Refocusing on Customer Service

07/31/24 • 30 min

Customer service may seem like a lost art nowadays, but for your legal organization, that means it's more important than ever to get it right. In this episode, Richard Culberson, Chief Executive Officer of Moneypenny and Voice Nation, North America, discusses how to ensure your intake process makes a great first impression on potential clients and how to adapt it to the market you're in.

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Capitalizing on Your Firm's Digital Marketing

Amid everything your firm does on a daily basis, digital marketing may not seem like a top priority, but it can be one of the most important ways to grow your business and find new clients. Join Bo Royal, Co-Founder and Chief Executive Officer of Pareto Legal, as he shares his insights on how you can use marketing to cut through the online noise, track analytics and get a large return on your investment. ALA's Marketing Administrator (and resident Swiftie) Meghann Krone also joins the show to explain how capitalizing on trends is a great way to gain exposure.

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Grief, Action and the #LovedJennie Mental Health Movement

When the Middle Tennessee Chapter lost one of their own to suicide, chapter members worked through their grief by taking action and forming a Mental Health Task Force. In this episode, task force members Teresa J. Walker, CLM, Tennessee Private Trust Services Director at Holland & Knight LLP, and Dana L. Holsomback, CLM, Office Administrator at Ogletree, Deakins, Nash, Smoak & Stewart, PC, share what they’ve learned, issue a call to action for other ALA chapters and remember their friend Jennie and their #LovedJennie movement.