Video Production Business Manifesto with Ryan Spanger (Part 2)
11/12/19 • 31 min
In last week’s episode we had Ryan Spanger the owner and founder of Dream Engine with us. Ryan is not only a member of our Video Business Accelerator group.
Ryan actually wrote a manifesto which highlights all the lessons he has learned in 20 years in the industry.
This manifesto serves as his reminder to always stay on track; especially after all of the highs and lows he has experienced in running his business.
Today, we will be picking up where we left off, and I know most of you are just as excited as I am so let’s not keep you waiting. Enjoy the show.
What’s In This Episode:
- Second Part of Ryan Spanger’s Manifesto: All About the Clients
# 10: Give the clients what they want.
- What do your clients want?
- Keep it simple and deliver what your clients want
# 11: No need to be an evangelist for video.
# 12: You’re running a restaurant.
- Delivering quality service to your clients
# 13: You can have whatever you want.
- Prepare to REALLY work for your goals
- Is it worth the cost to get to where you want to be?
# 14: Work the system.
- Success is bound to follow once you’ve got the right systems working in place
- Process - Measuring - Predictability - Consistency
- Be free by being in control.
# 15: Make the bed.
- Doing small things right allows larger things to follow
- Consistency and discipline
# 16: Just focus on doing one thing well.
# 17: Draw widely for inspiration.
- Notice the little things that surround you
# 18: Take it personally.
- Putting the right amount of your heart and soul into your work
- Learn to let go
# 19: Never waste a good fuck-up.
- Have a realization/transformation
- Draw some learning
# 20: Be the wolf.
- Be inspired by the character of the wolf
Connect with Ryan Spanger
About Ryan Spanger
Ryan Spanger is owner and founder of Dream Engine, a video production company based in Melbourne, Australia. Ryan’s goal at Dream Engine is to help fast-track medium-sized companies to communicate, sell, and train more effectively through videos. He is committed to his mission of working with businesses to apply the Dream Engine method, and make videos that get their clients the results they need.
Connect with Den Lennie
Connect with Den on Instagram: https://www.instagram.com/den_lennie
www.thevideomentors.com
In last week’s episode we had Ryan Spanger the owner and founder of Dream Engine with us. Ryan is not only a member of our Video Business Accelerator group.
Ryan actually wrote a manifesto which highlights all the lessons he has learned in 20 years in the industry.
This manifesto serves as his reminder to always stay on track; especially after all of the highs and lows he has experienced in running his business.
Today, we will be picking up where we left off, and I know most of you are just as excited as I am so let’s not keep you waiting. Enjoy the show.
What’s In This Episode:
- Second Part of Ryan Spanger’s Manifesto: All About the Clients
# 10: Give the clients what they want.
- What do your clients want?
- Keep it simple and deliver what your clients want
# 11: No need to be an evangelist for video.
# 12: You’re running a restaurant.
- Delivering quality service to your clients
# 13: You can have whatever you want.
- Prepare to REALLY work for your goals
- Is it worth the cost to get to where you want to be?
# 14: Work the system.
- Success is bound to follow once you’ve got the right systems working in place
- Process - Measuring - Predictability - Consistency
- Be free by being in control.
# 15: Make the bed.
- Doing small things right allows larger things to follow
- Consistency and discipline
# 16: Just focus on doing one thing well.
# 17: Draw widely for inspiration.
- Notice the little things that surround you
# 18: Take it personally.
- Putting the right amount of your heart and soul into your work
- Learn to let go
# 19: Never waste a good fuck-up.
- Have a realization/transformation
- Draw some learning
# 20: Be the wolf.
- Be inspired by the character of the wolf
Connect with Ryan Spanger
About Ryan Spanger
Ryan Spanger is owner and founder of Dream Engine, a video production company based in Melbourne, Australia. Ryan’s goal at Dream Engine is to help fast-track medium-sized companies to communicate, sell, and train more effectively through videos. He is committed to his mission of working with businesses to apply the Dream Engine method, and make videos that get their clients the results they need.
Connect with Den Lennie
Connect with Den on Instagram: https://www.instagram.com/den_lennie
www.thevideomentors.com
Previous Episode
Video Production Business Manifesto with Ryan Spanger (Part 1)
After being in the video business industry for so long, it only takes a little loss of focus to lose track. But what does it take to make you stay in the game? How do you remind yourself that you have goals to achieve and dreams to chase?
