bloggers, media writers and thought leaders, selecting social media channels, and writing / blogging to educate current and prospective buyers.I integrate content marketing tactics with search engine optimization (SEO), search engine marketing (SEM: Pay-Per-Click / PPC advertising), and inbound link process improvements using SpyFu Competitive Intelligence Tools.Converse with me in real-time communications via Twitter (@tonyfaustino), Facebook (Social Media ReInvention Blog), and Google+ (+TonyFaustino).
Ted Prodromou (pro dro mo) is America’s leading LinkedIn coach and the #1 best selling author of The Ultimate Guide to Linked In For Business. To get a free copy of his book simply register at www.tedprodromou.com. On the podcast, Ted brings together some of the top LinkedIn minds in the country to share with you how they grow their businesses using LinkedIn and how you can, too.
Powered by Seth Greene: a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Webinar at http://www.UltimateMarketingMagician.com
Tony Faustino
I Advise B2B Firms On Aligning Content Marketing, LinkedIn and SEO (Search Engine Optimization). Third party media sites quoting my expertise include: Inc.com, bitly.com, CIO.com, MarketingSherpa.com, allBusiness.com, NGData.com, GetApp.com, and WebsiteMagazine.com.21st Century Buyers Crave Educational Content That Informs Their Decision Making. As President and Founder of Faustino Marketing Strategies LLC, my mission is to advise my clients how to market and promote their expertise on The Internet so their buyers find, learn about and purchase their services.Help Your Buyers By Educating Them. Today's B2B buyers invest in organizations, services, or products they trust. They invest significant time in online research during the initial stages of a buyer journey or consumer journey. + Help buyers solve their problems and earn their trust.+ Publish content showing how your approach addresses their problem(s). + Show your buyers how you think. I write about how The Internet reinvents content marketing and corporate strategy in my personal blog: Social Media ReInvention (www.socialmediareinvention.com). My advisory experience as a marketing and corporate strategist spans organizations from early stage startups to The Fortune 500. My content marketing experience includes (but is not limited to) inbound and digital marketing activities focusing on buyer persona profiles, relationship building with influential bloggers, media writers and thought leaders, selecting social media channels, and writing / blogging to educate current and prospective buyers.I integrate content marketing tactics with search engine optimization (SEO), search engine marketing (SEM: Pay-Per-Click / PPC advertising), and inbound link process improvements using SpyFu Competitive Intelligence Tools.Converse with me in real-time communications via Twitter (@tonyfaustino), Facebook (Social Media ReInvention Blog), and Google+ (+TonyFaustino).
Ted Prodromou (pro dro mo) is America’s leading LinkedIn coach and the #1 best selling author of The Ultimate Guide to Linked In For Business. To get a free copy of his book simply register at www.tedprodromou.com. On the podcast, Ted brings together some of the top LinkedIn minds in the country to share with you how they grow their businesses using LinkedIn and how you can, too.
Powered by Seth Greene: a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Webinar at http://www.UltimateMarketingMagician.com
Previous Episode

Kent Lewis - Linked In For Business Interview
As President and Founder of Anvil Media, Inc., Kent Lewis is responsible for ensuring the company is living its mission and vision by managing overall corporate strategy including operations, business development, sales and marketing. Specializing in analytics, search engine and social media marketing services, Anvil is an integrated marketing consultancy which provides measurable marketing that moves clients’ businesses forward. Under his leadership since 2000, Anvil has accumulated the following awards and recognition: Inc. 5000: Fastest growing private companies in America Portland Business Journal: Oregon’s Most Admired Companies Portland Business Journal: Fastest Growing Private 100 Companies (for five consecutive years) Portland Business Journal: Corporate Philanthropy Awards winner Clutch: Top Pay-per-Click Agencies in AmericaWith a background in agency-side digital marketing, Lewis regularly speaks on effective digital marketing techniques & trends to audiences as a subject matter expert. Since 2000, he’s been an adjunct professor at Portland State University, where he teaches an SEM Workshop, and also toured nationwide with Online Marketing Institute as a lead instructor. Lewis also regularly contributes to industry publications including Business2Community and iMedia Connection. As a long-time entrepreneur, he’s an investor and advisor to a host of emerging Portland-based companies, including DreamPath, Gas Anywhere, Journey Fitness, RISEcx, Syndical and Tixie and Workplace Resource of Oregon. Lewis is co-founder of a variety of organizations, including career community pdxMindShare, eROI and SEMpdx, a Portland-area professional trade association for search engine marketers. Active in his community, he’s currently involved in non-profit charity and professional trade organizations including early literacy program SMART (Start Making a Reader Today), The Entrepreneurs’ Organization (EO), Portland Incubator Experiment (PIE) and others. Lewis’s industry recognition and awards include Portland Business Journal’s Top 40 Under 40 Award, Top 25 Most Influential Pay-per-Click Experts and American Marketing Association Oregon Chapter Marketer of the Year in 2012 and Top 20 Digital Marketing Strategists 2015.
Ted Prodromou is America’s leading LinkedIn coach and the #1 best selling author of The Ultimate Guide to Linked In For Business. To get a free copy of his book simply register at www.tedprodromou.com. On the podcast, Ted brings together some of the top LinkedIn minds in the country to share with you how they grow their businesses using LinkedIn and how you can, too.
Powered by Seth Greene: a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Webinar at http://www.UltimateMarketingMagician.com
Next Episode

Jodie Cook - Linked In For Business Interview
Jodie founded JC Social Media in 2011 after graduating in business management at the University of Sheffield and remains managing director. In 2014, Jodie was crowned Birmingham Young Professional of the Year having won the marketing and communication category. Last year she published her first book on social media management for business, #Winning at Social Media and has become known as one of the UK’s leading authorities on social media.
In her spare time Jodie is a competitive powerlifter and enjoys travelling and eating out.
Ted Prodromou is America’s leading LinkedIn coach and the #1 best selling author of The Ultimate Guide to Linked In For Business. To get a free copy of his book simply register at www.tedprodromou.com. On the podcast, Ted brings together some of the top LinkedIn minds in the country to share with you how they grow their businesses using LinkedIn and how you can, too.
Powered by Seth Greene: a 6 Time Best Selling Author, Nationally Recognized Direct Response Marketing Expert, and the only back to back to back GKIC Dan Kennedy Marketer of the Year Nominee. Get a FREE Copy of Seth’s new book Podcast Marketing Magic, and access to a Live Podcast Marketing Training Webinar at http://www.UltimateMarketingMagician.com
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