Liz Gross // Educator meets Intrepreneur to Ignite Social Listening
02/15/18 • 55 min
We’ve all got topics that are important to us, whether it’s our furry friends or the events that are happening on our campuses. Social listening is one way to turn those topics into real opportunities, and this week’s podcast guest is a social listening expert. Liz Gross is the director of Campus Sonar, and she explains what social listening is for higher ed, her intrepreneurial journey, and even shares a few travel tips!
Notes from this EpisodeUniversity of Wisconsin Waukesha
Social Listening Belongs in the Modern Marketer's Toolbox
The Higher Ed Social Listening Handbook
Social Media ROI (Olivier Blanchard)
Enrollment Growth University Podcast
Connect with LizTwitter: @LizGross144
Instagram: @LizGross144
LinkedIn: linkedin.com/in/lizgross
Professional Blog: www.lizgross.net
Campus Sonar Website/Blog: www.campussonar.com
Travel Blog: www.grosstravelchronicles.blogspot.com
Garden Blog: www.wigarden.blogspot.com
Campus Sonar Instagram: @CampusSonar
Connect with JosieWebsite: http://www.josieahlquist.com/
Twitter: http://www.twitter.com/josieahlquist
LinkedIn: https://www.linkedin.com/in/josieahlquist
Instagram: https://www.instagram.com/josieahlquist/
Email:
We’ve all got topics that are important to us, whether it’s our furry friends or the events that are happening on our campuses. Social listening is one way to turn those topics into real opportunities, and this week’s podcast guest is a social listening expert. Liz Gross is the director of Campus Sonar, and she explains what social listening is for higher ed, her intrepreneurial journey, and even shares a few travel tips!
Notes from this EpisodeUniversity of Wisconsin Waukesha
Social Listening Belongs in the Modern Marketer's Toolbox
The Higher Ed Social Listening Handbook
Social Media ROI (Olivier Blanchard)
Enrollment Growth University Podcast
Connect with LizTwitter: @LizGross144
Instagram: @LizGross144
LinkedIn: linkedin.com/in/lizgross
Professional Blog: www.lizgross.net
Campus Sonar Website/Blog: www.campussonar.com
Travel Blog: www.grosstravelchronicles.blogspot.com
Garden Blog: www.wigarden.blogspot.com
Campus Sonar Instagram: @CampusSonar
Connect with JosieWebsite: http://www.josieahlquist.com/
Twitter: http://www.twitter.com/josieahlquist
LinkedIn: https://www.linkedin.com/in/josieahlquist
Instagram: https://www.instagram.com/josieahlquist/
Email:
Previous Episode
Melissa Woo // Social Higher Ed CIO
Melissa Woo is the Chief Information Officer (CIO) and Vice President of Information Technology (IT) at Stony Brook University, and she’s got an insider’s perspective on life on the other side of the IT desk. And guess, what? It’s not all about technology, it’s actually about people. In this episode, Melissa and I discuss the ways that IT can and should be integrating with the entire campus, her approach to creating a more diverse team, and how to find and be a mentor. As a bonus, Melissa also shares her tech predictions, which you definitely don’t want to miss!
Show NotesUsing Social Media To Highlight The Campus Personality
Expanding your Recruitment Pool through Increasing Diversity, Equity, and Inclusion
Higher Education Security Council (HEISC)
The Tech That Powers Bitcoin Could Tackle Corruption
Connect with Melissa WooTwitter: @mzyw
LinkedIn: https://www.linkedin.com/in/mzywoo/
G+: https://plus.google.com/+MelissaWoo
Campus website: stonybrook.edu
Connect with JosieWebsite: http://www.josieahlquist.com/
Twitter: http://www.twitter.com/josieahlquist
LinkedIn: https://www.linkedin.com/in/josieahlquist
Instagram: https://www.instagram.com/josieahlquist/
Email: [email protected]
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Next Episode
Terrell Strayhorn // The #DoGoodWork Professor, Public Speaker & Provocateur
He’s been called a provocateur, top diversity scholar, accomplished author, international speaker, and even “fun-sized.” But despite the various titles Terrell Lamont Strayhorn, focuses on the importance of belonging, especially in higher education spaces to meet his objective to #DoGoodWork. Terrell and I discuss the hidden curriculum of higher ed, Terrell’s educational and speaking philosophy, and how universities can and are working to develop students’ sense of belonging.
For entire show descriptions, show notes and more head to www.josieahlquist.com/podcast
Notes from this EpisodeMaximize social proof on Twitter bio article
An Open Letter to Create Closure: Why I Left Ohio State
College Students' Sense of Belonging: A Key to Educational Success for All Students
Reframing Academic Advising for Student Success: From Advisor to Cultural Navigator
Connect with TerrellTwitter: @tlstrayhorn
IG: @tlstrayhorn
Facebook: Terrell L. Strayhorn
LinkedIn: https://www.linkedin.com/in/terrell-strayhorn-phd-b3637a55/
Website: www.dogoodworkLLC.org
Blog: www.medium.com
Connect with Josie Website: http://www.josieahlquist.com/ Twitter: http://www.twitter.com/josieahlquist LinkedIn: https://www.linkedin.com/in/josieahlquist Instagram: https://www.instagram.com/josieahlquist/ Email: [email protected] Stay Updated! Subscribe to my monthly newsletter Learn more about Digital Leadership EducationIf you like this episode you’ll love
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