
Recovery, Renewal and Reinvention with Ari Kaplan
02/12/16 • 15 min
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Fast Forward: Driving Revenue Growth with Jill Weber and Sally Schmidt
Catch Jill and Sally's sesson at ALA's Annual Conference & Expo, titled "Fast Forward: Driving Top-Line Revenue for Your Law Firm." Learn more at www.alanet.org/conf. Jill Weber is Chief Marketing and Business Development Officer for Stinson Leonard Street, where she created Fast Forward®, a nationally recognized revenue program. Weber appears on the National Law Journal's "50 Business of Law Trailblazers & Pioneers" and was recognized as an "Unsung Legal Hero" by Minnesota Lawyer. She has received 22 local and national Legal Marketing Association (LMA) "Your Honor" awards. She currently serves on the LMA Board of Directors, and attended Harvard Law School's "Leadership in Law Firms" executive education program. Sally Schmidt is President of Schmidt Marketing, Inc. in Edina, MN, which offers marketing services to law firms. She was a founder and the first President of the Legal Marketing Association (LMA). In 1994, she was inducted as a Fellow into the inaugural class of the College of Law Practice Management. Schmidt was also inducted into the LMA first Hall of Fame in 2007 and is the recipient of its Lifetime Achievement Award.
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Thinking Out Cloud with Jobst Elster of InsideLegal
Jobst Elster joins the podcast to talk about his new column in Legal Management magazine, on cloud technology and cyber security. "The cloud is a bit like social media in legal — no matter how hard we try to ignore it and dismiss its viability, it just won’t go away." Jobst Elster is InsideLegal’s Head of Content and Legal Market Strategy. He has served as a legal market strategist for the last 17 years, advising companies entering the legal market, involved in mergers and acquisitions, and expanding strategic operations overseas. Elster regularly writes and speaks on legal technology, market research and leveraging market data, technology innovations and futures, legal marketing and big data.
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