16. Getting Your Invention Into Retail! The PROVEN Method.

09/11/23 • 68 min

Discover the ultimate retail game plan that will open doors at independent retailers and propel your business into the big leagues! Join us on the Invent With Me Podcast as we dive into a strategic blueprint designed to captivate inventors and entrepreneurs alike.
Questions? [email protected]
By popular demand... introducing Grant's "Invent With Me" Patreon.
-You may want to join if...
1. You have an invention idea but don't know where to go from here...
2. You need access to engineers, lawyers, inventors or manufacturers.
3. You need inspiration and weekly tips to bring your invention to the market and start making 7-figures from your idea.
https://patreon.com/InventWithMe?utm_...

Unveiling the secrets of retail success, we explore the pivotal elements of pricing and presentation. Your product's appeal to customers and retailers hinges on how it's perceived – from its visual impact to the compelling business proposition it offers.

If you've grown weary of the "just go viral" mantra touted by others like Marcus and Grant, you're in for a refreshing change. In this episode, we're joined by the exceptional Craig McManis, the visionary inventor behind Magnet Pal, who has harnessed an unparalleled retail strategy. Craig's success isn't limited to one product; he's mastered a system that consistently brings products to market with resounding success. His latest innovation? The groundbreaking CleanEzeTM Visual Water Flosser – yes, you read that right, a water flosser with a built-in CAMERA!

Step 1: Packaging. Learn the art of presenting your product in a way that entices wallets to open. Whether you opt for a simplistic, rugged, or sleek design, discover the experts who can help you bring your vision to life. Join us for an inspiring journey into the world of retail strategy and product presentation that could transform your invention into the next big thing.

Step 2: Crafting a Persuasive Sell Sheet

Next up is the creation of a compelling sell sheet, a front-page masterpiece that succinctly conveys your product's achievements, competitive edge, and proven track record in the market. Your sell sheet should be a persuasive gateway that leaves no doubt about your product's value proposition.

Step 3: Tailoring Favorable Terms

When it comes to pricing and terms, consider the size and scale of the retailer. Offer pricing options that align with their needs to create a mutually beneficial arrangement. If your product costs $10 to manufacture, consider a wholesale price of $20 per unit, allowing the retailer to sell it at $39.95. This win-win pricing strategy, combined with free shipping, sweetens the deal and paves the way for success.

Here's an enticing bonus: Temporary or Permanent Displays!

Take your retail game to the next level by showcasing your product through eye-catching displays. Whether you opt for a DIY creation or enlist professional design ser

The Invent With Me Podcast, where each week we help aspiring inventors and product creators to turn their innovative ideas into reality. Join us on youtube to have the ultimate show experience! www.youtube.com/@inventwithme

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Step 2: Crafting a Persuasive Sell Sheet

Step 3: Tailoring Favorable Terms

Here's an enticing bonus: Temporary or Permanent Displays!

Take your retail game to the next level by showcasing your product through eye-catching displays. Whether you opt for a DIY creation or enlist professional design ser

Previous Episode

15. I Became a Successful Inventor With No Education

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Discover Grant's inspiring journey from the traditional 9-5 grind to the dynamic realm of entrepreneurial success. Join us as we delve into the world of business development, where you'll learn how to strike a harmonious work-life balance that fuels your passion and drive.
By popular demand... introducing Grant's "Invent With Me" Patreon.
-You may want to join if...
1. You have an invention idea but don't know where to go from here...
2. You need access to engineers, lawyers, inventors or manufacturers.
3. You need inspiration and weekly tips to bring your invention to the market and start making 7-figures from your idea.
https://patreon.com/InventWithMe?utm_...

For years, Grant navigated the corporate landscape, constantly feeling the weight of excessive taxes and financial struggles. However, his path to fulfillment took an unexpected turn when he realized that merely aiming for "enough" was never truly satisfying.
Embark on an incredible journey with me – from struggling with algebra to achieving entrepreneurial triumphs worth millions of dollars. My story is an inspiring testament to the boundless potential within each of us, waiting to be unleashed.

If you've ever felt that inner voice urging you to reach for greater heights, this is your invitation to listen and learn. Join me as I recount the challenges, setbacks, and triumphs that led me to invent, develop, and sell a product that not only transformed my life but also ignited my passion for innovation.

This narrative isn't just about my personal success; it's about awakening the entrepreneurial spirit within you. Together, we'll explore the uncharted territory of your ambitions and discover the means to turn your dreams into reality.

Don't let algebra failures or any past obstacles define your future. Tune in to my story and let it kindle the fire of possibility within you. It's time to connect with that inner voice yearning for more, and together, we'll chart a course toward unprecedented success.

If you're an aspiring inventor or entrepreneur seeking motivation and insights on achieving your dreams, this video is a must-watch. Grant's transformative story will empower you to break free from the confines of conventional employment and embark on a journey of limitless possibilities. Discover how you can find the drive to turn your ideas into thriving businesses while maintaining the work-life equilibrium you've always desired. Don't settle for "enough" when you can aim for greatness. Join us today and redefine your path to success.
Questions? Email [email protected]
Book References:
Rich Dad Poor Dad
The Four Hour Work Week
Unscripted- Demarco
The Millionaire Fastlane- Demarco
The How of Business Podcast

Next Episode

17. How Inventors Kill it With A Retail Pitch

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From designing eye-catching packaging to crafting a winning pitch, we'll guide you through each step to ensure your product shines on the shelves. Say goodbye to licensing deals and hello to your path to success!
Questions? [email protected]
By popular demand... introducing Grant's "Invent With Me" Patreon.
-You may want to join if...
1. You have an invention idea but don't know where to go from here...
2. You need access to engineers, lawyers, inventors or manufacturers.
3. You need inspiration and weekly tips to bring your invention to the market and start making 7-figures from your idea.
https://patreon.com/InventWithMe?utm_...
Episode 17: A Retail Recap - How to Kill it With Retail Packaging and a Perfect Pitch!
Overcoming the Retail Wall:
Explore the challenges of breaking into retail and why so many inventors give up prematurely.
1. Discover the bite-sized approach to getting your foot in the door with independent retailers.
Learn how simple trial and error can lead to quick readiness for retail success.
Designing Captivating Packaging:
2. Grant shares a step-by-step strategy for designing packaging using a toothpaste brand as an example.
From finding inspiration to sizing, artwork, and certifications, learn how to create packaging that stands out.
Understand how even novice inventors can excel in packaging design.
Crafting the Perfect Sell Sheet:
3. Marcus and Steven break down the importance of a concise sell sheet.
Explore the elements of a one to three-page document that effectively conveys your product's solution, packaging, and value.
Get insights into the steps needed to create an enticing sell sheet that attracts wholesale buyers.
Reaching Independent Retailers:
4. Develop a simple pitch and target hundreds of independent retailers directly.
Understand the advantages of selling to independent retailers, including their flexibility compared to big box stores.
Learn how to create irresistible offers that entice retailers to buy and resell your product at a 50% margin.
Navigating the Sales Journey:
5. Dive into a sales-heavy workload and its impact on those less confident in customer-facing situations.
Gain candid advice on hiring a skilled salesperson and strategies for motivating your sales team.
6.Organizing with UPCs and Cartons:
Explore the importance of organization in retail readiness.
Learn how to manage UPCs, cartons, pallets, and product variations efficiently for a smooth entry into retail markets.
Conclusion:
Inventors, it's time to conquer the world of retail! Tune in to Episode 17 of "Invent with Me" and gain the knowledge and confidence you need to succeed in the competitive retail landscape. Say no to scams and yes to practical pathways to success.
Questions? [email protected]
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