
Bake, Sell, Repeat - Let’s Crunch The Numbers in a Post-Holiday Debrief for Bakery Owners
05/17/24 • 24 min
Episode Summary:
In this episode, we're diving into a detailed post-Mother's Day debrief that reveals how to leverage holiday sales to sustain and grow your bakery business. Join us as we explore practical strategies for maximizing revenue during key sales periods, with real-life examples from our recent successful Mother's Day holiday baker promo!
Whether you're running a bustling retail bakery, are in the thick of online sales, or operate as a "popup" business ... this episode will provide you with actionable tips you can apply to your own business operations, and change the way you think about your finances.
In This Episode, You Will Learn:
- How to analyze sales data effectively to understand your bakery's performance
- How looking at "the numbers" can help you glean valuable insights about market trends, bakery operations, and customer preferences
- Strategies for increasing sales through pre-orders, and the importance of leveraging effective marketing strategies that work for YOUR business
- A reflection on how we can better manage product inventory to meet customer demand (without overproduction)
- The impact of pricing adjustments & marketing on holiday revenue growth
- Tips for using for major sales events to maximize profitability
Resources and Links Mentioned:
- Shopify: A comprehensive platform for managing online sales and point-of-sale transactions. Shopify transformed the way we operate our business, and made it easier than ever to access valuable sales + customer data that we use to run our business smarter. Click here to learn more (use my affiliate link if you'd like to take advantage of Shopify's $1 trial, and get $50 to use in their app store!)
- MailChimp: A tool for enhancing your email marketing campaigns and integrating with your sales systems.
- Bakery Business Academy's website
- Screenshot of Sales Data: Refer to the show notes on our website (link here) for a visual breakdown of the discussed sales data (note: specific dollar amounts are redacted, percentages are included).
- Attend our FREE bakery finance workshop on June 4, 2024 >>
Connect With Us:
- Facebook Group: Join our FREE Facebook community for bakery owners to share your experiences and learn from your peers! Join here
Don’t forget to subscribe to our podcast on Spotify or Apple Podcasts to stay updated with the latest insights and tips for bakery owners. And, please consider leaving us a rating or review if you like what you hear - thank you!
Episode Summary:
In this episode, we're diving into a detailed post-Mother's Day debrief that reveals how to leverage holiday sales to sustain and grow your bakery business. Join us as we explore practical strategies for maximizing revenue during key sales periods, with real-life examples from our recent successful Mother's Day holiday baker promo!
Whether you're running a bustling retail bakery, are in the thick of online sales, or operate as a "popup" business ... this episode will provide you with actionable tips you can apply to your own business operations, and change the way you think about your finances.
In This Episode, You Will Learn:
- How to analyze sales data effectively to understand your bakery's performance
- How looking at "the numbers" can help you glean valuable insights about market trends, bakery operations, and customer preferences
- Strategies for increasing sales through pre-orders, and the importance of leveraging effective marketing strategies that work for YOUR business
- A reflection on how we can better manage product inventory to meet customer demand (without overproduction)
- The impact of pricing adjustments & marketing on holiday revenue growth
- Tips for using for major sales events to maximize profitability
Resources and Links Mentioned:
- Shopify: A comprehensive platform for managing online sales and point-of-sale transactions. Shopify transformed the way we operate our business, and made it easier than ever to access valuable sales + customer data that we use to run our business smarter. Click here to learn more (use my affiliate link if you'd like to take advantage of Shopify's $1 trial, and get $50 to use in their app store!)
- MailChimp: A tool for enhancing your email marketing campaigns and integrating with your sales systems.
- Bakery Business Academy's website
- Screenshot of Sales Data: Refer to the show notes on our website (link here) for a visual breakdown of the discussed sales data (note: specific dollar amounts are redacted, percentages are included).
- Attend our FREE bakery finance workshop on June 4, 2024 >>
Connect With Us:
- Facebook Group: Join our FREE Facebook community for bakery owners to share your experiences and learn from your peers! Join here
Don’t forget to subscribe to our podcast on Spotify or Apple Podcasts to stay updated with the latest insights and tips for bakery owners. And, please consider leaving us a rating or review if you like what you hear - thank you!
Previous Episode

The Dough Must Go On: Life, Baking, and Business Resilience
Episode Summary: In this comeback episode of Kitchen Notes, we delve deep into the personal and professional challenges of running a bakery amidst life's unpredictable swings. Host Meg Svec shares her heartfelt experiences balancing personal challenges & family life with bakery management, and offers insights into navigating the financial and emotional ups and downs of the bakery business. Join us as we explore the importance of "knowing your numbers" and how this knowledge can be a lifeline during turbulent times. Whether you're a seasoned baker or just starting out, this episode is packed with actionable advice to keep your business thriving.
In This Episode, You’ll Learn:
- How personal life events can impact and necessitate pauses or changes in your professional life
- Insights into the hospitality industry’s evolution post-COVID and the associated challenges
- The critical role of financial knowledge and healthy business management routines in navigating business and personal crises
- Practical financial strategies to maintain resilience through economic ups and downs.
Resources Mentioned:
- Bakery Business Academy: For courses and community support for bakery owners. Visit Bakery Business Academy
- Email List: Join our email list for exclusive resources and updates. Sign up here!
- Key Performance Indicators + Tracking Template: Check out this episode for more information about what numbers we track in our business to keep things humming along, and access our useful KPI tracker template!
Links:
- Bakery Business Academy
- Sign up for our Email List
- Attend our FREE Bakery Finance Workshop on June 4, 2024
Connect With Us:
- Website: Visit Bakery Business Academy
- Subscribe: Ensure you're subscribed on your favorite podcast platform to keep up with new episodes!
- Review: Loved this episode? Head over to Apple Podcasts and leave us a rating or review to help spread the word about Kitchen Notes!
Thank you for tuning in to Kitchen Notes. Join us next time for another insightful episode designed to help you elevate your bakery business.
Next Episode

Bake Smarter, Not Harder: Low-Effort Strategies for Boosting Your Bakery’s Revenue
Episode Summary:
In today's episode of Kitchen Notes, we're diving deep into effective strategies for increasing your bakery's revenue, without the need to expand your menu or invest in new product development.
Focusing on practical, low-effort techniques, we'll explore how things like minor packaging adjustments, "low-fi" subscription models, and regular sales promotions can significantly boost your bakery revenue. Whether you're operating with limited time or looking for creative ways to engage customers, these bakery sales strategies will help you enhance profitability while keeping your operations manageable.
Resources and Links Mentioned:
- Chickadee Bake Shop Interview: Gain further insights from Katie and Dory on how they successfully implemented a subscription model in their bakery. Listen to the episode here >>
- Revenue, or Pricing Issue?: In this episode of Kitchen Notes from Fall, 2023, we talk about how to identify weather your bakery's profitability issues stem from a revenue / sales issue, or a pricing or spending issue. Listen to the episode here >>
- Facebook Group: Join our free community to share your experiences and learn from fellow bakery owners - Join here
Join us next time on Kitchen Notes for more practical strategies & tips for refining your bakery business strategy to maximum profitability, with minimal hassle.
Like what you heard on today's episode? Don't forget to subscribe on your favorite podcast platform, and leave a rating or review! It only takes a second, but really helps us reach more listeners and get the word out about our little home-grown podcast :-)
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