How She Did That

In this week's episode of the How She Did That podcast, I’m sharing how to cultivate self-leadership within your online agency team. I am a firm believer that every single member of your team, no matter their role, is a leader in their own right and it is my responsibility as CEO to help them develop those skills! By supporting them in seeing themselves as leaders and providing opportunities for growth, you can foster a culture of ownership, dedication and excellence within your company.

In this episode, I share how you can inspire the same leadership and autonomy in your own team:

• Leadership is an Action: Leadership is about behaviors that align collective direction and execute strategic plans. It's something you do, not just who you are.
• Encourage Solution-Focused Approaches: Team members should bring solutions, not just problems. This fosters a proactive mindset and encourages strategic thinking.
• Ask for Their Input: Instead of always providing answers, ask your team members what they think. This empowers them to contribute their ideas and take ownership of their work.
• Utilize the "Ask Three, Then Me" Philosophy: Encourage team members to seek answers and solutions from multiple sources before coming to you. This helps them use their resources and become more independent.
• Implement a Tech Triple Check: This process ensures quality control and reminds team members to take responsibility for their work before it reaches the client.
• Promote Ownership and Responsibility: Allow team members to own their successes and failures. This includes letting them address their mistakes directly with clients, which is a powerful learning experience.
• Support Their Growth Outside of Your Direct Influence: Provide opportunities for professional development, such as coaching, courses, or stipends for books and conventions.

Also mentioned in this episode:

• Article by McKinsey & Company - https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-leadership)
• Don’t forget to sign up for my new masterclass called The Macro on Micro Agencies, happening February 22nd at 11am ET! In it, I'll be sharing 5 reasons why building a smaller agency could actually mean BIGGER profits and far fewer headaches. Go to tashabooth.com/masterclass to register!

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Are you the go-to helper person? Maybe the extensive researcher with all the answers? The one who knows exactly how to level up someone’s entire life if only they’d ask- because you’ve got a vision board and you are not afraid to use it? Believe it or not, you might already be infusing coaching techniques into how you’re already supporting your clients in your service-based business.

Whenever people look for a virtual support pro, whether they realize it at the time or not, they’re looking for a strategic partner. They want someone who knows how to maximize their business’ potential. Just think about the number of times your clients have asked for your insight or guidance in a situation!

In this week’s guest episode of How She Did That, Lee Chaix McDonough

joins me to talk about small ways you can infuse coaching techniques into your service-based business.

This Week We Talk About:

• What a coach really is
• How to introduce coaching techniques in your current client work
• How to use the C.A.R.E technique to create a safe space for your clients

Surprise! You’re getting free stuff!

Lee prepared a special gift just for you because you listened to her guest episode of How She Did That. Did you get a chance to listen to the C.A.R.E technique part of the episode? If you didn’t, check it out and then come back here to collect your free download, “C.A.R.E For Your Client: 4 Steps to Building Powerful Client Relationships.”

This incredible, nine-page resource breaks down the entire C.A.R.E technique for you and demonstrates how to use it to strengthen your relationship with your clients. Follow Lee’s four-step process to make your clients feel heard and keep them coming back for more.

Click here to download your freebie, courtesy of Lee Chaix McDonough and the How She Did That Podcast.

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We all know that success looks different to each individual. We all set different goals for ourselves, for our businesses, and for our lives. Some of us might only consider ourselves to be successful once we hit that six or seven figure mark, while others might start off striving for a more modest salary in order to live comfortably and still be able to save for the future. Maybe to some of us, success means being able to buy and own a house one day, being able to afford your dream car, or being able to support a big family. But the common denominator still comes down to how much money we have. It’s easy for us to get caught up in the measure of our success as solely our financial situation. What if we took a step back, and focused on other areas where we are successful in life?

