How Mario Dedivanovic, Founder of Makeup by Mario, Turned 20 Years of Professional Experience Into a Innovative & Successful Beauty Brand

05/02/23 • 43 min

Mario Dedivanovic, one of the most influential makeup artists, shares his journey in the makeup industry. As the founder of Makeup by Mario, he shares how he turned his 20 years of makeup experience into a line of viral and successful products. He takes us through his creative process, discusses how to find your niche as a makeup artist, and gives us key tips for properly concealing your under eyes. We also chat about the challenges of creating a brand, the importance of using all social media platforms as a brand and personal brand, and the selling power of TikTok. With years of experience in the industry, Mario provides valuable insights, while highlighting the importance of self-belief, even when challenged with doubt or disbelief from those around you. Follow Marianna: @marianna_hewitt Follow Mario: @makeupbymario Ouai: theouai.com/MARIANNA15 for 15% off your entire purchase. Farfetch: farfetch.com and use code LIFEWITH for 10% off when you spend $200 up until 6th May 2023 Athena Club: athenaclub.com and use code MARIANNA for 25% off your first order Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Building a Fashion Brand Through Social Media & Low-Cost Marketing Strategies with 437 Co-Founder Hyla Nayeri

Hyla Nayeri, co-founder of 437, shares her journey from starting with only 2 orders to selling out collections. She talks about how losing her production team and $30K turned out to be an opportunity to be more creative with their budget and focus on what mattered most to their audience. Hyla shares insights on meeting customers on different social media platforms, the value of in-person events, and the importance of building relationships in the industry. Additionally, she provides advice on pitching a brand as a creator or influencer and utilizing low-cost marketing strategies, offering valuable lessons on navigating challenges and building a successful brand. Follow Marianna: @marianna_hewitt Follow Hyla: @hylanayeri Follow 437: @437 Jenni Kayne: get 15% off with code MARIANNA at jennikayne.com/MARIANNA Air Up: use code MARIANNA for 15% off your purchase here Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Aurora James on Making an Impact, Overcoming Challenges in Business, and Finding Joy

Aurora James, the visionary behind Brother Vellies, 15% Pledge, and the author of "Wildflower: A Memoir" opens up about the realities of entrepreneurship and shares valuable insights on starting and running a successful company. From being a creative to understanding the business world and tackling the challenges of fundraising, Aurora provides practical advice for aspiring entrepreneurs. She emphasizes the importance of seeking out resources and knowledge to empower yourself in the entrepreneurial landscape, while sharing her journey of motivation through advocacy. Prepare to be inspired as Aurora James shares her entrepreneurial wisdom and encourages us to embrace unexpected moments while allowing ourselves to blossom and create our unique paths to fulfillment. Follow Marianna: @marianna_hewitt Follow Aurora: @aurorajames Purchase Wildflower: A Memoir Air Up: Find your flavor today here Beis: beistravel.com/MARIANNA for 15% off your first purchase Nutrafol: use code MARIANNA to save ten dollars off your first month’s subscription and free shipping at nutrafol.com Macy’s: macys.com/giftfinder Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.