Episode 8: Origin Stories
10/30/24 • 44 min
In this episode, hosts Avi Mor and Lisa Reed share their personal career journeys and insights. Avi Mor, founder of Mor Lights, and Lisa Reed, Principal and CEO of Reed Burkett Lighting Design, explore how Avi’s theatrical background informs his innovative approaches in architectural settings. Avi and Lisa discuss the challenges and triumphs of their industry, highlighting the importance of passion, advocacy, and technical precision in creating lighting solutions that resonate emotionally and functionally.
Avi shares his enthusiasm for problem-solving and design defense, particularly in advocating for cost-effective solutions like DALI lighting controls. Lisa, on the other hand, is driven by creating spaces that inspire and excite people, such as the impactful Pillars of the Valley installation. Together, they tackle industry frustrations, including extended payment schedules and pricing transparency, while advocating for independent, unbiased advice in lighting design. The episode wraps up with a call to appreciate the transformative power of lighting in everyday experiences.
In This Episode:
- (00:00) Avi Mor's journey from high school theater to founding Mor Lights. How theatrical training influences architectural lighting design, emphasizing the shared principles and unique insights gained from both fields.
- (10:50) Lisa Reed's transition from aspiring architect to a leader in architectural lighting design. Her story reflects the blend of art and science in her work, alongside personal growth and professional challenges.
- (20:06) Passion and excitement in lighting design, showcasing projects like the Pillars of the Valley installation. Client interests and the role of advocacy in effective design solutions. Fixing issues, DALI controls.
- (29:47) Challenges in the AEC industry, particularly around payment schedules and pricing transparency. Strategies such as Acquisition Services are discussed to manage these issues and improve project execution.
- (41:33) Small businesses in lighting, working to improve the industry. Pet peeves. The importance of lighting in everyday experiences.
- Like and subscribe to hear all of our informative upcoming episodes!
About the show:
Lighting Matters is hosted by Lisa Reed and Avi Mor. In each episode, we’ll dig deep into the meticulous process of creating lighting design for architecture, showcasing industry leaders who balance artistic creativity with technical precision, and listen as they share their successes and challenges in architectural lighting design.
Resources:Lisa Reed LinkedInAvraham Mor LinkedInReed Burkett Lighting DesignMorlights
In this episode, hosts Avi Mor and Lisa Reed share their personal career journeys and insights. Avi Mor, founder of Mor Lights, and Lisa Reed, Principal and CEO of Reed Burkett Lighting Design, explore how Avi’s theatrical background informs his innovative approaches in architectural settings. Avi and Lisa discuss the challenges and triumphs of their industry, highlighting the importance of passion, advocacy, and technical precision in creating lighting solutions that resonate emotionally and functionally.
Avi shares his enthusiasm for problem-solving and design defense, particularly in advocating for cost-effective solutions like DALI lighting controls. Lisa, on the other hand, is driven by creating spaces that inspire and excite people, such as the impactful Pillars of the Valley installation. Together, they tackle industry frustrations, including extended payment schedules and pricing transparency, while advocating for independent, unbiased advice in lighting design. The episode wraps up with a call to appreciate the transformative power of lighting in everyday experiences.
In This Episode:
- (00:00) Avi Mor's journey from high school theater to founding Mor Lights. How theatrical training influences architectural lighting design, emphasizing the shared principles and unique insights gained from both fields.
- (10:50) Lisa Reed's transition from aspiring architect to a leader in architectural lighting design. Her story reflects the blend of art and science in her work, alongside personal growth and professional challenges.
- (20:06) Passion and excitement in lighting design, showcasing projects like the Pillars of the Valley installation. Client interests and the role of advocacy in effective design solutions. Fixing issues, DALI controls.
- (29:47) Challenges in the AEC industry, particularly around payment schedules and pricing transparency. Strategies such as Acquisition Services are discussed to manage these issues and improve project execution.
- (41:33) Small businesses in lighting, working to improve the industry. Pet peeves. The importance of lighting in everyday experiences.
- Like and subscribe to hear all of our informative upcoming episodes!
About the show:
Lighting Matters is hosted by Lisa Reed and Avi Mor. In each episode, we’ll dig deep into the meticulous process of creating lighting design for architecture, showcasing industry leaders who balance artistic creativity with technical precision, and listen as they share their successes and challenges in architectural lighting design.
Resources:Lisa Reed LinkedInAvraham Mor LinkedInReed Burkett Lighting DesignMorlights
Previous Episode
Episode 7: Mentorship
What are the hidden secrets behind the successful collaboration and mentorship in the lighting design industry?