Today, I’ll be speaking with one of my clients, Ryan Spanger, owner of Dream Engine. Ryan has been in the video production industry for 20 years, and his experience is immense. He will be sharing with us what he did to remind himself that he needs to stay on track, and how he keeps tabs on his thoughts, dreams, and goals.
If you’re going through a certain time in your business where everything just seems so dull, tune in and learn a lot of strategies for re-igniting your passion and focus.
What’s In This Episode:
- About the Manifesto: What is it? How did it come about?
- Ryan Spanger’s Manifesto: What do they mean?
# 1: If the story you’re telling yourself is no longer working, you can replace it with a new and better story.
- Examples from own experience that led to this mindset
# 2: Cut loose.
- What are the things holding you back from achieving more?
- Burn ships
# 3: It’s not about the gear.
- Invest in what really matters
- Make sure that the equipment you’re using has ROI for every project
# 4: The journey towards mastery.
- Slow and steady work leads to the development of mastery
- Strategy and consistency are key factors to being successful
- Be committed to working towards mastery
- Kaizen
# 5: The industry does not exist.
# 6: These days, every business is an online business.
- Be very clear about your target market, your products, and offers
# 7: Learning to love sales.
- Define sales in a way that works for you
- Find out what you can do for your prospects to alleviate their pains
# 8: Hang on to your soul.
- Never forget why you’re doing what you’re doing
- Feed your creativity
- Value the present
# 9: Have someone in your life who believes in you more than you do.
Connect with Ryan Spanger
About Ryan Spanger
Ryan Spanger is the Owner and Founder of Dream Engine, a video production company based in Melbourne, Australia. Ryan’s goal at Dream Engine is to help fast-track medium-sized companies to communicate, sell, and train more effectively through videos. He is committed to his mission of working with businesses to apply the Dream Engine method, and make videos that get their clients the results they need.
Connect with Den Lennie
Connect with Den on Instagram: https://www.instagram.com/den_lennie
www.thevideomentors.com
Next Episode
Using LinkedIn For Lead Generation with Emily Wallace
One of the many reasons people go into the video business industry is they love sharing stories. The question is, what platforms can you use to tell that story and showcase your prowess in videos?
Today’s episode will be about the core aspects you need to understand in building an audience on LinkedIn. I will be speaking to Emily Wallace, who may not be in the video industry, but is reaching thousands of people via her video posts on LinkedIn. She will be sharing with us the secrets of her journey on LinkedIn — how she scaled her buyers advocate business dramatically in less than a year.
Three points we are going to discuss include: 1) Three core aspects of building your audience on LinkedIn; 2) Using the power of Sales Navigator to find any position in any company you want to connect with, and; 3) The content of the connection messages.
What’s In This Episode:
- Emily’s journey on LinkedIn
- Emily’s approach to marketing
- Emily’s recommendation for video businesses who haven’t maximized their LinkedIn profiles
- Additional tips for building solid relationships on LinkedIn
- Sales Navigator — Is it the hidden gem of LinkedIn? How do you use it?
- Why it’s important to write a personalised message to connect with someone on LinkedIn
- Strategies for what happens after the invitation to connect has been accepted
- What’s a great way to get your connections engaged in a conversation?
- The power of using video content to connect with clients on LinkedIn
- The effort you exert and the challenges you have to undergo to win the deal
- Consistency is key
- Constant and consistent action yields results
- Recommendations for a different approach to content
- The powerful aspect of “being human” on LinkedIn
- Suggestion on creating scripts and how to approach people
- Hashtags on posts — How many is enough and how many is too many?
- Put up your contact details on LinkedIn — make yourself accessible
Connect with Emily Wallace
About Emily Wallace
Emily Wallace is a Buyer’s Advocate who has expanded the reach of her business through the use of LinkedIn. She has been able to scale her business dramatically in less than a year by maximizing the power of content in gaining connections on LinkedIn. It is her primary goal to educate buyers and empower them in their property purchases.
Connect with Den Lennie
Connect with Den on Instagram: https://www.instagram.com/den_lennie
www.thevideomentors.com
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