003 Why small businesses need to change how they do marketing with Eric Fulwiler

08/24/22 • 21 min

Many small and medium businesses struggle with marketing in a way that brings real growth. Want to learn how to market your business? Listen to what Eric Fulwiler, cofounder and CEO of Rival, has to say about the biggest mistakes small and medium businesses make and how to change the way you think about marketing.
Get more information related to this episode
Follow Eric on Twitter: https://twitter.com/efulwiler
Visit Rival: https://wearerival.com/
Read about the jobs-to-be-done framework that Eric discusses in this episode: https://jobs-to-be-done.com/jobs-to-be-done-a-framework-for-customer-needs-c883cbf61c90

Follow our cohosts on social media
Twitter: @karimacatherine
Twitter: @jaimebuelta

Follow us on social media
Twitter: @B2BeeMatch
Facebook: @B2BeeMatch
LinkedIn: @B2BeeMatch
Thanks for joining us
Thanks for joining our cohosts KC Goundiam and Jaime Buelta for this episode of It’s a Small Business World. This podcast is powered by B2BeeMatch. We’re the business networking platform for small and medium businesses. Check us out here!

Follow our cohosts on social media
Twitter: @karimacatherine
Twitter: @jaimebuelta

Previous Episode

002 PR and design advice from an entrepreneur couple with Rachel Ott and Patrick McCaully

There are many misconceptions in the business world about PR and design. How do you avoid being vanilla in both of these areas? Tune in to this week’s episode to meet Rachel Ott and Patrick McCaully, an entrepreneur power couple who will give all the details on what to do and what not to do.
For those of you interested in working with Patrick, check out this link:
https://pointmannc.com/#contact-us
For those who are interested in Rachel’s design expertise, check out this link: https://www.vargagirldesign.com/home#contact
Follow our cohosts on social media

Twitter: @karimacatherine
Twitter: @jaimebuelta
Follow us on social media

Twitter: @B2BeeMatch
Facebook: @B2BeeMatch
LinkedIn: @B2BeeMatch
Thanks for joining us

Thanks for joining our cohosts KC Goundiam and Jaime Buelta for this episode of It’s a Small Business World. This podcast is powered by B2BeeMatch. We’re the business networking platform for small and medium businesses. Check us out here!

Next Episode

004 Why women-led small businesses in Canada need advocacy now with Nancy Wilson

Many small business owners and self-employed folks get left behind in Canadian policymaking. Want to learn how to advocate for entrepreneurs and small business owners in Canada? Listen to KC and Jaime interview Nancy Wilson, founder and CEO of the Canadian Women’s Chamber of Commerce (CanWCC), and find out what she has to say about collaboration, inclusivity and advocacy for women-identifying and non-binary small business owners during the COVID-19 pandemic and beyond.
Get more information related to this episode

Follow Nancy on Twitter: @ThatNancyWilson
Learn more about CanWCC: www.canwcc.ca
Contact CanWCC: [email protected]

Follow our cohosts on social media

Twitter: @karimacatherine
Twitter: @jaimebuelta

Follow us on social media

Twitter: @B2BeeMatch
Facebook: @B2BeeMatch
LinkedIn: @B2BeeMatchThanks for joining us