In this episode, hosts Lisa Reed and Avi Mor are joined by Thomas Paterson, IALD, Director, Lux Populi SA de CV. Lux Populi is an architectural and artwork lighting design consultancy, based in Mexico, with clients throughout the world. In our conversation, we explore the importance of knowledge-sharing, the critical role of controls and commissioning, and the necessity of rethinking industry practices and education to better serve clients.
Mentorship and soft skills play a pivotal role in shaping the future of the lighting design industry. As we reflect on personal journeys and the impact of mentorship, we discuss how investing in mentorship for mid-career professionals and teaching key soft skills can drive industry growth. We cover the significance of effective communication, relationship management, and collective action to foster a supportive and collaborative community. We’re sending out a “Call to Arms” to the entire industry to create opportunities for knowledge sharing and mentorship.
In This Episode:
- (00:00) The industry's camaraderie, knowledge-sharing, and focus on controls and commissioning for top-notch results
- (08:18) Challenges and complexities of modern lighting in education and healthcare, including flicker concerns and the flicker validation process
- (15:33) Aligning design principles with target audience's needs, engaging clients, and understanding first principles for effective and meaningful designs
- (25:05) Generational differences in the industry, learning first principles, Thomas’ path - from failed dancing to architectural lighting, mentorship and luck in shaping his unexpected journey in the industry, lighting opportunity with the band No Doubt
- (33:06) Failures in passing knowledge and skills to the next generation in lighting design, mentorship and soft skills for effective professional interactions
- (38:41) Overton window concept, troubleshooting education, formalized training, investing in mid-career professionals
- (47:03) Investing in expertise, utilize industry-specific resources, and advocating for collective action in developing soft skills and mentorship in lighting industry
- (55:04) Resources, industry collaboration and support in such an “odd duck” industry like lighting. Collaboration and time management are crucial in addressing community issues and taking action together for meaningful change, call to arms in the lighting industry
- Like and subscribe to hear all of our informative upcoming episodes!
About the show:
Lighting Matters is hosted by Lisa Reed and Avi Mor. In each episode, we’ll dig deep into the meticulous process of creating lighting design for architecture, showcasing industry leaders who balance artistic creativity with technical precision, and listen as they share their successes and challenges in architectural lighting design.
Resources:
Next Episode
Episode 9: Shaping Cities, Preserving Skies
How did Brittany Lynch's unique upbringing under Montana's starry skies shape her passion for sustainable lighting design and advocacy against light pollution?
In this episode, hosts Avi Mor and Lisa Reed welcome Brittany Lynch, Assoc. IALD, LC, and Senior Designer II for Clanton & Associates. Brittany shares her transformative journey from a child fascinated by architecture and stargazing to a dedicated advocate for quality lighting.
By focusing on environmentally conscious lighting practices, Brittany aims to unite communities around the shared goal of reducing light pollution. She offers insights into the importance of effective communication with the public and local governments, ensuring that technical criteria are understood and embraced by diverse communities. Brittany addresses the conflicting demands of stakeholders like police and retail businesses, and her stories reveal the ongoing struggle to update outdated lighting ordinances and the need for quality solutions aligned with dark sky principles. Though there are still many challenges, Brittany paints a hopeful future where thoughtful lighting design not only enhances our environments but also preserves the night sky for generations to come.
In This Episode:
- (00:00) Introduction of Brittany Lynch, her path to lighting design from the open spaces of Montana
- (14:13) Five principles for responsible outdoor lighting
- (18:14) Surprising survey responses, lighting needs and perceptions from stakeholders
- (23:19) Residential lighting codes and solutions
- (27:34) Lighting zone regulations and standards
- (34:12) Advocacy in lighting design, partnering for improvements, emergency vehicle lighting
- (39:30) The unifying passion for lighting, can Netflix do a special on lighting? (46:12) Maximizing downlighting for dark skies
- (49:00) Looking forward with positivity - changing ordinances, fighting light pollution
- Like and subscribe to hear all of our informative upcoming episodes!
About the show:
Lighting Matters is hosted by Lisa Reed and Avi Mor. In each episode, we’ll dig deep into the meticulous process of creating lighting design for architecture, showcasing industry leaders who balance artistic creativity with technical precision, and listen as they share their successes and challenges in architectural lighting design.
Resources:Brittany Lynch LinkedInClanton AssociatesLisa Reed LinkedInAvraham Mor LinkedInReed Burkett Lighting DesignMorlights
Thank you to our sponsor Bartco Lighting
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/lighting-matters-617222/episode-8-origin-stories-81371273"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to episode 8: origin stories on goodpods" style="width: 225px" /> </a>
Copy