Diving into this with us today is Dr. Cortney Baker, who helps women entrepreneurs transition from their day jobs and side hustles to full-time CEO of their businesses. Cortney is the owner of an 8-figure national enterprise that has more than 650 employees and has provided healthcare to over 40,000 children with special needs! For her, success goes beyond the numbers. Whether or not you have the money coming in that you want to see, how can you be confident in your success outside of your salary and not lose sight of what it is that truly matters? Check out today’s episode to find out!

We talk about:

• The true way to measure success
• Goals to set apart from increasing your revenue
• Preserving small wins over the course of your growth
• Why research shows that lack of confidence holds women back
• One thing you can do today to improve your mindset

Visit https://www.tashabooth.com/podcast for more info!

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What do you think of when you hear the word “networking”? Do you picture yourself in a room full of professionals feeling nervous to approach one of them and make an introduction? Or does networking to you mean spending hours online researching, making comments on social media, and sending emails? Whether in person or online, we can all agree that networking is an absolute key part of finding and landing opportunities that lead to success. If you’ve ever heard the phrase, “It’s not about what you know, it’s about who you know,” then you get it! You might know someone who seems so gifted, almost lucky, when it comes to networking and making connections. Like every single time they reach out to someone it always results in a response that turns into this amazing relationship. If you’ve ever felt envious of people like this and wondered, “How in the heck do they do that?” then give today’s episode a listen and find out!

Joining us today to share her expertise is publicist and owner of Kaye Publicity Inc., Dana Kaye. Over the years Dana has been able to take what she has learned as a freelance writer, book critic, and brand manager for authors and apply it when teaching and coaching entrepreneurs. As you will hear her mention in this episode, she and many of her clients are what she calls “book people,” and therefore she is no stranger to the struggles of an introvert! Luckily, being an introvert doesn’t have to hold you back from absolutely killing it when it comes to networking. If that’s something you’re currently battling with, then today’s episode will definitely resonate with you!

We talk about:

• How to overcome that fear and anxiety of having to network in a room full of people
• How to navigate this when starting your business
• How to choose your networking events and who to approach
• How to deal with opportunities that fall through
• What is one thing you can do today to become more comfortable with networking

Visit https://www.tashabooth.com/podcast for more info!

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The transition from solopreneur to agency owner is ... a lot, to say the least. It can be really scary, but it can also be really rewarding. And as long as you stay grounded and follow your dream, you’ll find yourself living the high life in no time.

That’s exactly what happened with this week's guest Kari Roberts. Kari knew it was time for a pivot, so after completing she finished working with me in one program, she immediately enrolled in Agency Thrivemind – my 12-month program for those looking to start, grow, and scale agency model businesses. And that’s where Kari & Co was born!

Kari and her team provide virtual and back-end tech assistants for coaches and creatives. In this week’s episode, Kari and I discuss her pivot into agency ownership and how she’s settling into her new role.

This Week We Talk About:

• When she knew it was time to pivot from solopreneur to an agency owner
• How she’s grown as a leader going from a solopreneur to an agency owner
• Where Kari gets the confidence to grow her business and take the next step
• How she deals with the New Level, New Devils

If you’d like to become a master of time management, check out this downloadable Time Blocking Template courtesy of Kari Roberts.

PS:

Are you ready to grow and scale your service-based business? Do you know for a fact that it’s time to level up, and you know it can be done, you just need to learn how? Then you’re ready to sign up for the Agency Thrivemind Program!

Our Agency Thrivemind Program is a 12-month experience that gives you everything you need to make your wildest biz dreams come true. Building an amazing team, getting out of the client work weeds, and finally scaling your revenue well into the six figures WITHOUT running yourself into the ground (#sustainability), that’s what we’re here to do! When you join, you’ll learn all about the 6 Pillars of a Thriving Agency AND get the hands-on support you need to implement them, all alongside fellow agency owners who are building their freedom business, too.

Sounds like a match made in heaven? Check out this page for more information. Applications are open NOW so secure your spot today!

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