The One With Jon Benson (Video Sales Letters) - I Love Marketing With Joe Polish And Dean Jackson - Episode #44
11/14/11 • 60 min
Dean and Joe grill Jon Benson on the success of video sales letters How Jon took his conversion rate from 1% to 6% on his sales page The most important elements of video sales letters PLUS: Jon shares his favorite psychological triggers 3X Marketing Formula Download MP3 | Transcript
Dean and Joe grill Jon Benson on the success of video sales letters How Jon took his conversion rate from 1% to 6% on his sales page The most important elements of video sales letters PLUS: Jon shares his favorite psychological triggers 3X Marketing Formula Download MP3 | Transcript
Previous Episode
The One About Your “Before Unit” - I Love Marketing With Joe Polish And Dean jackson - Episode #43
Dean shares his strategic mindset for the Before Unit How to think about your advertising and marketing budget The distinction between compelling and educating PLUS: How to create money-making “oil wells” in your business Download MP3 | Transcript
Next Episode
The One With Craig Ballantyne (Early to Rise) - I love Marketing With Joe Polish And Dean Jackson - Episode #45
Dean and Joe interrogate the editor of Early to Rise Craig shares his best strategies for engaging by email How to get in the groove of writing great content every day PLUS: How to immediately re-engage your email readers Check out Craig’s “12 rules for my life” article at EarlyToRise.com Download MP3 | Transcript
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