How Edenesque’s Founder is Plotting a Course to Maintain Sustainable Nutrient-Dense Alternative Milks

12/10/21 • 56 min

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When Leslie Woodward was a young girl, a trip to a grocery store prompted a lifelong interest in food and nutrition - which became the idea for a venture that would become a reality. Leslie saw that there was almost no healthy food available with most of it packed with fillers, preservatives and ingredients that are hard even to pronounce. This prompted her vision to create fresh, healthy alternative milks which is sourced from local farmers and producers. She joins us on Let’s Connect For Good to tell us about her journey creating Edenesque. We’re also joined by special guest food scientist Dr. Taylor Wallace for a conversation about food you’ve never heard before. We discuss why your health is a clear reflection of the food you eat, the importance of sourcing ingredients wisely, the process of setting up a profitable business that also focuses on empowering the community, and the future of sustainability and environment-friendly initiatives among businesses. What ideas will Leslie and Dr. Taylor come up with as they look into how they could work together? You'll also learn: Why food labels are so important Leslie's approach to hiring How Leslie is approaching funding while ensuring the quality of her products isn’t sacrificed Technology as an enabler of sustainability Meet The Guest... Chef Leslie Woodward is the CEO and Creator of Edenesque, which provides clean and natural alternative milks. She has been interested in food since she was a child. She founded Edenesque with the mission of creating nutrient dense and filler-free food that is good to taste and healthy for the gut. Most importantly, Leslie is a leader who believes in serving the community through her skills and ability. Dr. Taylor Wallace is the Principal and CEO at the Think Healthy Group. His academic research interests are in the area of nutritional interventions to promote health and prevent the onset of chronic disease. Dr. Wallace has a PhD an MS in Food Science and Nutrition from The Ohio State University and a BS in Food Science from the University of Kentucky. He operates the popular food and nutrition blog, www.DrTaylorWallace.com, is co-host of the weekly radio show, Risky BehaviorTM️, and a regular guest commentator in the mainstream media, regularly seen on NBC4 Washington and the Dr. Oz Show. Time Stamps... 01:40 Leslie explains her vision for Edenesque -- thinking beyond profit to serve the community 03:27 Here's what national numbers tell us about our national health and nutrient deficiency diseases 04:50 Why Leslie decided to take a nutrient degree 06:13 What is transparency, and how does it show up to your customers -- "Transparency means that you can actually understand everything that's on the label." 08:31 The nutritional value of nut milk served by Edenesque 09:32 What is reverse osmosis of water? 10:09 How Leslie makes her programs and products affordable to those who need them and about her upcoming community member program that aims at serving the underserved in society 14:33 About Leslie's outreach program and what it does 19:57 Leslie on creating something out of nothing and why she's all about serving people 22:42 Leslie on the importance of her values 23:51 Why Edenesque is not only clean but also sustainable and environment-friendly 24:50 Details of production at Edenesque 27:41 How to navigate the challenges faced with growing, scaling and distribution 30:39 Leslie tells us about future growth and funding challenges 38:03 Value points to note from the conversation 41:38 Food names, terms, additives, ingredients, and processes with food scientist Leslie 48:10 The role of technology 51:49 Taylor on working with food companies and sustainable food systems, logistical knowledge, nutrition, and environmental well-being Connect with Leslie... Website: https://edenesque.com/ (edenesque.com) LinkedIn: https://www.linkedin.com/in/leslie-woodward-4891a631/...

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How Lucas Krump and Evryman are Redefining the Wellness Industry for Men

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Lucas Krump is building a community for men. He’s the CEO and co-founder of Evryman which proudly calls itself ‘more than just a men’s group’. It’s a global network of men who are helping each other to live more fulfilling and ultimately successful lives. In this episode of Let’s Connect For Good, Lucas tells Alicia about his journey which led to the creation of Evryman, including trauma during his childhood. They discuss the cultural trap experienced by men in society to not express themselves fully, which holds true even today. They talk about the importance of mental well-being, the effect on it from the pandemic, and why lockdown has, in fact, helped people understand its significance even better. You'll also learn: Why trauma is inevitable and what really matters is how you overcome it and the lessons you learn from being in it How science explains our feelings of connection Why the community is self-created How to create balance in society Meet The Guest... Lucas Krump is the Co-Founder and CEO of Evryman, a global community of men who come together to help their personal growth. He grew up in Kansas and had several challenges during his childhood. He started his first business aged 13. After college Lucas travelled the world and lived abroad for a decade before returning to the US. In this episode, we’ll hear about Lucas’ experiences over the years which led him to the creation of Evryman. Time Stamps... [03:30] Lucas’s story: triumph out of trauma [11:40] Lucas discussed his father’s death [13:33] Lucas on societal conditioning, the modern day definition of masculinity, and the incentives around singularity [15:15] Not all men are broken. As Lucas says, “We (men) aren't broken. We don't necessarily need help, because the orientation for most men is in the direction that our society has told them to go.” [16:49] The isolation and loneliness brought on by the COVID pandemic [18:40] How COVID has helped people realize the importance of mental health [22:12] Lucas discussed his thoughts on trauma [26:42] Connection has been there forever since the existence of mankind. Here’s how Lucas explains it. [28:45] Why primal emotional expression can be hard to translate into everyday life and medical therapy [29:58] What is Alexithymia? How does it relate to the narrowing of your emotional experience? [32:35] Why Lucas thinks the word ‘community’ has been hijacked over the last decade [34:30] How to get people to see the inequalities that are out there and address them [36:49] Lucas on why the connection muscle is atrophied and why we need to create new spaces for balance [44:00] The importance of feeling safe in order to process experiences of trauma [47:58] Closing advice from Lucas Connect with Lucas... Website: https://evryman.com/team/lucas-krump/ (https://evryman.com/team/lucas-krump/) Twitter: https://twitter.com/lwkrump?lang=en (https://twitter.com/lwkrump?lang=en) LinkedIn: https://www.linkedin.com/in/lucaskrump/ (https://www.linkedin.com/in/lucaskrump/) Instagram: https://www.instagram.com/lucaskrump/?hl=en (https://www.instagram.com/lucaskrump/?hl=en) Connect with the podcast... Website: https://www.letsconnectforgood.com/ (letsconnectforgood.com) Instagram: https://www.instagram.com/LCFGpodcast/ (instagram.com/LCFGpodcast)